myHOMEBOOK EN

myHOMEBOOK: The new do-it-yourself portal for more lifestyle in house, flat and garden - understandable and freshly edited

  • myHOMEBOOK encourages and activates readers to take the initiative and provides orientation on the topics  of living, building, diy and gardening.
  • myHOMEBOOK combines the knowledge of experts, influencers and hobby craftsmen – competently and authentically.
  • Helpful. Entertaining. Guidefull. Fresh – for men and women!
  • myHOMEBOOK – simply do it (yourself)!

***myHOMEBOOK.de***

Reach

Unique*
1,57 Mio.
Visits**
2,92 Mio.
Page Impressions**
3,91 Mio.

Quellen: *AGOF daily digital facts December 2019; **IVW December 2019

Target Group

men
59%
20 - 49 years old
66%
HHNI > 3.000€
46%
High level of education
43%

Quelle: AGOF daily digital facts December 2019

Contact Person
Lisa Schardt
Lisa Schardt
Marketing Manager und Publisher Development
Berlin

Super You

Nutrition is the new “Holy Grail” and a lifestyle. Paying attention to nutrition to be attractive, young and healthy has long since not been an unachievable goal.

Apart from there being many ideas about nutrition, however, there are ever new trends coming on to the market, from step counters to food supplements, diets of various kinds to super foods. Who can keep track of everything?

That is precisely where Super You comes in. The new magazine for intelligent nutrition analyses the material in its entire depth and guides the reader through the jungle of food trends. With a twinkle in the eye, without finger-wagging. Very opulent visually, as befits a lifestyle title. And offering a full range of subjects, presenting the whole field of health style, from great beauty recipes and for example sustainable fashion to food trends and travel.

The magazine is oriented basically to women aged 25-55 who want to live as long as possible in good health, but feel disconcerted and disoriented because of all the conflicting styles of nutrition and information provided. They pay conscious attention to healthy nutrition and find it vital to do something for their physical and psychological well-being.

Further information is given on Instagram.

Super You is a brand of EAT CLUB.

Key Figures

Publication Date:
4x per year
Copy Price:
€ 4.90
Print Run*:
100,000 copies

Source: *publishing disclosure

Formats

opening-spread OS
€ 29,670
2-1-seite 2/1 page
€ 25,800
u2-oder-u4 U2 or U4
€ 14,200
1-1-seite 1/1 page
€ 12,900
1-2-seite-quer 1/2 page
€ 7,940
1-3-seite-eckfeld 1/3 page
€ 6,200
Contact Person
Mohamed Bezzaz
Mohamed Bezzaz
Branchen Head Food
Hamburg

FUNKE WOMEN COMBO WEEKLY+

Women's premium combo weekly

  • Four great classics in the womens’s magazines segment.
  • Attractive cost effectiveness compared to competitor’s combos.
  • People stories, destinies and reports creates emotions and involvement.
  • High editorial standards represent quality.
  • People & lifestyle: high reach in upscale, established womens’s target groups.

Combo savings: 8 %.

Key figures

Paid circulation*:
1,573,014 copies
Total reach**:
7.32 Mio.
Reach Women**:
6.75 Mio.

Sources: *IVW IV. Q. 2019, **ma 2019 Presse II

Formats

1-1-seite 1/1 page
€ 89,500
1-2-seite-quer 1/2 page
€ 62,640
1-3-seite-eckfeld 1/3 page
€ 48,240
Contact Person
Mohamed Bezzaz
Mohamed Bezzaz
Advertising Manager BILD der FRAU
Hamburg
Martina Knop-Sydow
Martina Knop-Sydow
Advertising Manager Country- & Mindstyle Title
Hamburg

DIE WELT ARTIST EDITION

16. August 2019

DIE WELT Artist Edition

For the past 9 years, an artist hast given his or her individual face to the WELT once every year. This artist is Takashi Murakami in 2019. Together with editors and graphic artists, he will design a  WELT according to his ideas and turn into a unique art object.

Be part of the WELT artist edition!

