CLASSIFIEDS OF WELT AM SONNTAG
WELT AM SONNTAG is the most important Sunday read for discerning readers. It stands for outstanding journalistic expertise and regularly offers strong investigative stories from business and politics. With its high topicality, it has a unique selling point in the premium Sunday market.
The editorial diversity of WELT AM SONNTAG includes analyses and forecasts from the world of finance, exciting sports reports, as well as exclusive articles on style and culture, real estate, travel and motoring.
WELT AM SONNTAG appears with an additional early edition as early as Saturday. This gives readers more flexibility to start their reading pleasure with WELT AM SONNTAG as early as Saturday.
From Monday to Friday, DIE WELT concisely presents the news events and debates of the day. In a slim paper, it relies on pointed texts and a stringent structure that bundles content on a single topic. It is weighty without being heavy.
WELT’s classifieds are characterized by competent editorial staff and a wide range of advertisements. Our customers can choose from a wide variety of ad formats to reach the high-class target groups of both titles.
A detailed overview of prices, special topics and current offers can be found on the following category pages.
We will be happy to advise you individually on our digital classified offers.
Open your ears - for our podcast portfolio!
With our strong brands – such as BILD, WELT, TRAVELBOOK, Gründerszene, Business Insider, Musikexpress, Rollingstone and AUTO BILD – we have the right podcast for every target group.
Topics: Sports, Business, Politics, Entertainment, Knowledge, History, True Crime, Music, Film, Automotive
Our Hero-Podcasts
Podcasts reach listeners in situations that we can hardly reach with other media, and the intensive listening creates a personal bond and trust between the podcast and the listeners. For me, this makes audio the perfect advertising medium.
PREROLL, MIDROLL OR POSTROLL 20-45 SECONDS
Native audio integration | We produce the spot with our own professional voice-over artists | The partner is introduced in his/her own words and the brand, product or service is promoted
PRESENTER AND/OR CLOSER 5-15 SECONDS
Native audio integration | We produce the spot with our own professional speaker | Mention of the partner(s) at the beginning and/or end of the podcast as “presenter” of the episode and/or podcast
Thanks to the clear presentation of full-screen maps and to an intuitive app operation, our clients benefit from high-performance native integrations, in high-quality and in an innovative environment with a high-affinity user basis.
We think bigger | We have a passion for writing | We turn facts into feelings | We are big images |
We are news | We are always everywhere
Through high topicality, commitment and unparalleled proximity to the reader, BILD knows how to get to the heart of news, background information and entertainment from all areas of political and social life every day. BILD turns facts into emotions, moving 7.35 million people every day.*
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Readers are treated to a canny mix of current political and entertaining topics, providing a well-structured overview of what’s going on.
The removable sports section, the heart of the paper in the centre of BILD am SONNTAG, appeals to readers with the latest match results and analyses, as well as emotional interviews and reports.
Every Sunday BILD am SONNTAG reaches 6.20 million readers*, and it is also Germany’s most quoted Sunday newspaper**.
* ma 2023 Pressemedien I
** Media-Tenor Zitate-Ranking (Jan. – Dez. 2022)
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BILD IS PRESENT EVERYWHERE! BILD IS NOT ONLY EUROPE’S PROMINENT DAILY NEWSPAPER BUT ALSO OFFERS MAXIMUM ADVERTISING POSSIBILITIES TO ADDRESS YOUR TARGET GROUP!
Choose from our 19 regional editions or 10 Nielsen booking units to reach our readers with your advertising message.
We give people what moves them.
We think big. We don’t give up until we find what people in Germany really care about.
We write with passion.
We can’t help it. And we wouldn’t have it otherwise. We pour our blood, sweat and tears into what we do.
We turn facts into feelings.
Information is just information until we feel it. We give facts a human face.
We are always everywhere.
Good journalism has no reservations. Because only those in the midst of it all are listened to. And those who listen are in the midst of it all.
We are like big pictures.
We create pictures with words. And we show pictures that leave you speechless.
We’ve got them all.
