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BILD POLITIK

 

In BILD POLITIK, Germany’s most-quoted political editorial staff offers all those interested in politics clear answers to the most important questions of the week. Always on Fridays. Always short and sweet. Always on point.

Today, news is available around the clock. The real-time flood of information often generates more questions than it answers: In the digital age, the reader is of course well-informed, but nevertheless unsettled and often enough even annoyed. Therefore, shrewdness and clarity are honoured; epic scope and complexity have become worn-out. In print media, as well.

BILD POLITIK answers this with a completely new magazine structure. Our world cannot (can no longer) be structured according to politics, the economy, inside, outside. But, it can be segmented by emotions, because political events move us like never before. We therefore divide our magazine into the categories of anger, curiosity and joy. 

Our starting point for each article is the moment at which people think: “That can’t possibly be true!”, “Aha, interesting!”,

or even, “How nice!”. If a political topic triggers such a feeling, there are always open questions.

Thus, BILD POLITIK simply asks questions and answers them clearly and transparently,

either with a down-to-earth report, a well-founded analysis, or an edgy opinion piece.

Data and facts:

  • Start: 8 February 2019
  • Publication date:  Fridays. Weekly.
  • Magazine format:  Compact magazine format. 48 + 4 pages
  • Copy price:  € 2.50
  • Print run: 20,000 copies
  • Area:  Hamburg and environs
  • Sales:  2,000 BILD sales outlets and rail station bookstores

Click here for more information!

 

Rate Card WELT 2019

BILD Brand Partnerships

BILD Brand Partnerships offers you long-term strategic cooperation approaches and partnerships with a duration of at least 12 months, which integrate customers deep into the world of BILD.de and guarantee constant visibility on partner areas.
Long-term strategic cooperation approaches and partnerships guarantee you exclusive integrations. A partner landing page developed for you optimally, puts your brand close to the editorial content as well as in the relevant environment. Among other things, the traffic is generated via numerous contact points, such as navigation integration, teaser areas and editorial-looking partner content.

Contact
Janine Lüder
Janine Lüder
Digital Marketing Manager
Berlin

High Five Christmas Special

WELT Brand Concepts

Take advantage of our full service and crossemedia solutions for your communcation. We offer a broad coverage in your target group and give our brand for a common dispatch from customer and WELT with a high quality presentation of your product.

 

Kai Ehrenschneider-Brinkmann
Kai Ehrenschneider-Brinkmann
Head of Advertising WELT
Berlin

Corner and masthead ads DIE WELT

Berliner Morgenpost

Seven days a week, this modern media brand provides daily updates on the diverse offerings of Germany’s most exciting city.

With an inspiring and moving mix of national reporting, regional coverage and local news, Berliner Morgenpost is an indispensable guide through the capital.

Berliner Morgenpost’s online service offers up-to-date regional and national reporting and a wide range of other services. For a mobile generation: With Berliner Morgenpost Mobil our users are kept up to date at all times – no matter where they are.

Its optimal media mix allows you to reach your target groups with pinpoint accuracy. Regardless of the medium, newspaper, Internet or mobile – our product family offers you a customised cross-media presence.

Formats

1-1-seite 1/1 Page
Mon-Fri € 34.171,63
1-1-seite 1/1 Page
Sat-Sun € 43.138,66
1-2-seite-quer 1/2 page landscape
Mon-Fri € 17.085,82
1-2-seite-quer 1/2 page landscape
Sat-Sun € 21.569,33
1-4-seite-eckfeld 1/4 page
Mon-Fri € 11.167,20
1-4-seite-eckfeld 1/4 page
Sat-Sun € 14.097,60

Target group Readership

Men
40%
Women
60%
Adults, 30-59 years
51%
Net household income over € 3.000
55%
Consumer strenght upper third
53%

Key figures

Frequency
Mon-Sun daily
Copy price
Mon-Fri € 1.40, Sat € 1.50, Sun € 1.90
Paid circulation*
Mon-Sun: 77.876
Total reach**
306.000

Sources: *IVW II. Q. 2019, **ma Tageszeitungen 2019

Contact Person
Ingo Günther
Ingo Günther
Head of Advertising Regionale Tageszeitungen
Hamburg

Braunschweiger Zeitung

Braunschweiger Zeitung, with the total reach (including online) of its regional editions and the HarzKurier, is the number one newspaper in southern Lower Saxony.

