The ICON family is expanding their portfolio by a new magazine for men in October of 2018: Mr ICON. A supplement with photo series, stories and reports dealing with style, fashion and lifestyle for men-as an expandtion of the internationally successful magazine ICON.
Across its 4 features, “Moodboard”, “Stories”, “School of Life” and “Shopping”, Mr ICON is presenting tipps and entertainment for the modern men.
* Individueller Verteilungsschlüssel: Entspricht nicht der Gesamtdruckauflage der Zeitungen, Mr ICON erscheint in der WELT AM SONNTAG ohne Kompaktausgabe
Preise brutto, abschluss- und rabattfähig, zzgl. MwSt.
In BILD POLITIK, Germany’s most-quoted political editorial staff offers all those interested in politics clear answers to the most important questions of the week. Always on Fridays. Always short and sweet. Always on point.
Today, news is available around the clock. The real-time flood of information often generates more questions than it answers: In the digital age, the reader is of course well-informed, but nevertheless unsettled and often enough even annoyed. Therefore, shrewdness and clarity are honoured; epic scope and complexity have become worn-out. In print media, as well.
BILD POLITIK answers this with a completely new magazine structure. Our world cannot (can no longer) be structured according to politics, the economy, inside, outside. But, it can be segmented by emotions, because political events move us like never before. We therefore divide our magazine into the categories of anger, curiosity and joy.
Our starting point for each article is the moment at which people think: “That can’t possibly be true!”, “Aha, interesting!”,
or even, “How nice!”. If a political topic triggers such a feeling, there are always open questions.
Thus, BILD POLITIK simply asks questions and answers them clearly and transparently,
either with a down-to-earth report, a well-founded analysis, or an edgy opinion piece.
Data and facts:
Click here for more information!
"Economy is too important, to not joke about it."
BILANZ stands for
Sources: *own inquiry **IVW III. Q. 2018 ***LAE 2018, medium WELT Print Weekday incl. compact edition
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| Issue | Publication date | Key Topics |
|---|---|---|
| BILANZ #2 | 15.02.2019 | |
| BILANZ #3 | 08.03.2019 | Style I |
| BILANZ #4 | 05.04.2019 | Watches I |
| BILANZ #5 | 10.05.2019 | Manufacturing / Jubilee Edition |
| BILANZ #6 | 07.06.2019 | Artificial Intelligence |
| BILANZ #7 | 05.07.2019 | Founder |
| BILANZ #9 | 13.09.2019 | "The 1,000 Richest" // START ME UP! |
| BILANZ #10 | 04.10.2019 | Stil II // GMAC |
| BILANZ #11 | 02.11.2019 | Artificial Intelligence // Watches II |
| BILANZ #12 | 06.12.2019 | Luxury |
Business Insider is Germany's most modern news page on topics such as business, careers, tech, digital culture and science.
This new type of economic journalism offers a competent and unconventional view of the world of business and financial markets.
User DNA
Sources: *AGOF daily digital facts; Basis: digitale WNK 16+ Jahre, single month Dezember 2018; **IVW Dezember 2018
Source: AGOF daily digital facts; Basis: digitale WNK 16+ Jahre, single month Dezember 2018
365 days/year red-hot news, fascinating background reports and exclusive interviews from the world of Formula One as well as lifestyle and boulevard topics. License holder of Formula One World Championship Average of 0.0.53 million unique users in the Formula 1 season SPECIALS Take advantage of our multifaceted special formats for your campaign: Cross media […]
SPECIALS
Take advantage of our multifaceted special formats for your campaign:
Soruce: *AGOF daily digital facts, Basis: digitale BUG 16+ years (59.14 mill.); single month July 2018; recalled on: 02.08.2018, **Google Analytics Juli 2018, ***IVW June 2018
News, stories and services on all channels – that’s what the daily newspapers of FUNKE MEDIENGRUPPE stand for. High-quality journalism is at the heart of our success and means that we are deeply rooted in the individual regions. The FUNKE daily newspapers achieve the highest regional coverage for dailies and this regional strength also makes them nationally relevant.