Trump, Merkel, Putin. We’re talking about the big names.
| Booking unit | Paid circulation* | Total reach** |
|---|---|---|
| BILD NIELSEN I | 212.920 | 1.444.000 |
| BILD HAMBURG AND THE NORTH | 109.728 | 599.000 |
| BILD NIELSEN I-South | 55.992 | 434.000 |
| BILD HANOVER | 34.667 | 228.000 |
| BILD NIELSEN I-West | 47.201 | 410.000 |
| BILD BREMEN | 32.118 | 289.000 |
| BILD NORTH RHINE-WESTPHALIA (NIELSEN II) | 151.771 | 1.431.000 |
| BILD RUHR AREA | 55.999 | 496.000 |
| BILD RUHR-EAST | 28.565 | 268.000 |
| BILD RUHR-WEST | 27.434 | 228.000 |
| BILD DUSSELDORF | 31.364 | 247.000 |
| BILD COLOGNE | 28.230 | 275.000 |
| BILD WESTPHALIA | 36.177 | 412.000 |
| BILD NIELSEN IIIa | 166.241 | 1.109.000 |
| BILD FRANKFURT RHEIN-MAIN | 86.357 | 539.000 |
| BILD SAARLAND | 16.992 | 72.000 |
| BILD NIELSEN IIIb | 88.307 | 947.000 |
| BILD STUTTGART | 28.632 | 267.000 |
| BILD NIELSEN IV | 130.619 | 1.056.000 |
| BILD MUNICH | 59.991 | 456.000 |
| BILD NUREMBERG | 22.339 | 158.000 |
| BILD BERLIN-BRANDENBURG | 37.247 | 356.000 |
| BILD MECKLENBURG-WESTERN POMERANIA | 26.938 | 141.000 |
| BILD SAXONY-ANHALT | 37.997 | 176.000 |
| BILD THURINGIA | 27.327 | 162.000 |
| BILD SAXONY | 63.138 | 316.000 |
| BILD LEIPZIG | 27.586 | 126.000 |
| BILD DRESDEN | 21.305 | 109.000 |
| BILD CHEMNITZ | 14.247 | 81.000 |
Sources: *IVW IV/2022 (Mon-Sat), **ma 2022 Tageszeitungen
This is Berlin
With an inspiring and moving mix of national reporting, regional coverage and local news, Berliner Morgenpost is an indispensable guide through the capital.
Berliner Morgenpost’s online service offers up-to-date regional and national reporting and a wide range of other services. For a mobile generation: With Berliner Morgenpost Mobil our users are kept up to date at all times – no matter where they are.
Its optimal media mix allows you to reach your target groups with pinpoint accuracy. Regardless of the medium, newspaper, Internet or mobile – our product family offers you a customised cross-media presence.
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Braunschweiger Zeitung – A Funke Mediengruppe Title
It is a leading publication which, as a citizen newspaper, seeks dialogue with its readers and shapes public opinion with good journalism. Whether in the form of news, background reporting or expert analysis, Braunschweiger Zeitung offers its readers reliable information on politics, business, culture, sport and local affairs.
On Saturdays, the weekend supplement and an extensive column section also appear, attracting attention with numerous special forms of advertising in the job, car and real estate markets.
Our numerous print services are ideally complemented across the media by our service portals and magazine and news portals, as well as our mobile and out-of-home range. A presence on our platform helps you maximise your reach of relevant target groups on all channels.
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B.Z. BELONGS TO BERLIN LIKE THE TV TOWER AND VICTORY COLUMN.
24/7 but never 08/15: That is Berlin and that is the B.Z.!
As “Die Stimme Berlins”, B.Z. is THE journalistic mouthpiece of Berliners and knows what moves them – and has done so for over 140 years. It presents news from Berlin and Brandenburg, reports, sports, culture as well as the scene and offers current print and digital real-time journalism quickly to the point as a newspaper, stationary or mobile.
5 reasons for the B.Z:
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BERLIN’S BIGGEST NEWSPAPER ALSO OFFERS YOU THE CAPITAL’S MOST IMPORTANT NATIONAL AND LOCAL HEADLINES ON SUNDAYS.
