DIE WELT ARTIST EDITION

16. August 2019

DIE WELT Artist Edition

For the past 9 years, an artist hast given his or her individual face to the WELT once every year. This artist is Takashi Murakami in 2019. Together with editors and graphic artists, he will design a  WELT according to his ideas and turn into a unique art object.

Be part of the WELT artist edition!

Mr ICON

The ICON family is expanding their portfolio by a new magazine for men in October of 2018: Mr ICON. A supplement with photo series, stories and reports dealing with style, fashion and lifestyle for men-as an expandtion of the internationally successful magazine ICON.

Across its 4 features, “Moodboard”, “Stories”, “School of Life” and “Shopping”, Mr ICON is presenting tipps and entertainment for the modern men.

Kennzahlen

Erscheinungstermin
DIE WELT*, 30.03.2019 und WELT AM SONNTAG*, 31.03.2019
DIE WELT*, 12.10.2019 und WELT AM SONNTAG*, 13.10.2019
Druckauflage
400.000
Distribution
DIE WELT* 150.000 Exemplare
WELT AM SONNTAG* 250.000 Exemplare
Format
233 x 280 mm, Klebebindung
Umfang
min. 68 Seiten

* Individueller Verteilungsschlüssel: Entspricht nicht der Gesamtdruckauflage der Zeitungen, Mr ICON erscheint in der WELT AM SONNTAG ohne Kompaktausgabe

Formate

2/1 Seite
58.000 €
1/1 Seite
35.000 €
1/3 Seite* - hoch
Auf Anfrage

Preise brutto, abschluss- und rabattfähig, zzgl. MwSt.

Ansprechpartner
Carola Curio
Carola Curio
Director Luxury
Hamburg
Jacqueline Ziob
Jacqueline Ziob
Objektmanagement ICON /Mr ICON
Berlin

Mittelstand

Zu Tisch

BILD POLITIK

 

In BILD POLITIK, Germany’s most-quoted political editorial staff offers all those interested in politics clear answers to the most important questions of the week. Always on Fridays. Always short and sweet. Always on point.

Today, news is available around the clock. The real-time flood of information often generates more questions than it answers: In the digital age, the reader is of course well-informed, but nevertheless unsettled and often enough even annoyed. Therefore, shrewdness and clarity are honoured; epic scope and complexity have become worn-out. In print media, as well.

BILD POLITIK answers this with a completely new magazine structure. Our world cannot (can no longer) be structured according to politics, the economy, inside, outside. But, it can be segmented by emotions, because political events move us like never before. We therefore divide our magazine into the categories of anger, curiosity and joy. 

Our starting point for each article is the moment at which people think: “That can’t possibly be true!”, “Aha, interesting!”,

or even, “How nice!”. If a political topic triggers such a feeling, there are always open questions.

Thus, BILD POLITIK simply asks questions and answers them clearly and transparently,

either with a down-to-earth report, a well-founded analysis, or an edgy opinion piece.

Data and facts:

  • Start: 8 February 2019
  • Publication date:  Fridays. Weekly.
  • Magazine format:  Compact magazine format. 48 + 4 pages
  • Copy price:  € 2.50
  • Print run: 20,000 copies
  • Area:  Hamburg and environs
  • Sales:  2,000 BILD sales outlets and rail station bookstores

Click here for more information!

 

Rate Card WELT 2019

BILANZ

"Economy is too important, to not joke about it."

BILANZ stands for

  • high-quality business journalism and intelligent entertainment in a magazine format every month
  • BILANZ is published 10 times per year at newsstands and in WELT Print Werktag incl. compact (subscription circulation)
  • critical, investigative, sophisticated, cheeky, egocentric and (if necessary) ironic contents
  • readership with high consumption strength and purchasing power
BILANZ Markenfamilie

Key Data

Publication frequency
10 times a year
Copy price
5,00 €
Distributed circulation
110.000 copies*, of which 70.000 are subscribers** of WELT Print Werktag incl. compact edition
Decision makers Welt Print Werktag
342.000 readers***

Sources: *own inquiry **IVW III. Q. 2018 ***LAE 2018, medium WELT Print Weekday incl. compact edition