We continue to offer:
5 absolutely top locations
The Rhine-Ruhr, Berlin and Hamburg regions are the top 3 Nielsen metropolitan areas in Germany. Brunswick and Thuringia are two highly attractive, up-and-coming economic regions with numerous companies and a strong focus on research and innovation.
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1/4 page All prices plus VAT, from the Nr. 4 price list of Funke Media Group, from 01/01/2019.
Sources: ma Tageszeitungen 2019
Sources: IVW II/2019, ma Tageszeitungen 2019
ICON is a unique, internationally successful style magazine, that combines style and elegance in a special way.
ICON is the award-winning style magazine in WELT AM SONNTAG that translates the international style competence of the Sunday newspaper into a magazin format. Therefore ICON offers its readers the best of both worlds: the big look of oversized page layouts and the journalistic text quality of opinion-leading authors of the WELT Group.
Senior editor Inga Griese delivers a tasteful selection of topics from fashion, jewellery, beauty, travel and additional alternating areas. Above all, its journalistic style, elegance and humour in the written word are continuously combined with a courageous, surprising look to make it instantly recognisable.
Fashion shoots become opulent when presented with detailed travel experiences, prominent authors give insights into their very personal lifestyle world and international illustrators appreciate the large-format stage of the magazine. In the best sense, exclusiveness and extravagance form the basis for the inspiring reading experience.
For advertisers, ICON is a place where they can be integrated into an especially credible atmosphere away from the glossies. Readers respond to the style magazine in WELT AM SONNTAG with the greatest degree of trust and credibility.
* ICON is published in WELT AM SONNTAG, not in compact-edition, Source: AWA 2018
| Issue | On | Key Topics |
|---|---|---|
| ICON I | 10.02.2019 | Fashion International |
| ICON II | 24.03.2019 | Fashion/ Watches/ Jewellery |
| ICON III | 14.04.2019 | Fashion/ Design |
| ICON IV | 05.05.2019 | Through his Eyes |
| ICON V | 26.05.2019 | Summer Issue |
| ICON VI | 01.09.2019 | "The September Issue" |
| ICON VII | 29.09.2019 | Fashion International |
| ICON VIII | 27.10.2019 | Fashion/ Design |
| ICON IX | 17.11.2019 | Fashion/ Watches/ Jewellery |
| ICON X | 08.12.2019 | Christmas Issue |
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Your marketing partner for international campaigns
In addition to marketing the German portfolio of Axel Springer and the Funke Media Group, the Media Impact International Sales division is also responsible for the marketing of international media.
The cross-media activities are concentrated in Eastern Europe in the countries of Poland, Slovakia, Hungary and Serbia (Ringier Axel Springer).
Some of Axel Springer Deutschland’s media services also appear abroad in the form of licensed editions (AUTO BILD, COMPUTER BILD).
Furthermore, Media Impact International Sales is responsible for marketing POLITICO, a joint venture of Axel Springer and POLITICO in the USA. POLITICO has become one of the most influential news sources in Brussels thanks to its unique perspective on European politics and its extensive portfolio of websites, newsletters, print newspapers and specialist services. Although www.politico.eu can be accessed in all countries, a newspaper is also available in Brussels, Berlin, London, Paris and elsewhere.
Please contact us for offers and further details on the international portfolio.
Motorsport-Total.com is the leading motorsports website in German language with all information on Formula One, DTM, motorcycling and more exciting motorsports series Official media partner of the DTM, WTCC, ERC and NASCAR.com License holder of Formula One World Championship Ideal advertising medium for innovative ad formats surrounded by a high quality editorial content During […]
Motorsport-Total.com is the leading motorsports website in German language with all information on Formula One, DTM, motorcycling and more exciting motorsports series
SPECIALS
Benefit from our variety of special formats for your campaign:
Source: *AGOF daily digital facts, Basis: digitale BUG 16+ years (59.14 mill.); single month July 2018; recalled on 02.08.2018, **GA July 2018, ***IVW June 2018
We have created an extraordinarily desirable place. An evening of motivating encounters. A symbol of our pop-up culture. Attractive. Exclusive. Mysterious.