With its unique mix of information, entertainment, reports and an extensive sports supplement, B.Z. am Sonntag is ideal for the whole family. The Sunday newspaper, with its extensive pull-out sports supplement, the ideal reading for the whole family and ensures a peaceful breakfast-table atmosphere.
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REGIONAL | NATIONAL | CROSSMEDIA
News, stories and service on all channels are delivered by the daily newspapers of FUNKE Mediengruppe. The high journalistic quality of our work is the sound foundation for our success and the guarantee for deep roots in the individual regions. The FUNKE daily newspapers achieve the highest regional daily newspaper reaches and with their regional strength are also relevant nationally.
5 absolutely top locations
The Rhine-Ruhr, Berlin and Hamburg regions are the top 3 Nielsen metropolitan areas in Germany. Braunschweig (Brunswick) and Thuringia are two highly attractive, up-and-coming economic regions with many companies and a strong focus on research and innovation.
source *MA TZ 2021, **IVW IV/2022 Mon.-Sat., Mon. – Sun.
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Hamburger Abendblatt – A FUNKE MEDIENGRUPPE Title
Hamburg and the Hamburger Abendblatt belong together – like wind and waves, like captain and crew, like mast and mainsail. A city and its newspaper. A heart and a soul. Because the people of Hamburg want to know what’s happening in their city. From housing and transport to refugees and referendums: whatever moves Hamburg is dealt with in the Hamburger Abendblatt – both in the printed edition and on abendblatt.de. Multifaceted and with a strong local focus, it reports on all aspects of the city; on its people and on their stories.
Not only on the Hamburg pages, but also in the culture, economy, sports, opinion and topic sections, the city on the river Elbe always stands in the centre. And at the weekend you get an extra portion of Hamburg: exclusive news, background reports and the versatile magazine mehr hamburg.
The Bergedorfer Zeitung/Lauenburgische Landeszeitung is the leading local information medium in the eastern metropolitan region of Hamburg. It is published every day in the municipal district of Bergedorf and in the southern parts of the districts of Stormarn and the Duchy of Lauenburg – with in-depth reports on events in Bergedorf, Vierlanden and Marschlanden, Reinbek, Glinde, Geesthacht, Schwarzenbek, Lauenburg and the neighbouring communities.
Put your promotional message to work here now!
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In addition to marketing the German portfolio of Axel Springer and the Funke Media Group, the Media Impact International Sales division is also responsible for the marketing of international media.
The cross-media activities are concentrated in Eastern Europe in the countries of Poland, Slovakia, Hungary and Serbia (Ringier Axel Springer).
Some of Axel Springer Deutschland’s media services also appear abroad in the form of licensed editions (AUTO BILD, COMPUTER BILD).
Furthermore, Media Impact International Sales is responsible for marketing POLITICO, a joint venture of Axel Springer and POLITICO in the USA. POLITICO has become one of the most influential news sources in Brussels thanks to its unique perspective on European politics and its extensive portfolio of websites, newsletters, print newspapers and specialist services. Although www.politico.eu can be accessed in all countries, a newspaper is also available in Brussels, Berlin, London, Paris and elsewhere.
Please contact us for offers and further details on the international portfolio.
FUNKE Media Thuringia
We are firmly established in our homeland and feel committed to the state and to its people. We are passionate about innovative ideas for Thuringia.
With the strong newspaper brands Thüringer Allgemeine, Ostthüringer Zeitung, Thüringische Landeszeitung and a diverse digital portfolio, we offer the people in our distribution area, the Free State and beyond a wide range of journalistic content.
Our three titles appear with 36 local booking units in 33 local editions for readers in Thuringia. With its diverse range of firmly established regional and local multimedia brand families, FUNKE Media Thuringia offers over 8 popular print, online and mobile brands.
Take advantage of our excellent reach to target your customers.
