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BILD DIGITAL

Nothing moves Germany like BILD - the biggest entertainment & news portal!

BILD is the leading multimedia medium in Germany. BILD knows what moves people, what creates friction. Fast, up-to-date and varied. BILD gives advertising customers direct access to high-reach environments. Because: nobody has more daily reach! An average of 3.85 million UU visit the BILD home every day.

BILD HomeRun

With Germany’s strongest HomeRun you are guaranteed to reach 15 million AIs! From classic to attention-grabbing – we have the right advertising media for your campaign.

BILD Run

The BILD Run bundles all channel start & article pages and scores in both sizes with increased viewability values and maximum attention. With 8 million AIs, the BILD Run Max. offers customers another wide-reach product and a real alternative to HomeRun.

BILD “Rocket”

Starting in 2019, BILD will offer customers a holistic and unprecedented campaign concept with the “rocket”. This will be provided with a customized and tailor-made storyline. In the course of the BILD rocket, we cluster your product to be advertised according to the desired objective, stage it in our high-reach environments and embed it in a state-of-the-art data-based campaign to guarantee optimal performance of your campaign.

BILD TopicRun

The BILD Topic Run enables you to provide the user interested in the topic with your advertising exclusively for one day. With our data segments, we cluster our users along their reading behavior and thus increase the performance of your advertising campaign. For an additional branding effect you will receive a fixed placement of the appropriate channel start page.

BILD Social & Video

BILD-Live, Stars & Starlets, News, Entertainment: Videos at BILD. Our in-house formats are young, entertaining and exciting. We are represented on all modern platforms and do not shy away from any topics. Video and live reporting is part of our DNA, because BILD is always on the spot with 500 reporters. Exclusive, stirring and always: first!

With around 7 million likes, reactions, (re-)tweets, shares and comments every month, we have the most interactive social media community in Germany. BILD stands for involving stories and controversy – which makes us the market leader among German-language websites!

BILDplus

BILDplus is Europe’s most successful digital payment offer for journalism – because we have the best stories, the best service and the best campaigns!

Brand Story

Our journalistic power is the USP of the BILD Brand Stories. We produce native stories about which all of Germany is talking. Real BILD professionals tailor your top story to suit your target group. We enlighten, we inform and entertain. Powerful pictures, authentic and above all passionate!

Key figures

Monthly Unique User
25.41 million
Daily unique users total
5,51 million
Daily unique users Home
3.85 million
Source: agof daily digital facts; Basis: digital WNK 16+ years, single month December 2022 (including BILD+ subscribers)

Target group

Men
58%
Women
42%
Age 20 - 49
53%
Net houshold income over €2,000
78%
Employed
69%
Source: agof daily digital facts; Basis: digital WNK 16+ years, single month November 2022

Media data

BILD Digital Factsheet

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BILD Digital mediakit

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Formats

Wallpaper
Wallpaper
Billboard
Billboard
Sitebar
Sitebar
Double Dynamic Sitebar
Double Dynamic Sitebar
Superbanner
Superbanner
Fireplace
Fireplace
Fireplace Expandable
Fireplace Expandable
Bridge Ad
Bridge Ad
Billboard Expandable
Billboard Expandable
Curtain Dropper
Curtain Dropper
B-Teaser
B-Teaser
A-Teaser
A-Teaser
Ad Bundle (Superbanner + (Wide) Skyscraper + Medium Rectangle)
Ad Bundle (Superbanner + (Wide) Skyscraper + Medium Rectangle)
Private: Image Reveal Ad
Private: Image Reveal Ad
Mobile Lead Ad / Reminder Banner
Mobile Lead Ad / Reminder Banner
Mobile Interstitial
Mobile Interstitial
Mobile Interstitial + Content Ad
Mobile Interstitial + Content Ad
Contentbar
Contentbar
Contentbar Premium
Contentbar Premium
Medium Rectangle
Medium Rectangle
Mobile Medium Rectangle
Mobile Medium Rectangle

Highlights

Black Week 2022

Black Week 2022

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Contact

Clemens v. Veltheim
Clemens v. Veltheim
Director Brand Management BILD Digital + Verticals
Berlin
Email Address
+49 (0) 170 375 316 5
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We at Media Impact are the fastest and most creative customer care representatives in Germany. Together with our partner Ad Alliance, we reach up to 90% of Germans in print and digital media.

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