It is a leading publication which, as a citizen newspaper, seeks dialogue with its readers and shapes public opinion with good journalism. Whether in the form of news, background reporting or expert analysis, Braunschweiger Zeitung offers its readers reliable information on politics, business, culture, sport and local affairs.

On Saturdays, the weekend supplement and an extensive column section also appear, attracting attention with numerous special forms of advertising in the job, car and real estate markets.

Our numerous print services are ideally complemented across the media by our service portals and magazine and news portals, as well as our mobile and out-of-home range. A presence on our platform helps you maximise your reach of relevant target groups on all channels.

Readership Braunschweiger Zeitung

Women
43%
Men
57%
Adults, 30-59 years
41%
Net household income over € 3.000
48%
Consumer strenght power upper third
42%

Sources: ma 2019 tz

Key figures

Frequency
Mon-Sat daily
Copy price
Mon-Fri € 1.60, Sat € 1.90
Sold copies IVW II/2019
110.077
Total reach ma Tageszeitungen 2018
283.000

Sources: IVW II. Q. 2019, ma Tageszeitungen 2019

Formats

1-1-seite 1/1 Page
€ 39.177,60 (Mon.-Fri.)
1-1-seite 1/1 Page
€ 44.660,00 (Sat.)
1-2-seite-quer 1/2 page landscape
€ 19.588,80 (Mon.-Fri.)
1-2-seite-quer 1/2 page landscape
€ 22.330,00 (Sat.)
1-4-seite-eckfeld 1/4 page
€ 9.794,40 (Mon.-Fr.)
1-4-seite-eckfeld 1/4 page
€ 11.165,00 (Sat.)

Gross prices, eligible for contract and discounts, plus VAT. „Regionale Medien l Braunschweiger Zeitung“ Nr. 2, from 01/01/2019 // mm price 4c: 12,72 (Mon - Fri), 14,50 (Sat)

Contact Person
Ingo Günther
Ingo Günther
Head of Advertising Regionale Tageszeitungen
Hamburg

COMPUTER BILD

Since its launch in September 1996, COMPUTER BILD has been following developments in the tech industry objectively and competently.

2,72 million readers* enjoy our editorial service: With numerous tests, courses and reports, COMPUTER BILD has become the authoritative companion.
The reader obtains in-depth but readily understandable information on using the PC, consumer electronics, telecommunications and the Internet safely and effectively.
But the focus is not only on the PC. With the spectacular diversity of topics covered, COMPUTER BILD is devoted to the whole world of multimedia.

Key figures

Publication date
Friday
Frequency
14-day
Copy price
€4.90
Paid circulation IVW I/2019
189,963 copies
Reach total ma 2019 Presse I
1,55 m reader
Reach men ma 2019 Presse I
1.37 m reader

Formats

1-1-seite 1/1 page
€29,450
1-2-seite-quer 1/2 page
€16,100
1-3-seite-hoch 1/3 page
€11,150

Readership

Adults, 20-39 years
48%
High school, university
17%
Net household income over €2,000
76%

Source: ma 2019 Presse I

Contact
Barbara Krebs
Barbara Krebs
Anzeigenverkaufsleitung
Hamburg
Heiko Rönnau
Heiko Rönnau
Anzeigenleiter SPORT BILD & COMPUTER BILD
Hamburg

Funke Media Group

News, stories and services on all channels – that’s what the daily newspapers of FUNKE MEDIENGRUPPE stand for. High-quality journalism is at the heart of our success and means that we are deeply rooted in the individual regions. The FUNKE daily newspapers achieve the highest regional coverage for dailies and this regional strength also makes them nationally relevant.

  • Reach: 3.13 million readers (source MA TZ 2019)
  • Total circulation: 1.04 million (source IVW II/2019)
  • including over 100 local editions

We continue to offer:

  • millions of readers of over 170 advertising papers (10.23 million copies distributed in 2019)
  • over 22.6 million unique users (Agof daily digital facts 07/2019)
  • 1.53 million radio listeners (ma 2019 Audio II)
  • more than 2.5 million Facebook fans
  • around 15 million people aged 14 and over live in the FUNKE distribution areas – that’s over 21% of the German population (ma 2019 TZ)

5 absolutely top locations
The Rhine-Ruhr, Berlin and Hamburg regions are the top 3 Nielsen metropolitan areas in Germany. Brunswick and Thuringia are two highly attractive, up-and-coming economic regions with numerous companies and a strong focus on research and innovation.

