video intext outstream ad
  • video

The InText OutStream Ad is a video ad embedded in the heart of the editorial article. The ad is already preloaded in the non-visible area, but playback only starts when there is visual contact (at least 50%) and pauses when the user scrolls out of the visible area.

Technical Data

dimensionsmin. 640 x 360 px | max. 1920 x 1080 px
file formatsMP4, VAST redirect
sizemax. 4 MB

General Requirements

The following specifications apply to the use of Media Impact’s own video player:

  • Video codec: VP6/H.264
  • Audio codec: MPEG Audio
  • Aspect ratio: 16 : 9
  • Resolution: 720p recommended
  • Video length: maximum 30 seconds

 

If an external video player is to be used, the following requirements must also be met:

  • Parameter transfer Tracking URL either “on Start” or “on Complete
  • Passback function must be available
  • The video must start muted
  • No capping (frequency capping, geo etc.) is permitted on the agency side. The setting is made via Media Impact
  • The video sound can be started by clicking or by mouseover
  • Video length: maximum 30 seconds

Object-specific Features

The video sound can only be started with a click

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