Optimize the effectiveness of your advertising with our targeting solutions!
With the help of our innovative data products, we enable a more efficient implementation of digital advertising. We find the right users for your advertising message based on our large internal database and that of selected external data partners. Innovative and high-quality technologies in combination with a diverse portfolio create a precise target group approach with maximum reach. By targeting the right user segments, we increase the effectiveness of your advertising and minimize loss of reach at the same time.
Besides understanding our customers the fastest, we also have to be the best data manager these days. With our Trusted Data strategy, we more than live up to this and lead the way in dialog with users, partners and customers.
Christopher Reher
General Director Data Axel Springer All Media