WELT is a 360-degree media brand that offers information in print, digital and TV. It stands for intelligent quality journalism for every usage situation. The print editions of DIE WELT and WELT AM SONNTAG have been climate-neutral since 2022.
NEW IN OUR PORTFOLIO:
PETBOOK – the new online magazine about the animal world of small and large pets!
PETBOOK seeks to understand pets and farm animals, their behavior and needs to provide an orientation for their owners and help them in their everyday lives. A special focus lies on animal health, the healthy and sustainable nutrition, care and attitude of the animals.
PETBOOK stands for high-quality and credible service journalism with a lifestyle approach. The portal offers reports, expert interviews and tips, studies, tutorials and everyday hacks on the subject of pets.
PETBOOK – All about life with a pet!
CLASSIFIEDS OF WELT AM SONNTAG
WELT AM SONNTAG is the most important weekend read for discerning readers. It stands for outstanding journalistic expertise and regularly offers strong investigative stories from business and politics.
The editorial diversity of WELT AM SONNTAG includes analyses and forecasts from the world of finance, exciting sports reports, as well as exclusive articles on style and culture, real estate, travel and motoring.
WELT AM SONNTAG appears with one issue each on Saturday and Sunday. This gives readers more flexibility to start their reading pleasure with WELT AM SONNTAG as early as Saturday.
From Monday to Friday, DIE WELT concisely presents the news events and debates of the day. In a slim paper, it relies on pointed texts and a stringent structure that bundles content on a single topic. It is weighty without being heavy.
WELT’s classifieds are characterized by competent editorial staff and a wide range of advertisements. Our customers can choose from a wide variety of ad formats to reach the high-class target groups of both titles.
A detailed overview of prices, special topics and current offers can be found on the following category pages.
We will be happy to advise you individually on our digital classified offers.
TECHBOOK is BILD’s platform for innovative digital lifestyle and specializes in (home) entertainment, streaming and all mobile devices.
Everything about devices, gadgets and apps. Always up-to-date, trend-conscious and competent!
Open your ears - for our podcast portfolio!
With our strong brands – such as BILD, WELT, TRAVELBOOK, Gründerszene, Business Insider, Musikexpress, Rollingstone and AUTO BILD – we have the right podcast for every target group.
Topics: Sports, Business, Politics, Entertainment, Knowledge, History, True Crime, Music, Film, Automotive
Our Hero-Podcasts
Podcasts reach listeners in situations that we can hardly reach with other media, and the intensive listening creates a personal bond and trust between the podcast and the listeners. For me, this makes audio the perfect advertising medium.
PREROLL, MIDROLL OR POSTROLL 20-45 SECONDS
Native audio integration | We produce the spot with our own professional voice-over artists | The partner is introduced in his/her own words and the brand, product or service is promoted
PRESENTER AND/OR CLOSER 5-15 SECONDS
Native audio integration | We produce the spot with our own professional speaker | Mention of the partner(s) at the beginning and/or end of the podcast as “presenter” of the episode and/or podcast
Thanks to the clear presentation of full-screen maps and to an intuitive app operation, our clients benefit from high-performance native integrations, in high-quality and in an innovative environment with a high-affinity user basis.
Die Stilisten is a regional style magazine for the readership of WELT AM SONNTAG in northern Germany, characterized by the combination of a strong emotional attachment to its hometown of Hamburg with the international journalistic horizon of the ICON editorial team.
myHOMEBOOK encourages and activates readers to take the initiative and provides orientation on the topics of living, building, diy and gardening.
myHOMEBOOK combines the knowledge of experts, influencers and hobby craftsmen – competently and authentically.
Helpful. Entertaining. Guiding. Exciting– for men and women!
myHOMEBOOK – simply do it (yourself)!
***myHOMEBOOK.de***
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Editorial Concept
BILD der FRAU is the versatile informative and entertaining magazine for women who are in charge of their own lives.
It covers the complete spectrum of life in a clear, smart and competent way – and always with heart!
BILD der FRAU has an outstanding guide function that can be found in all categories and sections of the magazine.
