UHREN is the exclusive magazine of the ICON Group for watch enthusiasts, connoisseurs, and collectors, positioning itself as a style-defining leading medium in the luxury segment. Under the editorial direction of Dr. Philip Cassier, the title combines journalistic expertise with high-quality visual storytelling and a clear aesthetic standard.
The magazine explores mechanical masterpieces as well as technical innovations and the people behind the brands—within the dynamic interplay of tradition, craftsmanship, and a contemporary lifestyle with a distinct point of view.
UHREN provides guidance, context, and inspiration for an audience that values quality and principles, and understands time as an expression of personality.