Rates and Formats

opening-spread-thumb 2/1 page
39.700 €
1-1-seite-thumb 1/1 page
23.500 €
1-2-seite-hoch-thumb 1/2 page
14.300 €
1-3-seite-hoch-thumb 1/3 page
10.800 €
BILANZ Cover-Fächer

Schedule 2019

Issue Publication date Key Topics
BILANZ #2 15.02.2019
BILANZ #3 08.03.2019 Style I
BILANZ #4 05.04.2019 Watches I
BILANZ #5 10.05.2019 Manufacturing / Jubilee Edition
BILANZ #6 07.06.2019 Artificial Intelligence
BILANZ #7 05.07.2019 Founder
BILANZ #9 13.09.2019 "The 1,000 Richest" // START ME UP!
BILANZ #10 04.10.2019 Stil II // GMAC
BILANZ #11 02.11.2019 Artificial Intelligence // Watches II
BILANZ #12 06.12.2019 Luxury
Contact
Tina Krantz
Tina Krantz
Advertising Director
Berlin
Dana Schmelzer
Dana Schmelzer
Manager Marketing Quality Division
Berlin

Business Insider

Business Insider is Germany's most modern news page on topics such as business, careers, tech, digital culture and science.

This new type of economic journalism offers a competent and unconventional view of the world of business and financial markets.

 

User DNA

  • Business Insider is aimed at young, global-minded and technology-savvy readers who, as future leaders, will shape the economy and society.
  • Business Insider addresses the need of the younger generation to lead a balanced work life as well as a balanced leisure life.
  • Business Insider also explains complex relationships clearly and understandably for an active generation.

Key figures

Unique users*
3,45 Mio.
Visits**
7.578.184
Page impressions**
16.621.955

Sources: *AGOF daily digital facts; Basis: digitale WNK 16+ Jahre, single month Dezember 2018; **IVW Dezember 2018

Target group

Men
60%
16 - 49 years
67%
Employed
73%
Net household income €3,000 or above
44%
High level of education
44%

Source: AGOF daily digital facts; Basis: digitale WNK 16+ Jahre, single month Dezember 2018

Contact
Philip Leonhardt
Philip Leonhardt
Unit Manager Publisher Vermarktung
Berlin

Formel1.de

365 days/year red-hot news, fascinating background reports and exclusive interviews from the world of Formula One as well as lifestyle and boulevard topics. License holder of Formula One World Championship Average of 0.0.53 million unique users in the Formula 1 season   SPECIALS Take advantage of our multifaceted special formats for your campaign: Cross media […]

  • 365 days/year red-hot news, fascinating background reports and exclusive interviews from the world of Formula One as well as lifestyle and boulevard topics.
  • License holder of Formula One World Championship
  • Average of 0.0.53 million unique users in the Formula 1 season

 

SPECIALS

Take advantage of our multifaceted special formats for your campaign:

  • Cross media packages with the AUTO BILD
  • Fixed placements on the homepage
  • Advertorials
  • Channel fixed placements – presenter ships for news / specials / channels
  • Strong coverage combinations with autobild.de

Key Figures

Unique User* (desktop)
580,000
Visits**
2.84 mill.
Page Impressions***
6.64 mill.

Soruce: *AGOF daily digital facts, Basis: digitale BUG 16+ years (59.14 mill.); single month July 2018; recalled on: 02.08.2018, **Google Analytics Juli 2018, ***IVW June 2018

Target Group

Men
79%
Women
21%
20 - 49 years
61%
Employed
74%
HHNI 3,000 €+
45%
Contact
Benedikt Faerber
Benedikt Faerber
General Manager Sales BILD Division & International Sales
Berlin

Funke Media Group

News, stories and services on all channels – that’s what the daily newspapers of FUNKE MEDIENGRUPPE stand for. High-quality journalism is at the heart of our success and means that we are deeply rooted in the individual regions. The FUNKE daily newspapers achieve the highest regional coverage for dailies and this regional strength also makes them nationally relevant.