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WELT stands for a broad range of print, digital and TV publications. WELT covers all journalistic formats – from news and opinions to documentaries.Every story – whether in text, video, photo or live reports – follows the claim to inform reliably and user-oriented and to inspire our audience equally with passionate journalism, innovative products and the joy of experimentation.
CLIMATE NEUTRAL WELT AM SONNTAG
WELT AM SONNTAG is the most important Sunday read for discerning readers. It stands for outstanding journalistic expertise and regularly offers strong investigative stories from business and politics. With its high topicality, it has a unique selling point in the premium Sunday market. The editorial diversity of WELT AM SONNTAG includes analyses and forecasts from the world of finance, exciting sports reports, as well as exclusive articles on style and culture, real estate, travel and motoring.
WELT AM SONNTAG appears with an additional early edition already on Saturday. This gives readers more flexibility to start their reading pleasure with WELT AM SONNTAG as early as Saturday.
WELT AM SONNTAG is aimed at the target group of decision-makers in their private lives who want to spend their weekends in a relaxed reading atmosphere, catching up on business and politics and devoting themselves to their personal reading interests, e.g. culture, style or travel.
The content of WELT AM SONNTAG is restaged in tabloid format in WELT AM SONNTAG Kompakt for a young, well-educated and urban target group. The WELT AM SONNTAG booking unit comprises WELT AM SONNTAG on Saturday and WELT AM SONNTAG on Sunday incl. WELT AM SONNTAG Kompakt.
CLIMATE NEUTRAL DIE WELT
DIE WELT concisely presents the news events and debates of the day from Monday to Friday. In a slim paper, it relies on trenchant texts and stringent structure that bundles content on a single topic. It is weighty without being heavy.
Two top issues are presented on the front page, each including a commentary. On pages 2 and 3, a “newspaper within a newspaper” offers the most important news from around the world and all departments at a glance, and sets a clear focus with the “topic of the day”.
DIE WELT is aimed at the target group of decision-makers who want to be optimally informed in a limited timeframe during the week. It offers concentration on the essentials and provides its readers with a path through the flood of information.
DIE WELT is published Monday – Friday.
WELT Print Total (climate neutral)
WELT Print Total comprises the booking unit WELT AM SONNTAG plus DIE WELT. Advertisements in the booking unit WELT Print Total are published within 14 days (Saturday/Sunday and Monday to Friday).
WELT AM SONNTAG = WELT AM SONNTAG Sat. + WELT AM SONNTAG Sun. incl. WELT AM SONNTAG Kompakt
DIE WELT = Mo. – Fr.
WELT Print Total = WELT AM SONNTAG + DIE WELT
THE NATIONAL QUALITY NEWSPAPERS DIE WELT, WELT AM SONNTAG AND THE RESPECTIVE COMPACT EDITIONS COMPLEMENTS ITS OFFER WITH REGIONAL EDITIONS. THIS ALSO INCLUDES DETAILED REPORTS ON LOCAL POLITICS, BUSINESS AND SPORTING EVENTS.
DIE WELT – the national quality newspaper is one of the leading daily newspapers in Europe. DIE WELT focuses on what constitues the strength of a modern daily newspaper: the written word. More major themes, more thoroughly researched and more extensively commented – newspaper as it must be today.
WELT AM SONNTAG is the market leader among quality Sunday newspapers and is considered one of the best designed newspapers in the world. At the same time, WELT AM SONNTAG is an writers’ paper that emphasises polished writing and sound arguments. Surprising background stories, up-to-date analysis, exclusive interviews and entertaining topics with high standards define the editorial spectrum.
Our regional editions:
| Booking unit | Paid circulation* | Reach** |
|---|---|---|
| DIE WELT Hamburg | 15.040 | 137.000 |
| WELT AM SONNTAG Hamburg | 37.717 | 161.000 |
| WELT Print Gesamt Hamburg | 52.757 | 278.000 |
| WELT AM SONNTAG NRW | 40.265 | 286.000 |
| WELT AM SONNTAG Bayern-Belegung | 26.667 | 102.000 |
Sources: *IVW IV/2022, **ma 2022 Presse II