Mittelstand

Zu Tisch

Rate Card WELT 2020

BILD Brand Partnerships

BILD Brand Partnerships offers you long-term strategic cooperation approaches and partnerships with a duration of at least 12 months, which integrate customers deep into the world of BILD.de and guarantee constant visibility on partner areas.
Long-term strategic cooperation approaches and partnerships guarantee you exclusive integrations. A partner landing page developed for you optimally, puts your brand close to the editorial content as well as in the relevant environment. Among other things, the traffic is generated via numerous contact points, such as navigation integration, teaser areas and editorial-looking partner content.

Contact
Janine Lüder
Janine Lüder
Digital Marketing Manager
Berlin

High Five Christmas Special

Corner and masthead ads DIE WELT

BILD der FRAU

BILD der FRAU – Quantity. Closeness. Quality.

Editorial Concept

BILD der FRAU is the versatile informative and entertaining magazine for women who are in charge of their own lives.
It covers the complete spectrum of life in a clear, smart and competent way – and always with heart!

BILD der FRAU has an outstanding guide function that can be found in all categories and sections of the magazine.

BILD der FRAU helps with everyday decisions. Examples of this are sections such as Verbraucher aktuell (Consumer Now) or Was koche ich morgen? (What Should I Cook Tomorrow?).

BILD der FRAU is relaxing and entertaining – with columns, exclusive interviews and wellness & photo reports.

BILD der FRAU takes its readers’ problems and concerns seriously. It offers strength and self-confidence, as well as providing self-help information.

BILD der FRAU conveys values, takes its own stand and gets involved. This is represented by the many current topics and campaigns in the magazine.

BILD der FRAU lets its readers have a say – for example, in sections such as Ihre Meinung Aktuell (Your Current Opinion) and Frauen helfen Frauen (Women Help Women).

BILD der FRAU promotes long-term charitable and socio-political commitment with the GOLDENE BILD der FRAU – Germany’s biggest prize for women is awarded annually to five women honored for their extraordinary achievements as volunteers.

Key figures

Publication Date:
Friday
Frequency:
weekly
Copy price:
€ 1.40
Paid circulation*:
630,704 copies
Total reach**:
4.81 Mio.

Sources: *IVW III. Q. 2019, **ma 2019 Presse II

Formats

1-1-seite 1/1 page
€ 49,900
1-2-seite-quer 3/4 page
€ 42,370
1-3-seite-eckfeld 1/2 page
€ 35,870
Contact Person
Mohamed Bezzaz
Mohamed Bezzaz
Advertising Manager BILD der FRAU
Hamburg

BILD der FRAU Schlank & fit

Women who are especially interested in fitness and wellness trends

Editorial Concept

The magazine is aimed towards women who are especially interested in fitness and wellness trends, topics related to staying slim and gentle methods of treatment. Beauty tips, travel information and the wellness horoscope reinforce the feel-good-effect.

BILD der FRAU-Schlank & fit is a colourful mix of topics related to health and well-being – a visually opulent appearance of magazine sections and double pages packed with information.

Key figures

Publication Date:
Friday
Frequency:
6 x per year
Copy Price:
€ 1,95
Paid circulation*:
101,619 copies
Total Reach**:
0.52 Mio.

Sources: *IVW III. Q. 2019, **b4p 2019 I

Formats

1-1-seite 1/1 page
€ 16,600
1-2-seite-quer 1/2 page
€ 11,960
1-3-seite-eckfeld 1/3 page
€ 9,240
1-4-seite-eckfeld 1/4 page
€ 6,860
Contact Person
Mohamed Bezzaz
Mohamed Bezzaz
Advertising Manager BILD der FRAU
Hamburg

BILD der FRAU Gut kochen & backen

BILD der FRAU-Gut kochen & backen is a colourful mix of magazine sections, optically generous presentations and double pages packed with information.

The magazine is a competent guide and gives ideas for everyone who is excited about cooking and baking – from beginners to experienced hobby chefs. It offers many new recipes, as well as additional tips and tricks. Furthermore, it supports readers with their daily meal planning and helps their families to live on a healthy way.

  • Baking lessons and desserts
  • Hospitality and party ideas with decoration tips
  • Fitness cuisine with background information and recipes

Key figures

Publication Date:
Friday
Frequency:
6 x per year
Copy price:
1.95 €
Paid circulation*:
78,766 copies
Total reach**:
0.84 Mio.