  • Reach: 3.13 million readers (source MA TZ 2019)
  • Total circulation: 1.04 million (source IVW II/2019)
  • including over 100 local editions

We continue to offer:

  • millions of readers of over 170 advertising papers (10.23 million copies distributed in 2019)
  • over 22.6 million unique users (Agof daily digital facts 07/2019)
  • 1.53 million radio listeners (ma 2019 Audio II)
  • more than 2.5 million Facebook fans
  • around 15 million people aged 14 and over live in the FUNKE distribution areas – that’s over 21% of the German population (ma 2019 TZ)

5 absolutely top locations
The Rhine-Ruhr, Berlin and Hamburg regions are the top 3 Nielsen metropolitan areas in Germany. Brunswick and Thuringia are two highly attractive, up-and-coming economic regions with numerous companies and a strong focus on research and innovation.

Formats

1-1-seite 1/1 page
420.903,25 € (Mon - Fri)
1-2-seite-quer 1/2 page landscape
210.685,48 € (Mon - Fri)
1-4-seite-eckfeld 1/4 page
116.385,63 € (Mon - Fri)

All prices plus VAT, from the Nr. 4 price list of Funke Media Group, from 01/01/2019.

Target group

Men
47%
Women
53%
Adults, 30-59 years
43%
Net household income over 3000 €
43%
Consumer strength upper third
38%

Sources: ma Tageszeitungen 2019

Key figures

Paid circulation IVW III/2018, Mo.-Sa. bzw. Mo.-So.
1.041.756
Total reach ma 2019 TZ
3.128.000

Sources: IVW II/2019, ma Tageszeitungen 2019

Contact
Ingo Günther
Ingo Günther
Head of Advertising Regionale Tageszeitungen
Hamburg

ICON

ICON is a unique, internationally successful style magazine, that combines style and elegance in a special way.

ICON is the award-winning style magazine in WELT AM SONNTAG that translates the international style competence of the Sunday newspaper into a magazin format. Therefore ICON offers its readers the best of both worlds: the big look of oversized page layouts and the journalistic text quality of opinion-leading authors of the WELT Group.

Senior editor Inga Griese delivers a tasteful selection of topics from fashion, jewellery, beauty, travel and additional alternating areas. Above all, its journalistic style, elegance and humour in the written word are continuously combined with a courageous, surprising look to make it instantly recognisable.

Fashion shoots become opulent when presented with detailed travel experiences, prominent authors give insights into their very personal lifestyle world and international illustrators appreciate the large-format stage of the magazine. In the best sense, exclusiveness and extravagance form the basis for the inspiring reading experience.

For advertisers, ICON is a place where they can be integrated into an especially credible atmosphere away from the glossies. Readers respond to the style magazine in WELT AM SONNTAG with the greatest degree of trust and credibility.

Key Data

Publication
Ten times per year as a supplement*
Reach of WELT Print Gesamt*
1.730.000 Leser

* ICON is published in WELT AM SONNTAG, not in compact-edition, Source: AWA 2018

Schedule

Issue On Key Topics
ICON I 10.02.2019 Fashion International
ICON II 24.03.2019 Fashion/ Watches/ Jewellery
ICON III 14.04.2019 Fashion/ Design
ICON IV 05.05.2019 Through his Eyes
ICON V 26.05.2019 Summer Issue
ICON VI 01.09.2019 "The September Issue"
ICON VII 29.09.2019 Fashion International
ICON VIII 27.10.2019 Fashion/ Design
ICON IX 17.11.2019 Fashion/ Watches/ Jewellery
ICON X 08.12.2019 Christmas Issue

Rates and Formats

2-1-seite 2/1 page
49.000 €
1-1-seite 1/1 page
28.000 €
1-3-seite-hoch-thumb 1/3 page high size
on demand
Contact
Carola Curio
Carola Curio
Director Luxury
Hamburg
Jacqueline Ziob
Jacqueline Ziob
Objektmanagement ICON /Mr ICON
Berlin

International Media

Your marketing partner for international campaigns

In addition to marketing the German portfolio of Axel Springer and the Funke Media Group, the Media Impact International Sales division is also responsible for the marketing of international media.

The cross-media activities are concentrated in Eastern Europe in the countries of Poland, Slovakia, Hungary and Serbia (Ringier Axel Springer).

Some of Axel Springer Deutschland’s media services also appear abroad in the form of licensed editions (AUTO BILD, COMPUTER BILD).

