tracking guidelines media impact
billboard- desktop
The generous dimensions provide the advertiser with plenty of space for the design and information. The best way to get into the user’s field of vision. Visualization example
Technical Data
dimensions | see brand-specific features |
file formats | gif, jpg, png, html5, redirect |
size | 200 kB (hosted by us), max. 2MB reloaded (polite download from external sources) |
General Requirements
- Animations may last a maximum of 30 seconds. Looping is not permitted (only with special approval from the respective publisher). This also applies to integrated videos
- In the case of redirects, no styles that position the advertising material may be transferred
- Billboards have no placement guarantee and are displayed both above the fold and below the fold
- In the case of fixed day placements, the billboard runs above the navigation. Exceptions (below the navigation) – see brand-specific features
Object-specific Features
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