Rate Card WELT valid from 06.09.2021

Die Stilisten Mediakit 2021

Rate Card WELT 2021

Digital Showroom

In times like these we always ask ourselves many questions - we have answered the most important questions for you at this time!

Find the right products from us for your questions!

"SINCE I AM USING THIS TIME INTENSIVELY FOR NEW ACQUISITIONS IN THE PERIOD AFTER THE CRISIS, I AM DEPENDENT ON OFFERS FROM COMPANIES."

Digital Showroom Reach
Digital Showroom Performance

myHOMEBOOK EN

myHOMEBOOK: The new do-it-yourself portal for more lifestyle in house, flat and garden - understandable and freshly edited

  • myHOMEBOOK encourages and activates readers to take the initiative and provides orientation on the topics  of living, building, diy and gardening.
  • myHOMEBOOK combines the knowledge of experts, influencers and hobby craftsmen – competently and authentically.
  • Helpful. Entertaining. Guidefull. Fresh – for men and women!
  • myHOMEBOOK – simply do it (yourself)!

***myHOMEBOOK.de***

Reach

Unique*
2.31 Mio.
Visits**
3.91 Mio.
Page Impressions**
5.24 Mio.

Quellen: *AGOF daily digital facts May 2020; **IVW April 2020

Target Group

men
53%
20 - 49 years old
57%
HHNI > 3.000€
48%
High level of education
42%

Quelle: AGOF daily digital facts May 2020

Contact Person
Oksana Derjagin
Oksana Derjagin
Senior Managerin Digital Brand Management BILD + Verticals
Berlin

Rate Card WELT 2020

COMPUTER BILD Digital

computerbild.de accompanies its users in the ongoing digitization of everyday life. As a trusted and strong brand, it confidently provides clear recommendations and assessments of technology trends.

Topics on smart home, computers, cell phones, navigation, PC and console games, audio, video, TV and photography at a high editorial level

Comprehensive information on 120,000 technology products and more than 8,000 computer/console games

Over 5,000 free and guaranteed virus-free software downloads

Interactive applications such as Germany’s leading DSL speed test

Key figures

Total Desktop Mobile
Unique User 18,67 m** 15,82 m** 5,35 m**
Visits 75,62 m* 63,50 m* 24,32 m*
Page Impressions 208,06 m* 183,74 m* 23,38 m*

Source: *IVW Dec 2020; **AGOF ddf 2020-12

Target group

Men
56%
Women
44%
20 - 49 years
57%
Employed
71%
net household income over €3,000
49%
Contact
Frederik Krenz
Frederik Krenz
Unit Manager Digital Marketing
Berlin
Michael  Müller
Michael Müller
Senior Manager Marketing
Berlin
Waranyoo Ketbanjong
Waranyoo Ketbanjong
Senior Manager Marketing
Berlin

COSY

Young. Modern. Creative.

COSY is oriented mainly to young, creative women readers who are enthusiastic about furnishing. Both the range of subjects presented and the fresh, modern magazine design reflect the fun of homemaking.

COSY draws on the expertise of the LandIDEE publishing house in the area of home living and expands the portfolio with a title targeted specially at a highly attractive young target group.

COSY addresses people from the age of 25 who no longer put up in a shared flat or student digs but live in the first or second flat of their own.

These persons are keen on subjects such as furnishing, buying furniture, decorating, creativity and enjoying life. They want to discover trends and develop their very own style.

They find all these subjects in COSY and live at home the way they like.

Key figures

Publication Date:
Wednesday
Freqency:
bimonthly
Copy price:
€ 2.70
Paid Circulation:
40,000 copies

Source: publishing disclosure

Formats

1-1-seite 1/1 page
€ 8,300
1-2-seite-quer 1/2 page
€ 5,500
1-3-seite-eckfeld 1/3 page
€ 3850
Contact Person
Martina Schönherr
Martina Schönherr
Head of Food/Living/Land/Mindstyle/Retail/Travel
Sandra Dolzmann
Sandra Dolzmann
Stv. Head of Food/Living/Land/Mindstyle

EAT CLUB So schmeckt…

EAT CLUB. You better trust in Taste

The EAT CLUB bookazine series “How … tastes” is published four times a year, always with a new, special subject. The absolutely new, special creations are inspiring and whet our appetite for trying out and enjoying the various recipes that are showcased.