Furthermore, Media Impact International Sales is responsible for marketing POLITICO, a joint venture of Axel Springer and POLITICO in the USA. POLITICO has become one of the most influential news sources in Brussels thanks to its unique perspective on European politics and its extensive portfolio of websites, newsletters, print newspapers and specialist services. Although www.politico.eu can be accessed in all countries, a newspaper is also available in Brussels, Berlin, London, Paris and elsewhere.

Please contact us for offers and further details on the international portfolio.

 

 

 

Contact Person
Leonie  Reinicke
Leonie Reinicke
International Sales
Berlin

Motorsport-Total.com

Motorsport-Total.com is the leading motorsports website in German language with all information on  Formula One, DTM, motorcycling and more exciting motorsports series   Official media partner of the DTM, WTCC, ERC and NASCAR.com License holder of Formula One World Championship Ideal advertising medium for innovative ad formats surrounded by a high quality editorial content During […]

Motorsport-Total.com is the leading motorsports website in German language with all information on  Formula One, DTM, motorcycling and more exciting motorsports series

 

  • Official media partner of the DTM, WTCC, ERC and NASCAR.com
  • License holder of Formula One World Championship
  • Ideal advertising medium for innovative ad formats surrounded by a high quality editorial content
  • During the motorsports‘ season up to 1.6 million Unique User (AGOF digital facts 2017-03 bis 2017-11)

 

SPECIALS

Benefit from our variety of special formats for your campaign:

  • Cross media concepts (e.g. events) with the AUTO BILD media group
  • Fix Rates for Homepage Events
  • Advertorials
  • Presentership for channels / specials
  • High reach media combination with autobild.de

Key Figures

Unique User* (Desktop)
1.2 mill.
Visits**
4.85 mill.
Page Impressions
12.57 mill.

Source: *AGOF daily digital facts, Basis: digitale BUG 16+ years (59.14 mill.); single month July 2018; recalled on 02.08.2018, **GA July 2018, ***IVW June 2018

Target Group

Men
80%
Women
20%
20 - 49 years
54%
Employed
74%
HHNI 3.000 €+
45%
Contacts
Benedikt Faerber
Benedikt Faerber
General Manager Sales BILD Division & International Sales
Berlin

PLACE TO B

We have created an extraordinarily desirable place. An evening of motivating encounters. A symbol of our pop-up culture. Attractive. Exclusive. Mysterious.

A veritable »Place to B«.

Appealing, high-quality and ephemeral. An unrepeatable experience for a hand-picked circle of participants.

We have united the stars of our era from social media, film, TV and the music industry. The PLACE TO B network includes more than 150 high-end influencers from various backgrounds with a total reach of over 303 million.

 

 

PLACE TO B Universe

 

PLACE TO B Awards

The Awards of the year! The PLACE TO B Awards take place on the 16th of November with an award ceremony for the most successful influencer stars in 8 handpicked lifestyle categories. The spectacle will end with an exclusive After-Show-Party at the Axel Springer journalists club.

 

PLACE TO B Berlinale Party

The occasions for PLACE TO B parties are high-quality and just as well engaged top-class. Every year at the PLACE TO B Berlinale Party, the who’s who of the dazzling VIP- and media industry is meeting and celebrating between ball pool and gummi bears till the early morning. The party takes place on the 22nd of February 2020.

 

PLACE TO B Individual Events

Unique moments connected with attractive encounters from social media, movie, TV and music: we are initiating special experiences at our individual PLACE TO B events, which guarantee exclusive content. Be surprised!

Reach PLACE TO B Awards 2018

Online contacts
54 Mio.
Social media contacts
44 Mio.
Print contacts
18 Mio.
TV contacts
5 Mio.

Source: Argus Data Insights

Reach PLACE TO B Berlinale Party 2019

Online contacts
82 Mio.
Print contacts
59 Mio.
TV contacts
25 Mio.
Social media contacts
30 Mio.