BILD der FRAU helps with everyday decisions. Examples of this are sections such as Verbraucher aktuell (Consumer Now) or Was koche ich morgen? (What Should I Cook Tomorrow?).
BILD der FRAU is relaxing and entertaining – with columns, exclusive interviews and wellness & photo reports.
BILD der FRAU takes its readers’ problems and concerns seriously. It offers strength and self-confidence, as well as providing self-help information.
BILD der FRAU conveys values, takes its own stand and gets involved. This is represented by the many current topics and campaigns in the magazine.
BILD der FRAU lets its readers have a say – for example, in sections such as Ihre Meinung Aktuell (Your Current Opinion) and Frauen helfen Frauen (Women Help Women).
BILD der FRAU promotes long-term charitable and socio-political commitment with the GOLDENE BILD der FRAU – Germany’s biggest prize for women is awarded annually to five women honored for their extraordinary achievements as volunteers.
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Editorial Concept
The magazine is aimed towards women who are especially interested in fitness and wellness trends, topics related to staying slim and gentle methods of treatment. Beauty tips, travel information and the wellness horoscope reinforce the feel-good-effect.
BILD der FRAU-Schlank & fit is a colourful mix of topics related to health and well-being – a visually opulent appearance of magazine sections and double pages packed with information.
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The magazine is a competent guide and gives ideas for everyone who is excited about cooking and baking – from beginners to experienced hobby chefs. It offers many new recipes, as well as additional tips and tricks. Furthermore, it supports readers with their daily meal planning and helps their families to live on a healthy way.
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COSY is oriented mainly to young, creative women readers who are enthusiastic about furnishing. Both the range of subjects presented and the fresh, modern magazine design reflect the fun of homemaking.
COSY draws on the expertise of the LandIDEE publishing house in the area of home living and expands the portfolio with a title targeted specially at a highly attractive young target group.
COSY addresses people from the age of 25 who no longer put up in a shared flat or student digs but live in the first or second flat of their own.
These persons are keen on subjects such as furnishing, buying furniture, decorating, creativity and enjoying life. They want to discover trends and develop their very own style.
They find all these subjects in COSY and live at home the way they like.
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Editorial concept
DONNA is made for adult women. It is about special desires, dreams, needs, questions and demands that women over 40 have.
A new exciting phase of life begins for women in this age segment in which almost everything is possible and DONNA would like to accompany their readers.
Readers can expect all the things from DONNA that constitute a good women’s magazine: fashion, beauty, lifestyle, interviews, psychology, partnership, health, culture, travel and service.
An interesting magazine mix with a warm, emotional tonality and a generous and refined look.
DONNA inspires women 40 and up who found their true self and now set out optimistically into a new phase of life. A concept that convinces and excites our users.
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The EAT CLUB bookazine series “How … tastes” is published four times a year, always with a new, special subject. The absolutely new, special creations are inspiring and whet our appetite for trying out and enjoying the various recipes that are showcased.
All ideas – for a festive menu, cosy meal with friends, breakfast, brunch or quick meal – are presented by the editorial staff in recipes that are unusual, surprising and delicious and motivate us to do some cooking.
Fine, sophisticated dishes alternate with seasonal delicacies and ideas for mouthwatering desserts.
The EAT CLUB bookazines are oriented mainly to modern, educated, affluent women.
These persons will go for this bookazine in the shops because it attracts their attention with its modern look and variety of subjects and because they enjoy trying out something new.
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FITBOOK offers valuable information from experts, doctors, athletes, scientists and innovation researchers, but also from stars and influencers.
FITBOOK energises its readers and provides guidance on the topics of health, fitness, nutrition and self-improvement.
Helpful. Relevant. Fresh. Energising. Straightforward. Honest. Instructional. #touching.
FITBOOK – active living!
Editorial concept
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Royal bimonthly magazine brand with opulent reporting on all relevant topical highlights of the royal houses.
Exclusive reports and insider knowledge in a high-gloss look for women who love the life of the royals.
Unique background stories, multi-facetted portraits, emotional images and inspiring lifestyle stories from the world of international and national aristocracy.
There is a longer period of effectiveness due to the two-month presence at the newsstand, which also generates many readers per issue.
