more numbers and facts

die welt

  • 898k
    readers*
  • 89,581
    number of copies sold**
  • 67%
    identify as men*
  • 33%
    identify as women*
  • 59%
    are 30 – 59 years old*
  • 71%
    have > €3k HHNI per month*

* b4p 2025 I; ** IVW IV/2025

welt am sonntag (wams / wams kompakt)

  • 788k
    readers*
  • 274,361
    number of copies sold**
  • 71%
    identify as men*
  • 29%
    identify as women*
  • 58%
    are 30-59 years old*
  • 78%
    have > €3k HHNI per month*

* b4p 2025 I; ** IVW IV/2025

welt print gesamt (die welt / wams / wams kompakt)

  • 1.6 million
    users*
  • 363,942
    number of copies sold**
  • 69%
    identify as men*
  • 31%
    identify as women*
  • 58%
    are 30 – 59 years old*
  • 74%
    have > €3k HHNI per month*

* b4p 2025 I; ** IVW IV/2025

welt digital

  • 16.23 million
    digital users*
  • 133.34 million
    visits**
  • 343.35 million
    page impressions**
  • 61%
    have > €3k HHNI per month***
  • 51%
    identify as men***
  • 49%
    identify as women***
  • 54%
    are 30 – 59 years old***

* AGF X-Reach July 2025; ** IVW December 2025; *** b4p 2025 I