COMPUTER BILD Digital | Media Data 2019

AUDIO VIDEO FOTO BILD

AUDIO VIDEO FOTO BILD is Europe’s leading test magazine for all topics related to modern entertainment electronics.

With well-founded field tests created by experienced specialist editors and sophisticated measurements in ISO-certified laboratories, AUDIO VIDEO FOTO BILD delivers competent purchasing advice for the broadest ranges of consumers.

With its topical, thematically broadly diversified concept, AUDIO VIDEO FOTO BILD serves experienced, technology-oriented hobbyists, brand- and quality-conscious users, as well as price-/service-oriented consumers all at one and the same time. In addition to test competence and purchase advising, AUDIO VIDEO FOTO BILD offers comprehensive advisors and instructions for all topics covered in the magazine. Easily comprehensible, step-by-step instructions help the reader to use his or her devices optimally – thus, even beginners can manage complicated technology.

In the comprehensive section “New Products & Trends”, the editorial staff presents devices even before their introduction into the market. In the large portfolio “Film, Music, TV”, the user will see which new DVDs, Blu-rays, and CDs make for worthwhile purchases. Experts thus check all important new appearances for content-related and technical quality. AUDIO VIDEO FOTO BILD appears monthly in two versions: without a data carrier, and with a DVD (with a complete feature film and attractive PC software).

Key figures

Publication date
Wednesday
Frequency
monthly
Copy price
€4,50
Paid circulation IVW IV/2019
21,898 copies
Total reach ma 2020 Presse I
0.25 m
Total reach ma 2020 Presse I
0.22 m

Formats

1-1-seite 1/1 page
€11,000
1-2-seite-quer 1/2 page
€6,100
1-3-seite-hoch 1/3 page
€4,300

Readership

Adult, 20-39 years
58%
High school, university
50%
Net household income over 2.000 €
76%

ma 2019 Pressemedien II

Contacts
Heiko Rönnau
Heiko Rönnau
Advertising manager SPORT BILD & COMPUTER BILD
Hamburg

Rate Card WELT 2020

COMPUTER BILD Digital

Three successful brands under one umbrella: COMPUTER BILD, COMPUTER BILD SPIELE and AUDIO VIDEO FOTO BILD

• Topics relating to computers, mobile phones, navigation, PC and console games, audio, video, TV and photography, all to a high editorial standard.
• Extensive information on 120,000 technology products and more than 8,000 computer/console games
• Over 5,000 software downloads at no cost, guaranteed virus free.
• Interactive applications such as Germany’s leading Internet speed test

Key figures

Total Desktop Mobile
Unique User 14,65 m** 11,51 m** 4,31 m**
Visits 53,95 m* 42,17 m* 11,77 m*
Page Impressions 155,71 m* 132,33 m* 23,38 m*

Source: *IVW Mai 2020; **AGOF ddf 2020-06

Target group

Men
60%
Women
40%
20 - 49 years
56%
Employed
70%
net household income over €3,000
49%
Contact
Frederik Krenz
Frederik Krenz
Head of Digital Marketing
Hamburg
Michael  Müller
Michael Müller
Senior Manager Marketing
Hamburg
Waranyoo Ketbanjong
Waranyoo Ketbanjong
Senior Manager Marketing
Hamburg

International Media

Your marketing partner for international campaigns

In addition to marketing the German portfolio of Axel Springer and the Funke Media Group, the Media Impact International Sales division is also responsible for the marketing of international media.

The cross-media activities are concentrated in Eastern Europe in the countries of Poland, Slovakia, Hungary and Serbia (Ringier Axel Springer).

Some of Axel Springer Deutschland’s media services also appear abroad in the form of licensed editions (AUTO BILD, COMPUTER BILD).

Furthermore, Media Impact International Sales is responsible for marketing POLITICO, a joint venture of Axel Springer and POLITICO in the USA. POLITICO has become one of the most influential news sources in Brussels thanks to its unique perspective on European politics and its extensive portfolio of websites, newsletters, print newspapers and specialist services. Although www.politico.eu can be accessed in all countries, a newspaper is also available in Brussels, Berlin, London, Paris and elsewhere.