Source: Argus Data Insights

Contact Person
Nadine  Tschersich
Nadine Tschersich
Marketing Project Lead PLACE TO B
Berlin

SPORT BILD

SPORT BILD is the modern men’s magazine in a high-quality look for the No. 1 men’s topic: sports. Germany’s leading sports magazine offers a fascinating mixture of emotion and information from the world of top sports. The editorial offer has a clear structure: The focus is definitely on football as Germany’s No. 1 sport.

Motor sports are the second important permanent topic. In addition, SPORT BILD reports on all of the sport highlights, delivers interesting background information, as well as exciting reports on stars and celebrities.

SPORT BILD is a magazine that sets new standards in sports coverage and acts as a strong opinion-maker.

Key figures

Publication date
Wednesday
Frequency
Weekly
Copy price
€2.10
Paid circulation IVW I/2019
284,173 copies
Total reach ma 2019 Presse I
4.17m reader
Reach men ma 2019 Presse I
4.05m reader

Formats

1-1-seite 1/1 page
€38,500
1-2-seite-quer 1/2 page
€26,700
1-3-seite-eckfeld 1/3 Seite
€19,200
Contact
Heiko Rönnau
Heiko Rönnau
Advertising manager SPORT BILD & COMPUTER BILD
Hamburg
Carsten Löding
Carsten Löding
Advertising manager SPORT BILD
Hamburg
René Hamann
René Hamann
Advertising manager SPORT BILD
Hamburg

SPORT1 Digital

Experience the most special moments in sport whenever you like with SPORT1 Digital! SPORT1 is the all-encompassing sport platform in Germany. Relevance through diversity! SPORT1’s digital platform offers up-to-the-minute news and multimedia content around the clock, as well as an extensive sport service with live scores, portraits and stats. SPORT1 DIGITAL 2018 Multiscreen: SPORT1 Digital is […]

Experience the most special moments in sport whenever you like with SPORT1 Digital!

SPORT1 is the all-encompassing sport platform in Germany. Relevance through diversity! SPORT1’s digital platform offers up-to-the-minute news and multimedia content around the clock, as well as an extensive sport service with live scores, portraits and stats.

SPORT1 DIGITAL 2018

Multiscreen: SPORT1 Digital is everywhere where users want to experience sport – whether at home or on the go. Through our multiscreen approach, we offer advertisers direct access to all devices and at all times.

SPORT1 Homerun: An average of 1.10 million unique users* visit the SPORT1 home page every day – market yourself creatively and eye-catchingly on this highly attractive platform with unbeatable reach. There are no limits to your campaign.

Environments: Whether it’s suspense to the last basket in the BBL, need for speed in Formula 1, hard tackles in the Superbowl playoffs or pure football passion for the upcoming Bundesliga season – you can always find the ideal environment for your promotional message on SPORT1.

Highlight: eSport spectator hype! Sport1 gives e-athletes a home with in-depth and up-to-date news coverage, stats, background, scores, pictures and videos on all major eSport game titles, leagues and tournaments in a condensed form.

Attractive sponsoring packages with a wide reach for all important sports and tournaments!

 

Sources:

AGOF daily digital facts; basis: digital WNK 16+ years, single month/average day July 2018; retrieved on 2 August 2018 & IVW figures month: July 2018

Kennzahlen

Gesamt Stationär Mobile
Unique User 7,55 Mio. 2,40 Mio. 5,67 Mio.
Visits 90.451.802 14.100.820 76.350.982
Page Impressions 783.042.099 95.910.986 687.131.113

Zielgruppe

Männer
79%
Frauen
21%
20 - 49 Jahre
60%
Berufstätige und Rentner
92%
HHNE über 2.000 €
72%
Hohes Bildungsniveau
40%
Ansprechpartner
Isabell Dillenkofer
Isabell Dillenkofer
Senior Marketing Manager
Berlin
Alexander Wahls
Alexander Wahls
Marketing Manager
Berlin

WELT Print

WELT stands for a broad range of print, digital and TV publications. WELT covers all journalistic formats – from news and opinions to documentaries.

Every story – whether in text, video, photo or live reports – follows the claim to inform reliably and user-oriented and to inspire our audience equally with passionate journalism, innovative products and the joy of experimentation.

 

WELT Print Total

WELT Print Total is the new booking unit of WELT Print Working Day (DIE WELT Mon.-Sat.) and WELT AM SONNTAG including Kompakt editions (except Saturday).