A veritable »Place to B«.
Appealing, high-quality and ephemeral. An unrepeatable experience for a hand-picked circle of participants.
We have united the stars of our era from social media, film, TV and the music industry. The PLACE TO B network includes more than 150 high-end influencers from various backgrounds with a total reach of over 303 million.
PLACE TO B Awards
The Awards of the year! The PLACE TO B Awards take place on the 16th of November with an award ceremony for the most successful influencer stars in 8 handpicked lifestyle categories. The spectacle will end with an exclusive After-Show-Party at the Axel Springer journalists club.
PLACE TO B Berlinale Party
The occasions for PLACE TO B parties are high-quality and just as well engaged top-class. Every year at the PLACE TO B Berlinale Party, the who’s who of the dazzling VIP- and media industry is meeting and celebrating between ball pool and gummi bears till the early morning. The party takes place on the 22nd of February 2020.
PLACE TO B Individual Events
Unique moments connected with attractive encounters from social media, movie, TV and music: we are initiating special experiences at our individual PLACE TO B events, which guarantee exclusive content. Be surprised!
Source: Argus Data Insights
Source: Argus Data Insights
SPORT BILD is the modern men’s magazine in a high-quality look for the No. 1 men’s topic: sports. Germany’s leading sports magazine offers a fascinating mixture of emotion and information from the world of top sports. The editorial offer has a clear structure: The focus is definitely on football as Germany’s No. 1 sport.
Motor sports are the second important permanent topic. In addition, SPORT BILD reports on all of the sport highlights, delivers interesting background information, as well as exciting reports on stars and celebrities.
SPORT BILD is a magazine that sets new standards in sports coverage and acts as a strong opinion-maker.
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Experience the most special moments in sport whenever you like with SPORT1 Digital! SPORT1 is the all-encompassing sport platform in Germany. Relevance through diversity! SPORT1’s digital platform offers up-to-the-minute news and multimedia content around the clock, as well as an extensive sport service with live scores, portraits and stats. SPORT1 DIGITAL 2018 Multiscreen: SPORT1 Digital is […]
Experience the most special moments in sport whenever you like with SPORT1 Digital!
SPORT1 is the all-encompassing sport platform in Germany. Relevance through diversity! SPORT1’s digital platform offers up-to-the-minute news and multimedia content around the clock, as well as an extensive sport service with live scores, portraits and stats.
SPORT1 DIGITAL 2018
Multiscreen: SPORT1 Digital is everywhere where users want to experience sport – whether at home or on the go. Through our multiscreen approach, we offer advertisers direct access to all devices and at all times.
SPORT1 Homerun: An average of 1.10 million unique users* visit the SPORT1 home page every day – market yourself creatively and eye-catchingly on this highly attractive platform with unbeatable reach. There are no limits to your campaign.
Environments: Whether it’s suspense to the last basket in the BBL, need for speed in Formula 1, hard tackles in the Superbowl playoffs or pure football passion for the upcoming Bundesliga season – you can always find the ideal environment for your promotional message on SPORT1.
Highlight: eSport spectator hype! Sport1 gives e-athletes a home with in-depth and up-to-date news coverage, stats, background, scores, pictures and videos on all major eSport game titles, leagues and tournaments in a condensed form.
Attractive sponsoring packages with a wide reach for all important sports and tournaments!
Sources:
AGOF daily digital facts; basis: digital WNK 16+ years, single month/average day July 2018; retrieved on 2 August 2018 & IVW figures month: July 2018
| Gesamt | Stationär | Mobile | |
|---|---|---|---|
| Unique User | 7,55 Mio. | 2,40 Mio. | 5,67 Mio. |
| Visits | 90.451.802 | 14.100.820 | 76.350.982 |
| Page Impressions | 783.042.099 | 95.910.986 | 687.131.113 |
WELT stands for a broad range of print, digital and TV publications. WELT covers all journalistic formats – from news and opinions to documentaries.
Every story – whether in text, video, photo or live reports – follows the claim to inform reliably and user-oriented and to inspire our audience equally with passionate journalism, innovative products and the joy of experimentation.