Please contact us for offers and further details on the international portfolio.

 

 

 

Contact Person
Leonie  Reinicke
Leonie Reinicke
International Sales
Berlin

TECHBOOK

TECHBOOK.de - the digital lifestyle portal with stories on digital life, always in relation to the world of technology.

TECHBOOK.de is..

  • Informative, humorous, captivating and full of emotion
  • A unique blend of digital lifestyle magazine and technology companion
  • A place of inspiration for all things digital
  • Sets the editorial and innovation standards in the fields of technology, digitalisation and general trends

TECHBOOK – smarter living

Key figures

Unique users*
3.20 Mio.
Visits**
6.05 Mio.
Page Impressions**
7.20 Mio.

Sources: *AGOF daily digital facts; Basis: digitale WNK 16+ Jahre, single month January 2020; **IVW December 2019

Target group

Men
71%
Women
29%
20 - 49 years old
66%
Employed
77%
Net household income €3,000 or above
47%
High level of education
46%

Source: AGOF daily digital facts; Basis: digitale WNK 16+ Jahre, single month January 2020

Counterpart

TV DIGITAL

TV DIGITAL is the TV magazine of the new generation.

Editorial Concept

TV DIGITAL provides customised variations for all important TV communities – depending on region, cable network or pay TV provider.

TV DIGITAL is the competent navigator for young, high-income and recreationally active individuals who not only specifically select the best things in life when watching

television but also want to see and experience more. Exclusive interviews, elaborate reports and comprehensive features are especially tailored to this target group.

Furthermore, TV DIGITAL provides all of the important information on every type of future-related topic in its extensive technology section.

TV DIGITAL is THE innovative leading medium of the digital TV and entertainment world!

Also bookable in the FUNKE Bestseller Programme Combo together with TV direkt.
Combo savings: 20 %

Key figures

Publication Date:
Friday
Frequency:
biweekly
Copy price:
€ 2.10
Paid circulation*:
1,224,485 copies
Total Reach**:
3.43 Mio.
Reach men**:
1.99 Mio.

Sources: *IVW III. Q. 2019, **ma 2019 Presse II

Formats

1-1-seite 1/1 page
€ 55,100
3-4-seite-hoch 3/4 page
€ 44,000
1-2-seite-quer 1/2 Seite
€ 31,900
1-3-seite-eckfeld 1/3 page
€ 22,000
Contact Person
Julia Hartz von Zacharewicz
Julia Hartz von Zacharewicz
Advertising Manager TV DIGITAL, TVdirekt, nurTV plus
Hamburg

TVdirekt

Powerful infotainment

Editorial Concept

TVdirekt offers powerful infotainment to its readers with extensive and varied reports on the latest cinema and TV films, as well as exciting interviews with top stars directly from Hollywood.
The editorial team rates shows and films in a competent, quick, distinct and clearly arranged way.

The comprehensive guide section from the telecommunication, finance, trade and mail order business, automotive, travel, nutrition, health and technology industries guarantees attention and provides very high use value to the readership!

From print to brand: TVdirekt is the unique, multimedia brand. With more than 100,000 Facebook fans, TVdirekt is the most poplar biweekly programme guide in the social web – far ahead of its competition.

TVdirektThe million seller with strong response.
Strong at the newsstand with a broad range of topics, the magazine is cost-efficient and multimedia.

Also bookable in the FUNKE Bestseller Programme Combo together with TV DIGITAL.
Combo savings: 20 %

Key figures

Publication Date:
Thursday
Frequency:
biweekly
Copy price:
€ 1.19
Paid circulation*:
868,422 copies
Total Reach**:
1.54 Mio.

Sources: *IVW III. Q. 2019, **ma 2019 Presse II

Formats

1-1-seite 1/1 page
€ 21,000
3-4-seite-hoch 3/4 page
€ 17,890
1-2-seite-quer 1/2 page
€ 13,090
1-3-seite-eckfeld 1/3 page
€ 9,190
1/4 page
7,030
Contact Person
Julia Hartz von Zacharewicz
Julia Hartz von Zacharewicz
Advertising Manager TV DIGITAL, TVdirekt, nurTV plus
Hamburg