Sources: *IVW III. Q. 2019, **b4p 2019 I

Formats

1-1-seite 1/1 page
€ 14,000
1-2-seite-quer 1/2 page
€ 10,080
1-3-seite-eckfeld 1/3 page
€ 7,790
1-4-seite-eckfeld 1/4 page
€ 5,880
Contact Person
Mohamed Bezzaz
Mohamed Bezzaz
Advertising Manager BILD der FRAU
Hamburg

bildderfrau.de

That’s bildderfrau.de

Europe’s biggest magazine for women, BILD der FRAU, can also be obtained in digital format by the modern, healthy and exuberant woman. Every day we show users the best life has to offer – helping you feel good, look good and enjoy a healthy lifestyle.

Key figures

Unique users*
2.56 M
Visits**
5,204,745
Page impressions**
9,878,740

Sources: *AGOF daily digital facts; Basis: digitale WNK 16+ Jahre, single month December 2019; **IVW December 2019

Target group

Women
74%
20 -59 years
78%
Net household income €2,000 or above
69%
At least intermediate level of education
72%

Source: AGOF daily digital facts; Basis: digitale WNK 16+ Jahre, single month December 2019

Contact
Kerstin  Scharwatz
Kerstin Scharwatz
Marketing Manager
Berlin

Berliner Morgenpost

Seven days a week, this modern media brand provides daily updates on the diverse offerings of Germany’s most exciting city.

With an inspiring and moving mix of national reporting, regional coverage and local news, Berliner Morgenpost is an indispensable guide through the capital.

Berliner Morgenpost’s online service offers up-to-date regional and national reporting and a wide range of other services. For a mobile generation: With Berliner Morgenpost Mobil our users are kept up to date at all times – no matter where they are.

Its optimal media mix allows you to reach your target groups with pinpoint accuracy. Regardless of the medium, newspaper, Internet or mobile – our product family offers you a customised cross-media presence.

Formats

1-1-seite 1/1 Page
Mon-Fri € 34.171,63
1-1-seite 1/1 Page
Sat-Sun € 43.138,66
1-2-seite-quer 1/2 page landscape
Mon-Fri € 17.085,82
1-2-seite-quer 1/2 page landscape
Sat-Sun € 21.569,33
1-4-seite-eckfeld 1/4 page
Mon-Fri € 11.167,20
1-4-seite-eckfeld 1/4 page
Sat-Sun € 14.097,60

Target group Readership

Men
40%
Women
60%
Adults, 30-59 years
51%
Net household income over € 3.000
55%
Consumer strenght upper third
53%

Key figures

Frequency
Mon-Sun daily
Copy price
Mon-Fri € 1.60, Sat € 1.70, Sun € 2.10
Paid circulation*
Mon-Sun: 72.140
Total reach**
306.000

Sources: *IVW IV. Q. 2019, **ma Tageszeitungen 2019

Contact Person
Ingo Günther
Ingo Günther
Head of Advertising Regionale Tageszeitungen
Hamburg

Braunschweiger Zeitung

Braunschweiger Zeitung, with the total reach (including online) of its regional editions and the HarzKurier, is the number one newspaper in southern Lower Saxony.

It is a leading publication which, as a citizen newspaper, seeks dialogue with its readers and shapes public opinion with good journalism. Whether in the form of news, background reporting or expert analysis, Braunschweiger Zeitung offers its readers reliable information on politics, business, culture, sport and local affairs.

On Saturdays, the weekend supplement and an extensive column section also appear, attracting attention with numerous special forms of advertising in the job, car and real estate markets.

Our numerous print services are ideally complemented across the media by our service portals and magazine and news portals, as well as our mobile and out-of-home range. A presence on our platform helps you maximise your reach of relevant target groups on all channels.

