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Europe‘s N°1 News App

upday – Europe’s most popular news app, provides nearly 6 million unique users in Germany each month, with news tailored to their personal interests, curated from hundreds of reputable sources and by our own editorial team, which compiles around the clock the top news of the day.

 

Thanks to the clear presentation of full-screen maps and to an intuitive app operation, our clients benefit from high-performance native integrations, in high-quality and in an innovative environment with a high-affinity user basis.

  • Handpicked top and breaking news by our editorial team (Top News) and a personalised feed (My News) powered by a smart algorithm keep readers always informed.
  • 100% brand safety
  • Just in Germany more than 450 high-quality publishers integrated.
  • Clear presentation of news and ads on full screen cards – no scrolling,
    no below the fold placements.
  • Ads are integrated natively into the news stream.
  • No overlay formats for an ideal user experience

 

External content

Here you will find external content that enriches the article. We need your consent before you can view and interact with social media content.

By clicking the button you agree that content from social networks will be displayed. Personal data may be transferred to third parties in this way. This may require the storage of cookies on your device. You can find more information here.

Key facts

Unique user*
5.53 mill.
Visits**
142.08 mill.
Page Impressions**
691.47 mill.
Sources: *AGOF digital facts, basis: digital WNK 16+ years (61.14 million); single month December2022; retrieved on: 02/01/23; **IVW December 2022

Target group

Men
51%
Women
49%
20 - 49 years
44%
Employed
64%
Net household income over €3,000
51%
High level of education
38%
Source: *AGOF *AGOF digital facts, basis: digital WNK 16+ years (61.14 million); **IVW December2022

Media Kit

upday Media Kit

upday Media Kit

   

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upday Factsheet 2023

upday Factsheet 2023

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Contact

Jasmin Schuler
Jasmin Schuler
Marketing Manager
Berlin
Email Address
+491703753185
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We at Media Impact are the fastest and most creative customer care representatives in Germany. Together with our partner Ad Alliance, we reach up to 90% of Germans in print and digital media.

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