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Lifeline.de
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LIFELINE

The competent and clear companion in matters of health topics

Lifeline was launched over 20 years ago as the first German-language health service. It provides competent and clear information on health, nutrition, prevention, fitness and wellness topics. The focus is on the quality and independence of the content.  Doctors and medical journalists provide immense support. In order to offer users the most up-to-date content, the editorial team visits specialist congresses, conducts interviews with experts and evaluates the latest studies.

Lifeline gives its users the opportunity to make a decisive contribution to their own health.  And not only that: knowledge around health can also be fun. Much of the content is interactive or multimedia-based.

KPI's

Unique users*
1.8 mil
Visits**
2.3 mil
Page Impressions**
8.9 mil
source: *AGOF daily digital facts; base: digitale WNK 16+ years, october 2021; retrieved on 01.12.2021 **Google Analytics, january 2022

Target group

Women
71%
20 - 49 years
57%
HHNI > €3,000
49%
Higher level of education
48%
*source: AGOF daily digital facts; base: digital WNK 16+ years, october 2021; retrieved on 01.12.2021

Media data

Lifeline Factsheet

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Lifeline Mediakit 2023

Lifeline Mediakit 2023

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Contact person

Lea Sophie Dahm
Lea Sophie Dahm
Junior Marketing Manager
Berlin
Email Address
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