Formats

1-1-seite 1/1 page
420.903,25 € (Mon - Fri)
1-2-seite-quer 1/2 page landscape
210.685,48 € (Mon - Fri)
1-4-seite-eckfeld 1/4 page
116.385,63 € (Mon - Fri)

All prices plus VAT, from the Nr. 4 price list of Funke Media Group, from 01/01/2019.

Target group

Men
47%
Women
53%
Adults, 30-59 years
43%
Net household income over 3000 €
43%
Consumer strength upper third
38%

Sources: ma Tageszeitungen 2019

Key figures

Paid circulation IVW III/2018, Mo.-Sa. bzw. Mo.-So.
1.041.756
Total reach ma 2019 TZ
3.128.000

Sources: IVW II/2019, ma Tageszeitungen 2019

Contact
Ingo Günther
Ingo Günther
Head of Advertising Regionale Tageszeitungen
Hamburg

Funke Media NRW

Target group

Men
48%
Women
52%
Adults, 30-59 years
41%
Net household income over 3000 €
43%
Consumer strength upper third
39%

Sources: ma Tageszeitungen 2019

Key figures

Frequency
Mon-Sat, daily
Paid circulation IVW II/2019
473.310
Total reach ma 2018 TZ
1.444.000

Sources: IVW II. Q. 2019, ma Tageszeitungen 2019

Formats

1-1-seite 1/1 page
Mon-Sat € 208.126,50
1-2-seite-quer 1/2 page landscape
Mon-Sat € 104.297,10
1-4-seite-eckfeld 1/4 page
Mon-Sat € 62.360,00

Gross prices, eligible for contract and discounts, plus VAT.

Contact Person
Ingo Günther
Ingo Günther
Head of Advertising Regionale Tageszeitungen
Hamburg

Lifeline.de

The competent and clear companion

The competent and clear companion

Lifeline.de went online more than 20 years ago as the first German-language health service. It provides competent and clear information about different types of illnesses and their causes as well as treatment and prevention options. Lifeline.de offers its users reliable support and information with over 110 expert panels, making it the health portal with the highest level of consulting competence.

Lifeline domains and booking units:

  • Lifeline.de
  • 9monate.de
  • Qualimedic.de
  • Herzberatung.de
  • Special-Harninkontinenz.de
  • Yavivo.de

Key figures

Unique users*
2.58 Mio.
Visits**
5,250,020
Page Impressions**
15,452,929

Sources: *AGOF daily digital facts; Basis: digitale WNK 16+ Jahre, single month October 2018; **IVW October 2018

Target group

Women
75%
20 - 49 years
69%
Net household income over €3,000
41%
Higher level of education
45%

Source: AGOF daily digital facts; Basis: digitale WNK 16+ Jahre, single month October 2018

Contact
Kerstin  Scharwatz
Kerstin Scharwatz
Marketing Manager
Berlin

Thuringia Media Group

Thuringia Media Group is the most visited website for high-quality journalism and communication services in the heart of Germany.

We are firmly established in our homeland and feel committed to the state and to its people. We are passionate about innovative ideas for Thuringia.

With the strong newspaper brands Thüringer Allgemeine, Ostthüringer Zeitung, Thüringische Landeszeitung and a diverse digital portfolio, we offer the people in our distribution area, the Free State and beyond a wide range of journalistic content.

Our three titles appear with 36 local booking units in 33 local editions for readers in Thuringia. With its diverse range of firmly established regional and local multimedia brand families, Media Group Thuringia offers over 8 popular print, online and mobile brands.

Take advantage of our excellent reach to target your customers.

Target group

Women
46%
Men
54%
Adults, 30-59 years
41%
Net household income over 3.000 €
25%
Consumer strength upper third
20%

Key figures

Frequency
Mon-Sat, daily
Copy price
€ 1.70
Paid circulation*
224.350
Total reach**
661.000

Sources: *IVW I. Q. 2019, **ma Tageszeitungen 2019

Formats

1-1-seite 1/1 page
Mon-Sat 82.118,40 €
1-2-seite-quer 1/2 Seite page landscape
Mon-Sat 41.059,20 €
1-4-seite-eckfeld 1/4 page
Mon-Sat 20.529,60 €

All prices plus VAT from 01/01/2019. Fixed prices are subject to be postponed for three days and with no discounts available. // Millimeterpreis 4c: 24.44 €

Contact Person
Ingo Günther
Ingo Günther
Head of Advertising Regionale Tageszeitungen
Hamburg