Readership Braunschweiger Zeitung

Women
43%
Men
57%
Adults, 30-59 years
41%
Net household income over € 3.000
48%
Consumer strenght power upper third
42%

Sources: ma 2019 tz

Key figures

Frequency
Mon-Sat daily
Copy price
Mon-Fri € 1.60, Sat € 1.90
Sold copies IVW III/2019
107.314
Total reach ma Tageszeitungen 2018
283.000

Sources: IVW III. Q. 2019, ma Tageszeitungen 2019

Formats

1-1-seite 1/1 Page
€ 39.784,80 (Mon.-Fri.)
1-1-seite 1/1 Page
€ 45.381,60 (Sat.)
1-2-seite-quer 1/2 page landscape
€ 19.892,40 (Mon.-Fri.)
1-2-seite-quer 1/2 page landscape
€ 22.690,80 (Sat.)
1-4-seite-eckfeld 1/4 page
€ 9.946,20 (Mon.-Fr.)
1-4-seite-eckfeld 1/4 page
€ 11.345,40 (Sat.)

All prices plus VAT. The price list No. 5, Regional Media, valid from 1.1.2020 applies. Other prices on request // mm price 4c: 15,07 (Mon - Fri), 17,19 (Sat)

Contact Person
Ingo Günther
Ingo Günther
Head of Advertising Regionale Tageszeitungen
Hamburg

COSY

Young. Modern. Creative.

COSY is oriented mainly to young, creative women readers who are enthusiastic about furnishing. Both the range of subjects presented and the fresh, modern magazine design reflect the fun of homemaking.

COSY draws on the expertise of the LandIDEE publishing house in the area of home living and expands the portfolio with a title targeted specially at a highly attractive young target group.

COSY addresses people from the age of 25 who no longer put up in a shared flat or student digs but live in the first or second flat of their own.

These persons are keen on subjects such as furnishing, buying furniture, decorating, creativity and enjoying life. They want to discover trends and develop their very own style.

They find all these subjects in COSY and live at home the way they like.

Key figures

Publication Date:
Wednesday
Freqency:
bimonthly
Copy price:
€ 2.70
Paid Circulation:
40,000 copies

Source: publishing disclosure

Formats

1-1-seite 1/1 page
€ 8,300
1-2-seite-quer 1/2 page
€ 5,500
1-3-seite-eckfeld 1/3 page
€ 3850
Contact Person
Martina Knop-Sydow
Martina Knop-Sydow
Advertising Manager Country- & Mindstyle Title
Hamburg

DAS GOLDENE BLATT

Optimistic, positive and truthful every week

  • The emotional women’s magazine with fascinating reports from the royal houses and the world of the stars and starlets for the conservative lively woman 50 years and older.
  • Reports, interviews and photos are always authentic, exclusive and emotional.
  • Convincing guide pages, a professionally competent medical section, recipes to collect on cooking cards, travel reports and a lot of puzzles characterise this title.

Key figures

Publication Date:
Monday
Frequency:
weekly
Paid circulation*:
180,671 copies
Total reach**:
1,28 Mio.

Sources: *IVW III. Q. 2019, **ma 2019 Presse II

Formats

1-1-seite 1/1 page
€ 6,800
1-2-seite-quer 1/2 page
€ 4,800
1-3-seite-eckfeld 1/3 page
€ 3,370
Contact Person
Martina Knop-Sydow
Martina Knop-Sydow
Advertising Manager Country- & Mindstyle Title
Hamburg

die aktuelle Krimi

die aktuelle Krimi is THE MAGAZINE for real crime thriller fans who are interested in True Crime Stories and secretly become investigators themselves while reading them.

In each issue, prominent criminal cases such as the case of Josef Fritzl, Marilyn Monroe or Charles Manson are reopened.

What were the perpetrator’s motives? Was it greed, revenge or jealousy Fascinating human destinies and mental abysses are presented here in an exciting way and questions such as “What makes a person a murderer or a victim?“ are handled.

 

die aktuelle Krimi this is best crime thriller entertainment and pure excitement. In addition to the real cases, the reader is also involved in puzzles and guessing thrillers and he learns more about the world of police work or about heroes from criminal history.

