header_mi_website_techbook-1440×430

The inspiration for a digital life

TECHBOOK is BILD’s platform for innovative digital lifestyle and specializes in (home) entertainment, streaming and all mobile devices. 

Everything about devices, gadgets and apps. Always up-to-date, trend-conscious and competent!

Key figures

Unique User*
3.08 mill.
Visits**
5.75 mill.
Page Impressions**
8.46 mill.
Sources: *AGOF daily digital facts; Basis: digital WNK 16+ years, single month November 2021;
**IVW January 2022

Target group

Male
63%
Female
37%
20 - 49 years old
53%
HHNI > 3,000 €
51%
High level of education
41%
Sources: AGOF daily digital facts; Basis: digital WNK 16+ years, single month December 2021

Contact

Julia Fuhrmann
Julia Fuhrmann
Senior Marketing Managerin BILD Digital + Verticals
Berlin
audio_header

Open your ears - for our podcast portfolio!

With our strong brands – such as BILD, WELT, TRAVELBOOK, Gründerszene, Business Insider, Musikexpress, Rollingstone and AUTO BILD – we have the right podcast for every target group.

Topics: Sports, Business, Politics, Entertainment, Knowledge, History, True Crime, Music, Film, Automotive


OUR PODCAST PORTFOLIO

PODCAST
31
STREAMS PER MONTH
4 m.
LISTENING TROUGH RATE
90 %

Our Hero-Podcasts


joana_fiedler_zitat
Podcasts reach listeners in situations that we can hardly reach with other media, and the intensive listening creates a personal bond and trust between the podcast and the listeners. For me, this makes audio the perfect advertising medium.
Joana Fiedler
Media Impact Podcast Expert


Your advertising options:

 

 

PREROLL, MIDROLL OR POSTROLL 20-45 SECONDS

Native audio integration | We produce the spot with our own professional voice-over artists | The partner is introduced in his/her own words and the brand, product or service is promoted

PRESENTER AND/OR CLOSER 5-15 SECONDS

Native audio integration | We produce the spot with our own professional speaker | Mention of the partner(s) at the beginning and/or end of the podcast as “presenter” of the episode and/or podcast


Open your ears to our new podcast formats!


WE ARE GLADLY THERE FOR YOU!

Janine Kühnrich
Janine Kühnrich
Director Digital Product Management
Berlin
Joana Fiedler
Joana Fiedler
Digital Marketing Manager bei Media Impact GmbH & Co. KG
Berlin

Find the right products from us for your questions!

"SINCE I AM USING THIS TIME INTENSIVELY FOR NEW ACQUISITIONS IN THE PERIOD AFTER THE CRISIS, I AM DEPENDENT ON OFFERS FROM COMPANIES."

Digital Showroom Reach
Digital Showroom Performance

 

 

 

Contact Person

Fellin  Wolter
Fellin Wolter
Head of International Sales
Worldwide

In addition to marketing the German portfolio of Axel Springer and the Funke Media Group, the Media Impact International Sales division is also responsible for the marketing of international media.

The cross-media activities are concentrated in Eastern Europe in the countries of Poland, Slovakia, Hungary and Serbia (Ringier Axel Springer).

Some of Axel Springer Deutschland’s media services also appear abroad in the form of licensed editions (AUTO BILD, COMPUTER BILD).

Furthermore, Media Impact International Sales is responsible for marketing POLITICO, a joint venture of Axel Springer and POLITICO in the USA. POLITICO has become one of the most influential news sources in Brussels thanks to its unique perspective on European politics and its extensive portfolio of websites, newsletters, print newspapers and specialist services. Although www.politico.eu can be accessed in all countries, a newspaper is also available in Brussels, Berlin, London, Paris and elsewhere.

Please contact us for offers and further details on the international portfolio.

Key figures

Publication Date:
Thursday
Frequency:
biweekly
Copy price:
€ 1.19
Paid circulation*:
868,422 copies
Total Reach**:
1.54 Mio.
Sources: *IVW III. Q. 2019, **ma 2019 Presse II

Formats

1-1-seite 1/1 page
€ 21,000
3-4-seite-hoch 3/4 page
€ 17,890
1-2-seite-quer 1/2 page
€ 13,090
1-3-seite-eckfeld 1/3 page
€ 9,190
1/4 page
7,030

Contact Person

Julia Hartz von Zacharewicz
Julia Hartz von Zacharewicz

Editorial Concept

TVdirekt offers powerful infotainment to its readers with extensive and varied reports on the latest cinema and TV films, as well as exciting interviews with top stars directly from Hollywood.
The editorial team rates shows and films in a competent, quick, distinct and clearly arranged way.

The comprehensive guide section from the telecommunication, finance, trade and mail order business, automotive, travel, nutrition, health and technology industries guarantees attention and provides very high use value to the readership!

From print to brand: TVdirekt is the unique, multimedia brand. With more than 100,000 Facebook fans, TVdirekt is the most poplar biweekly programme guide in the social web – far ahead of its competition.

TVdirektThe million seller with strong response.
Strong at the newsstand with a broad range of topics, the magazine is cost-efficient and multimedia.

Also bookable in the FUNKE Bestseller Programme Combo together with TV DIGITAL.
Combo savings: 20 %