WELT AM SONNTAG stands for outstanding journalistic competence and inspiration. On the one hand it is very close to the people and their daily life. On the other hand, it frequently presents powerful investigative stories from business and politics. It is the most important Sunday reading matter for sophisticated readers. Surprising background stories, up-to-date analysis, exclusive interviews and entertaining topics with high standards define the editorial spectrum.

This also includes analyses and forecasts from the financial sector, exciting sportsnews as well as exclusive reports concerning topics such as style and culture, real estate, travels and engineering.

In WELT AM SONNTAG Kompakt the content is arranged in a new way for a young, well-educated and urban taget group.

 

WELT Print Working Day is the new booking unit of DIE WELT (Mon.– Sat.) and DIE WELT Kompact (Mon.– Fri.) as one booking unit with two formats (except Saturday): DIE WELT in nordic format and DIE WELT Compact in tabloid format.

DIE WELT – the national daily is one of Europe`s leading newspapers and indispensable for national decision-maker campaigns. DIE WELT focuses on what represents the strength of a modern daily newspaper: the written word. More major topics, researched in greater depth and  commented in more detail – newspaper that fulfils today requirements.

In the departments of Politics, Business & Finance and Culture, DIE WELT offers clearly structured news, analyses and commentaries.

DIE WELT Kompakt, the quality newspaper in the modern tabloid format, is the newspaper for young, urban professionals who want to be efficiently and extensively informed by a daily newspaper.

Key Data WELT Print Total

Publication
Mon.- Sat. + Sun.
Copy price
Mon.- Fri. 2,70€; Sat. 2,90€; Sun. 4,60€
Sold copies*
501.005 copies (IVW III/2019)
Reach
1.670.000 readers (AWA 2019)
Decision makers
431.000 readers (LAE 2019)

WELT Print Total = DIE WELT + WELT AM SONNTAG incl. Kompact editions (excl. Sat.)

Key Data WELT Print Working Day

Publication frequency
Mon.- Sat.
Copy price
Mon.- Fri. 2,70 €, Sat. 2,90 €
Sold copies*
117.840 copies (IVW III/2019)
Reach
620.000 readers (AWA 2019)
Decision makers
281.000 readers (LAE 2019)

WELT Print Working Day= DIE WELT (Mon.-Sat.) incl. Kompact editions (excl. Sun.)

Rates WELT Print Total

1-1-seite 1/1 page
79.622,40 €
1-2-seite-quer 1/2 page
44.290,00 €
1-4-seite-eckfeld 1/4 page corner
31.310,40 €

WELT Print Total = DIE WELT + WELT AM SONNTAG incl. Kompact editions (excl. Sat.)

Rates WELT Print Working Day

1-1-seite 1/1 page
49.420,80 €
1-2-seite-quer 1/2 page horizontal
26.780,00 €
1-4-seite-eckfeld 1/4 page corner
17.318,40 €

WELT Print Working Day= DIE WELT (Mon.-Sat.) incl. Kompact editions (excl. Sat.)

Case Studies

Readers WELT Print Total

Men
63%
Women
37%
30 to 59 years
49%
University-entrance exam, university
52%
Net household income above 3.000 €
64%
Socioeconomic status: level 1+2
47%
luxury oriented
27%

Source: AWA 2019, based on 1.670.000 readers WELT Print Total = DIE WELT + WELT AM SONNTAG incl. kompact editions (excl. Sat.)

Readers WELT Print Working Day

Men
60%
Women
40%
30 to 59 years
50%
University-entrance exam, university
55%
Net household income above 3.000 EUR
64%
Socioeconomic status: level 1 + 2
48%
luxury oriented
30%

Source: AWA 2019, based on 620.000 readers, WELT Print Working Day= DIE WELT (Mon.-Sat.) incl. kompact editions (excl. Sat.)

Contact Person
Kai Ehrenschneider-Brinkmann
Kai Ehrenschneider-Brinkmann
Head of Advertising WELT
Berlin
Knut  Döring
Knut Döring
Head of Sales & Marketing/ Member of the Management Premium Division
Berlin

WELT Digital

WELT Digital pools online, mobile and app presentations under a strong, multimedia brand standing for progressive, high-value and dynamic subjects on all channel.

