The ICON family is expanding their portfolio by a new magazine for men in October of 2018: Mr ICON. A supplement with photo series, stories and reports dealing with style, fashion and lifestyle for men-as an expandtion of the internationally successful magazine ICON.

Across its 4 features, “Moodboard”, “Stories”, “School of Life” and “Shopping”, Mr ICON is presenting tipps and entertainment for the modern men.


Key Facts

Publication date
DIE WELT*, 30.4. und WELT AM SONNTAG* 31.04.2019
DIE WELT*, 12.10. und WELT AM SONNTAG*, 13.10.2019
Print circulation
DIE WELT* 150.000 copies
WELT AM SONNTAG* 250.000 copies
233 x 280 mm, perfect bound
Number of pages
minimum 68 pages

*Individual distribution key: Does not correspond to the total print run of the newspapers, Mr ICON appears in WELT AM SONNTAG without compact edition

Rates & Formats

2-1-seite-thumb 2/1 page
58.000 €
erste-1-1-seite 1/1 page
35.000 €
1-3-seite-hoch 1/3 page-high size
on demand

*prices are gross, subject to contract and discount, plus VAT.

Carola Curio
Carola Curio
Publisher ICON / Mr ICON / UHREN
Jacqueline Ziob
Jacqueline Ziob
Objectmanagement ICON / Mr ICON