WELT Print Total
WELT Print Total is the new booking unit of WELT Print Working Day (DIE WELT Mon.-Sat.) and WELT AM SONNTAG including Kompakt editions (except Saturday).
WELT AM SONNTAG stands for outstanding journalistic competence and inspiration. On the one hand it is very close to the people and their daily life. On the other hand, it frequently presents powerful investigative stories from business and politics. It is the most important Sunday reading matter for sophisticated readers. Surprising background stories, up-to-date analysis, exclusive interviews and entertaining topics with high standards define the editorial spectrum.
This also includes analyses and forecasts from the financial sector, exciting sportsnews as well as exclusive reports concerning topics such as style and culture, real estate, travels and engineering.
In WELT AM SONNTAG Kompakt the content is arranged in a new way for a young, well-educated and urban taget group.
WELT Print Working Day is the new booking unit of DIE WELT (Mon.– Sat.) and DIE WELT Kompact (Mon.– Fri.) as one booking unit with two formats (except Saturday): DIE WELT in nordic format and DIE WELT Compact in tabloid format.
DIE WELT – the national daily is one of Europe`s leading newspapers and indispensable for national decision-maker campaigns. DIE WELT focuses on what represents the strength of a modern daily newspaper: the written word. More major topics, researched in greater depth and commented in more detail – newspaper that fulfils today requirements.
In the departments of Politics, Business & Finance and Culture, DIE WELT offers clearly structured news, analyses and commentaries.
DIE WELT Kompakt, the quality newspaper in the modern tabloid format, is the newspaper for young, urban professionals who want to be efficiently and extensively informed by a daily newspaper.
WELT Print Total = DIE WELT + WELT AM SONNTAG incl. Kompact editions (excl. Sat.)
WELT Print Working Day= DIE WELT (Mon.-Sat.) incl. Kompact editions (excl. Sun.)
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1/4 page corner WELT Print Total = DIE WELT + WELT AM SONNTAG incl. Kompact editions (excl. Sat.)
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1/4 page corner WELT Print Working Day= DIE WELT (Mon.-Sat.) incl. Kompact editions (excl. Sat.)
Source: AWA 2019, based on 1.670.000 readers WELT Print Total = DIE WELT + WELT AM SONNTAG incl. kompact editions (excl. Sat.)
Source: AWA 2019, based on 620.000 readers, WELT Print Working Day= DIE WELT (Mon.-Sat.) incl. kompact editions (excl. Sat.)
WELT Digital pools online, mobile and app presentations under a strong, multimedia brand standing for progressive, high-value and dynamic subjects on all channel.
WELT.de (online and mobile)
News App (Smartphone App)
WELT Edition (Tablet App)
The national quality newspapers DIE WELT, WELT AM SONNTAG and the respective compact editions complements its offer with regional editions. This also includes detailed reports on local politics, business and sporting events.
DIE WELT – the national quality newspaper is one of the leading daily newspapers in Europe. DIE WELT focuses on what constitues the strength of a modern daily newspaper: the written word. More major themes, more thoroughly researched and more extensively commented – newspaper as it must be today.
WELT AM SONNTAG is the market leader among quality Sunday newspapers and is considered one of the best designed newspapers in the world. At the same time, WELT AM SONNTAG is an writers’ paper that emphasises polished writing and sound arguments. Surprising background stories, up-to-date analysis, exclusive interviews and entertaining topics with high standards define the editorial spectrum.
Our regional editions:
Sources: *IVW II. Q. 2019, **ma 2019 Presse II
Sources: *IVW II. Q. 2019, **ma 2019 Presse II
| Booking unit | Paid circulation* | Total reach** |
|---|---|---|
| DIE WELT Hamburg | 25,847 | 152,000 |
| DIE WELT/WAMS Hamburg | 71,899 | 299,000 |
| WELT AM SONNTAG NRW | 57,280 | 230,000 |
| WELT AM SONNTAG Bavaria booking unit | 35,779 | 71,000 |
Sources: *IVW II/2019, **ma 2019 Presse I
