Die Stilisten sind ein regionales Stilmagazin für die Leserschaft von WELT AM SONNTAG in Norddeutschland, das sich durch die Kombination einer starken emotionalen Verbundenheit zu seiner Heimatstadt Hamburg mit dem internationalen journalistischen Horizont der ICON-Redaktion auszeichnet.
The watch magazine of the ICON Group - in WELT AM SONNTAG
Since its launch in 2012, UHREN has stood for the fascination of mechanical watches, both in terms of content and appearance, and is aimed primarily at a masculine target group of decision-makers.
Under the editorial direction of Dr Philip Cassier, the magazine not only explores traditions, technical innovation and craftsmanship. The people behind the brands and in the workshops also play a major role. UHREN is dedicated to a profession that values tradition and innovation in equal measure, surprises with new perspectives and continues to do so with the highest level of expertise.
By addressing an expanded, affluent target group that now uses the magazine in the relaxed weekend situation at home, UHREN is experiencing a significant increase in performance.
Key Figures
Publication
20./21.04.2024, 16./17.11.2024
print run
150.000 copies
Format
255 mm x 335 mm, Adhesive binding
Distribution
Saturdays + Sundays | subscription & individual sale
WELT AM SONNTAG is the most important weekend read for discerning readers. It stands for outstanding journalistic expertise and regularly offers strong investigative stories from business and politics.
The editorial diversity of WELT AM SONNTAG includes analyses and forecasts from the world of finance, exciting sports reports, as well as exclusive articles on style and culture, real estate, travel and motoring.
WELT AM SONNTAG appears with one issue each on Saturday and Sunday. This gives readers more flexibility to start their reading pleasure with WELT AM SONNTAG as early as Saturday.
From Monday to Friday, DIE WELT concisely presents the news events and debates of the day. In a slim paper, it relies on pointed texts and a stringent structure that bundles content on a single topic. It is weighty without being heavy.
WELT’s classifieds are characterized by competent editorial staff and a wide range of advertisements. Our customers can choose from a wide variety of ad formats to reach the high-class target groups of both titles.
Every day, our editors answer the three most important questions on the topic of the day. The host then presents the most important events of the day and briefly classifies them.
Streams per Episode
Ø 20TSD
Lenght
8 - 10Min.
Monday - Friday
1xdaily
Target group:
Male & Female | 18-59 years old | Interest in politics, economics & science
Have a listen!
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With our strong brands – such as BILD, WELT, TRAVELBOOK, Gründerszene, Business Insider, Musikexpress, Rollingstone and AUTO BILD – we have the right podcast for every target group.
Podcasts reach listeners in situations that we can hardly reach with other media, and the intensive listening creates a personal bond and trust between the podcast and the listeners. For me, this makes audio the perfect advertising medium.
Native audio integration | We produce the spot with our own professional voice-over artists | The partner is introduced in his/her own words and the brand, product or service is promoted
PRESENTER AND/OR CLOSER 5-15 SECONDS
Native audio integration | We produce the spot with our own professional speaker | Mention of the partner(s) at the beginning and/or end of the podcast as “presenter” of the episode and/or podcast