 

Main topics:

-Real murders around celebrities

-Cross-examination: terms of criminalistics explained

-Searching for clues: photographic evidence and their stories

-Crime scene: Germany’s most dangerous places

-Rate Crime & Puzzle Entertainment: Reader Investigator Quiz

-Crime thrill: Book and TV tips

-Criminally stupid: the stupidest crooks

Key Figures

Publication Date:
Saturday
Frequency:
two-monthly
Copy Price:
€ 2,80
Print run*:
50,000 copies

Source: *publishing disclosure

Formats

1-1-seite 1/1 page
€ 7,000
Contact Person
Martina Knop-Sydow
Martina Knop-Sydow
Advertising Manager Country- & Mindstyle Title
Hamburg

Aktuelle wöchentliche Frauenzeitschriften

die aktuelle

Self-confident, informative and entertaining

  • Germany’s quickest PEOPLE magazine with reports on VIPs, show stars and lifestyle.
  • Exciting and emotional entertainment for trendy women over who stayed young.
  • Extensive wellness, beauty, health and food topics presented in a precise and inspiring way.
  • High advisory skills with 30 regularly sites full of advices
  • Extra puzzle magazine with 14 pages at the magazine’s centre.

Key figures

Publication Date:
Saturday
Frequency:
weekly
Copy price:
1.90 €
Paid circulation*:
322,040 copies
Total reach**:
1.82 Mio.

Sources: *IVW III. Q. 2019, **ma 2019 Presse II

Formats

1-1-seite 1/1 page
€ 11,400
3-4-seite-hoch 3/4 page
€ 10,210
1-2-seite-quer 1/2 page
€ 7,200
1-3-seite-eckfeld 1/3 page
€ 5,580
1-4-seite-hoch 1/4 page
€ 4,290
1-8-seite-hoch 1/8 page
€ 2,400
Contact Person
Martina Knop-Sydow
Martina Knop-Sydow
Advertising Manager Country- & Mindstyle Title
Hamburg

DONNA

DONNA is experienced, wise, relaxed and full of emotion, optimism and passion.

Editorial concept

DONNA is made for adult women. It is about special desires, dreams, needs, questions and demands that women over 40 have.

A new exciting phase of life begins for women in this age segment in which almost everything is possible and DONNA would like to accompany their readers.

Readers can expect all the things from DONNA that constitute a good women’s magazine: fashion, beauty, lifestyle, interviews, psychology, partnership, health, culture, travel and service.

An interesting magazine mix with a warm, emotional tonality and a generous and refined look.

DONNA inspires women 40 and up who found their true self and now set out optimistically into a new phase of life. A concept that convinces and excites our users.

Key figures

Publication Date:
Wednesday
Frequency:
per month
Copy price:
€ 3.90
Paid ciculation*:
104,918 copies
Total reach**:
0.43 Mio.
Reach Women**:
0.4 Mio.

Sources: *IVW III. Q. 2019, **ma 2019 Presse II

Formats

1-1-seite 1/1 page
€ 21,900
1-2-seite-quer 1/2 page
€ 15,100
1-3-seite-eckfeld 1/3 page
€ 11,100
Contact Person
Eva Dahlke
Eva Dahlke
Advertising Manager Women Lifestyle Title
Hamburg

EAT CLUB So schmeckt…

EAT CLUB. You better trust in Taste

The EAT CLUB bookazine series “How … tastes” is published four times a year, always with a new, special subject. The absolutely new, special creations are inspiring and whet our appetite for trying out and enjoying the various recipes that are showcased.

All ideas – for a festive menu, cosy meal with friends, breakfast, brunch or quick meal – are presented by the editorial staff in recipes that are unusual, surprising and delicious and motivate us to do some cooking.

Fine, sophisticated dishes alternate with seasonal delicacies and ideas for mouthwatering desserts.

The EAT CLUB bookazines are oriented mainly to modern, educated, affluent women.

These persons will go for this bookazine in the shops because it attracts their attention with its modern look and variety of subjects and because they enjoy trying out something new.

Key figures

Publication date:
Wednesday
Frequency:
4 x per year
Copy price:
€ 6.90
Print run:
75,000 copies

Source: publishing disclosure

Formats

1-1-seite 1/1 page
€ 12,900
1-2-seite-quer 1/2 page
€ 9,800
1-3-seite-eckfeld 1/3 page
€ 7,100
Contact Person
Mohamed Bezzaz
Mohamed Bezzaz
Branchen Head Food
Hamburg