30th anniversary of the fall of the Berlin Wall

The fall of the Berlin Wall – an historical and seizing moment. 30 years later BILD will publish a special of up to 4 pages about this subject and also BILD am Sonntag will provide an editorial environment.

In addition, the special can be extended on Bild.de!


Data & facts

  • Publication date:                              Saturday, 09 November 2019
  • Ad closing/material deadline:           Friday, 01 November 2019

BILD am Sonntag

Data & facts

  • Publication date:                              Sunday, 10 November 2019
  • Ad closing/material deadline:           Friday, 01 November 2019

Click here for more information.

BILD Economy Rates

We reward Your flexibility with exceptional rates. With our most appreciated Economy Rates clients can book a specific calender week and BILD determines the exact publication date, within the chosen week.

When booking, You will have the possibility to exclude any day of Your choice, within the selected week, increasing this way Your planning security.

Our fixed formats 1/1 page and “1.000er” format, as well as almost all external page placements can be booked as Economy Rates.

Click here for more information.



16. August 2019

BILD StandBy Offer

BILD shows a read through rate of more than 90% with a front page attention of 100%.

Benefit from both great level of attention and enormous reach with an unbeatable price saving!

StandBy formats on BILD‘s front page can be booked individually, as well as in advertising package.
Please indicate the earliest publication date and we shall determine the exact publication date within 4 weeks.
You can benefit from a price saving up to 55%!


Click here for more information.

DIE WELT Artist Edition

For the past 9 years, an artist hast given his or her individual face to the WELT once every year. This artist is Takashi Murakami in 2019. Together with editors and graphic artists, he will design a  WELT according to his ideas and turn into a unique art object.

Be part of the WELT artist edition!


The ICON family is expanding their portfolio by a new magazine for men in October of 2018: Mr ICON. A supplement with photo series, stories and reports dealing with style, fashion and lifestyle for men-as an expandtion of the internationally successful magazine ICON.

Across its 4 features, “Moodboard”, “Stories”, “School of Life” and “Shopping”, Mr ICON is presenting tipps and entertainment for the modern men.


DIE WELT*, 30.03.2019 und WELT AM SONNTAG*, 31.03.2019
DIE WELT*, 12.10.2019 und WELT AM SONNTAG*, 13.10.2019
DIE WELT* 150.000 Exemplare
WELT AM SONNTAG* 250.000 Exemplare
233 x 280 mm, Klebebindung
min. 68 Seiten

* Individueller Verteilungsschlüssel: Entspricht nicht der Gesamtdruckauflage der Zeitungen, Mr ICON erscheint in der WELT AM SONNTAG ohne Kompaktausgabe


2/1 Seite
58.000 €
1/1 Seite
35.000 €
1/3 Seite* - hoch
Auf Anfrage

Preise brutto, abschluss- und rabattfähig, zzgl. MwSt.

Carola Curio
Carola Curio
Director Luxury
Jacqueline Ziob
Jacqueline Ziob
Objektmanagement ICON /Mr ICON

COMPUTER BILD Digital | Media Data 2019



AUDIO VIDEO FOTO BILD is Europe’s leading test magazine for all topics related to modern entertainment electronics.

With well-founded field tests created by experienced specialist editors and sophisticated measurements in ISO-certified laboratories, AUDIO VIDEO FOTO BILD delivers competent purchasing advice for the broadest ranges of consumers.

With its topical, thematically broadly diversified concept, AUDIO VIDEO FOTO BILD serves experienced, technology-oriented hobbyists, brand- and quality-conscious users, as well as price-/service-oriented consumers all at one and the same time. In addition to test competence and purchase advising, AUDIO VIDEO FOTO BILD offers comprehensive advisors and instructions for all topics covered in the magazine. Easily comprehensible, step-by-step instructions help the reader to use his or her devices optimally – thus, even beginners can manage complicated technology.

In the comprehensive section “New Products & Trends”, the editorial staff presents devices even before their introduction into the market. In the large portfolio “Film, Music, TV”, the user will see which new DVDs, Blu-rays, and CDs make for worthwhile purchases. Experts thus check all important new appearances for content-related and technical quality. AUDIO VIDEO FOTO BILD appears monthly in two versions: without a data carrier, and with a DVD (with a complete feature film and attractive PC software).

Key figures

Publication date
Copy price
Paid circulation IVW II/2019
23,346 copies
Total reach ma 2019 Presse II
0.23 m
Total reach ma 2019 Presse II
0.21 m


1-1-seite 1/1 page
1-2-seite-quer 1/2 page
1-3-seite-hoch 1/3 page


Adult, 20-39 years
High school, university
Net household income over 2.000 €

ma 2019 Pressemedien II

Barbara Krebs
Barbara Krebs
Senior Marketing Managerin BILD
Heiko Rönnau
Heiko Rönnau
Advertising manager SPORT BILD & COMPUTER BILD

Zu Tisch



In BILD POLITIK, Germany’s most-quoted political editorial staff offers all those interested in politics clear answers to the most important questions of the week. Always on Fridays. Always short and sweet. Always on point.

Today, news is available around the clock. The real-time flood of information often generates more questions than it answers: In the digital age, the reader is of course well-informed, but nevertheless unsettled and often enough even annoyed. Therefore, shrewdness and clarity are honoured; epic scope and complexity have become worn-out. In print media, as well.

BILD POLITIK answers this with a completely new magazine structure. Our world cannot (can no longer) be structured according to politics, the economy, inside, outside. But, it can be segmented by emotions, because political events move us like never before. We therefore divide our magazine into the categories of anger, curiosity and joy. 

Our starting point for each article is the moment at which people think: “That can’t possibly be true!”, “Aha, interesting!”,

or even, “How nice!”. If a political topic triggers such a feeling, there are always open questions.

Thus, BILD POLITIK simply asks questions and answers them clearly and transparently,

either with a down-to-earth report, a well-founded analysis, or an edgy opinion piece.

Data and facts:

  • Start: 8 February 2019
  • Publication date:  Fridays. Weekly.
  • Magazine format:  Compact magazine format. 48 + 4 pages
  • Copy price:  € 2.50
  • Print run: 20,000 copies
  • Area:  Hamburg and environs
  • Sales:  2,000 BILD sales outlets and rail station bookstores

Click here for more information!


Braunschweiger Zeitung Price List 2019

Thuringia Media Group | Price List 2019

Funke Media NRW | Price List 2019

Hamburger Abendblatt Price List 2019

Berliner Morgenpost Price List 2019

BILD Factsheet 2019

BILD price list 2019

Rate Card WELT 2019

BILD HomeRun formats

Black Friday@BILD

BILD Brand Partnerships

BILD Brand Partnerships offers you long-term strategic cooperation approaches and partnerships with a duration of at least 12 months, which integrate customers deep into the world of BILD.de and guarantee constant visibility on partner areas.
Long-term strategic cooperation approaches and partnerships guarantee you exclusive integrations. A partner landing page developed for you optimally, puts your brand close to the editorial content as well as in the relevant environment. Among other things, the traffic is generated via numerous contact points, such as navigation integration, teaser areas and editorial-looking partner content.

Janine Lüder
Janine Lüder
Digital Marketing Manager

High Five Christmas Special

WELT Brand Concepts

Take advantage of our full service and crossemedia solutions for your communcation. We offer a broad coverage in your target group and give our brand for a common dispatch from customer and WELT with a high quality presentation of your product.


Kai Ehrenschneider-Brinkmann
Kai Ehrenschneider-Brinkmann
Head of Advertising WELT