All ideas – for a festive menu, cosy meal with friends, breakfast, brunch or quick meal – are presented by the editorial staff in recipes that are unusual, surprising and delicious and motivate us to do some cooking.

Fine, sophisticated dishes alternate with seasonal delicacies and ideas for mouthwatering desserts.

The EAT CLUB bookazines are oriented mainly to modern, educated, affluent women.

These persons will go for this bookazine in the shops because it attracts their attention with its modern look and variety of subjects and because they enjoy trying out something new.

Key figures

Publication date:
Wednesday
Frequency:
4 x per year
Copy price:
€ 6.90
Print run:
75,000 copies

Source: publishing disclosure

Formats

1-1-seite 1/1 page
€ 12,900
1-2-seite-quer 1/2 page
€ 9,800
1-3-seite-eckfeld 1/3 page
€ 7,100
Contact Person
Martina Schönherr
Martina Schönherr
Head of Food/Living/Land/Mindstyle/Retail/Travel

FUNKE BESTSELLER PROGRAMME COMBO

Bestseller in young male target groups

  • The high subscription circulation of TV DIGITAL and strong sales of TVdirekt at the newsstand make this combination unbeatable.
  • High reach
  • Young, masculine and sporty : a readership with a strong affinity for upscale lifestyle and high discretionary income.
  • Technology-conscious, interested in cars and trend-oriented – everything that men desire.
  • Multimedia

Combo savings: 20 %

Key figures

Publication Date:
Friday
Frequency:
14 daily
Paid circulation*:
2,107,969 copies
Total Reach**:
4.96 Mio.
Reach men**:
2.79 Mio.

Sources: *IVW IV. Q. 2019, **ma 2019 Presse II

Formats

1-1-seite 1/1 page
€ 60,900
3-4-seite-hoch 3/4 page
€ 49,520
1-2-seite-quer 1/2 page
€ 36,000
1-3-seite-eckfeld 1/3 page
€ 24,960
Contact Person
Julia Hartz von Zacharewicz
Julia Hartz von Zacharewicz

Lifeline.de

The competent and clear companion

The competent and clear companion

Lifeline.de went online more than 20 years ago as the first German-language health service. It provides competent and clear information about different types of illnesses and their causes as well as treatment and prevention options. Lifeline.de offers its users reliable support and information with over 110 expert panels, making it the health portal with the highest level of consulting competence.

Key figures

Unique users*
3.39 million
Visits**
7,050,607
Page Impressions**
17,896,944

Sources: *AGOF daily digital facts; Basis: digitale WNK 16+ Jahre, single month February 2020; **IVW February 2020

Target group

Women
73%
20 - 49 years
61%
Net household income over €3,000
45%
Higher level of education
45%

Source: AGOF daily digital facts; Basis: digitale WNK 16+ Jahre, single month February 2020

Contact
Lea Sophie Dahm
Lea Sophie Dahm
Junior Marketing Manager
Berlin

TVdirekt

Powerful infotainment

Editorial Concept

TVdirekt offers powerful infotainment to its readers with extensive and varied reports on the latest cinema and TV films, as well as exciting interviews with top stars directly from Hollywood.
The editorial team rates shows and films in a competent, quick, distinct and clearly arranged way.

The comprehensive guide section from the telecommunication, finance, trade and mail order business, automotive, travel, nutrition, health and technology industries guarantees attention and provides very high use value to the readership!

From print to brand: TVdirekt is the unique, multimedia brand. With more than 100,000 Facebook fans, TVdirekt is the most poplar biweekly programme guide in the social web – far ahead of its competition.

TVdirektThe million seller with strong response.
Strong at the newsstand with a broad range of topics, the magazine is cost-efficient and multimedia.

Also bookable in the FUNKE Bestseller Programme Combo together with TV DIGITAL.
Combo savings: 20 %

Key figures

Publication Date:
Thursday
Frequency:
biweekly
Copy price:
€ 1.19
Paid circulation*:
868,422 copies
Total Reach**:
1.54 Mio.

Sources: *IVW III. Q. 2019, **ma 2019 Presse II

Formats

1-1-seite 1/1 page
€ 21,000
3-4-seite-hoch 3/4 page
€ 17,890
1-2-seite-quer 1/2 page
€ 13,090
1-3-seite-eckfeld 1/3 page
€ 9,190
1/4 page
7,030
Contact Person
Julia Hartz von Zacharewicz
Julia Hartz von Zacharewicz