WELT.de IS AVAILABLE IN DIFFERENT DEVICES

WELT.de (online and mobile)

  • Video: WELT.de provides all important stories also as video and thus uses the power of Germany’s top TV news channel. Plus a media library with a unique range of features (instant restart, 360 player).
  • Live: WELT.de is always live, with the latest live tickers, live streams on breaking news or the current TV programme.
  • Orientation: WELT.de offers content orientation and has strong convictions as well as being diverse. Our contents are curated according to news and relevant interest areas – including various new features, such as NEWScheck and the summary for fast readers.
  • Community: Our community is part of WELT, as we have developed the product together with our users

News App (Smartphone App)

  • Whether politics, economy or multimedia – the news app of WELT provides you with news directly on your smartphone. Find out first what happens in the world
  • Clearly structured and compact, with fast access to the main functions, for example newsticker, video center and saved articles

WELT Edition (Tablet App)

  • Multimedia preparation of high-quality news for the modern (newspaper) reader.
  • The product was optimized for users who want to enjoy our contents on tablet and smartphone. Additional reports incl. impressive pictures from theme areas

Key Figures

Unique User*
20.84 million
Visits**
135.57 million
Page Impressions**
322.70 million

Source: *AGOF daily digital facts; basis: digital WNK 16+ (59.14 M), single month September 10/02/2019​​; **IVW August 2019

Target Group

Men
55%
Women
45%
20 - 49 years
57%
Employed
69%
HHNI of min. 4,000 €
27%
High Education
46%

Source: AGOF daily digital facts; basis: digital WNK 16+ (59.14 M), single month September 10/02/2019​​

Content Integration
Contact Person
Clemens v. Veltheim
Clemens v. Veltheim
Unit Manager WELT Digital Brand Management
Berlin

WELT Regional

The national quality newspapers DIE WELT, WELT AM SONNTAG and the respective compact editions complements its offer with regional editions. This also includes detailed reports on local politics, business and sporting events.

DIE WELT – the national quality newspaper is one of the leading daily newspapers in Europe. DIE WELT focuses on what constitues the strength of a modern daily newspaper: the written word. More major themes, more thoroughly researched and more extensively commented – newspaper as it must be today.

WELT AM SONNTAG is the market leader among quality Sunday newspapers and is considered one of the best designed newspapers in the world. At the same time, WELT AM SONNTAG is an writers’ paper that emphasises polished writing and sound arguments. Surprising background stories, up-to-date analysis, exclusive interviews and entertaining topics with high standards define the editorial spectrum.

Our regional editions:

  • DIE WELT & WELT AM SONNTAG Hamburg
  • WELT AM SONNTAG North Rhine-Westphalia
  • WELT AM SONNTAG Bavaria booking unit

Key Figures WELT Print Total

Frequency
Mon - Sat + Sun
Copy price
Mon-Fri: €2.70; Sat: €2.90; Sun: €4.40
Paid circulation*
503,818 copies
Total reach**
1,561,000 readers

Sources: *IVW II. Q. 2019, **ma 2019 Presse II

Key Figures WELT Print Working Day

Frequency
Mon - Sat
Copy price
Mon-Fri: €2.70; Sat: €2.90
Paid circulation*
119,397 copies
Total reach**
702,000 readers

Sources: *IVW II. Q. 2019, **ma 2019 Presse II

Key Figures regional editions

Booking unit Paid circulation* Total reach**
DIE WELT Hamburg 25,847 152,000
DIE WELT/WAMS Hamburg 71,899 299,000
WELT AM SONNTAG NRW 57,280 230,000
WELT AM SONNTAG Bavaria booking unit 35,779 71,000

Sources: *IVW II/2019, **ma 2019 Presse I

Contact Person
Gunda Petersen
Gunda Petersen
Head of Advertising North Rhine-Westphalia
Essen
Kirsten Meurers
Kirsten Meurers
Head of Advertising DIE WELT/WELT AM SONNTAG Hamburg
Hamburg
Lukas Wohlfarth
Lukas Wohlfarth
Head of Advertising South
Munich