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Europe's most popular news app

upday

upday

upday – Europe's most popular news app, provides nearly 7 million unique users in Germany each month, with news tailored to their personal interests, curated from hundreds of reputable sources and by our own editorial team, which compiles around the clock the top news of the day.

Thanks to the clear presentation of full-screen maps
and to an intuitive app operation, our clients benefit from high-performance native integrations, in high-quality and in an innovative environment with a high-affinity user basis.

  • Handpicked top and breaking news by our editorial team (Top News) and a personalised feed (My News) powered by a smart algorithm keep readers always informed.
  • 100% brand safety
  • Just in Germany more than 450 high-quality publishers integrated.
  • Clear presentation of news and ads on full screen cards – no scrolling,
    no below the fold placements.
  • Ads are integrated natively into the news stream.
  • No overlay formats for an ideal user experience

Key facts

Unique user*
6.93 mill.
Visits**
123,410,939
Page Impressions**
1,599,543,658

Sources: *AGOF daily digital facts; Basis: digital TEE, digital users, aged 16+, single month February 2021; **IVW February 2021

Target group

Men
46%
Women
54%
20 - 49 years
42%
Employed
65%
Net household income over €3,000
45%
High level of education
30%
Contact person
Paul Spiegel
Paul Spiegel
+49 030 2591 76814
Email Address
Berlin

The digital magazine for the startup scene

Gruenderszene

Gruenderszene

Gründerszene is the first point of contact for founders and entrepreneurs, startup employees, those interested in founding a company and investors.

Maximum credibility and must-read on the topics in areas:

  • Startup, digital trends and innovations
  • Business models
  • Founding
  • Investors & financing rounds

Key figures

Unique users*
900.000
Visits**
1.8 million
Page impressions**
2.45 million

Sources: *AGOF daily digital facts, Basis: digital WNK 16+ years (59,14 Mio.); single month August 2020; accessed on: 16.09.2020; **IVW August 2020

Target group

Men
56%
20 - 49 years
54%
Employed
70%
Net household income €3,000 or above
48%
High level of education
44%

Source: AGOF daily digital facts; Basis: digital WNK 16+ years, single month/average day August 2020; accessed on: 16.09.2020

Contact
Pascal Ziegler
Pascal Ziegler
Digital Marketing Manager
0151/72181370
Email Address
Berlin

WELT.de reports on the European Football Championship: Latest News and diverse content.

WELT EUROPEAN FOOTBALL CHAMPIONSHIP 2021

WELT.de accompanies the Olympic Games with extensive, highly topical coverage - Join the team!

WELT Olympia 2021

Brand Management Sport

Transfermarkt.de

Transfermarkt.de

Facts

Total Online Mobile + App
Unique User 4.85 million 3.03 million 2.30 million
Visits 119,500,843 29,030,606 90,520,237
Page Impressions 747,106,503 117,789,281 569,317,222

Target Group

Men
84%
Women
16%
20 - 49 years old
61%
Employed
69%
HHNI above € 2,000
74%
High level of education
46%
Contact
Nico Bitterlich
Nico Bitterlich
Marketing Manager
+49 (0)151 44 04 7136
Email Address
Berlin

Brand Management Sport

Sportbild.de

Sportbild.de

With Sportbild.de the reader becomes an insider!

Sportbild.de is the online portal for Europe‘s largest sports magazine! Highlights and background reports, interviews and facts on the top athletes are keenly staged – whether the Bundesliga, international leagues and competitions, US sports, winter or motor sports, we provide the best and the most exclusive information from the world of sports.

 

Facts

Total Online Mobile
Unique User 2.93 million 0.88 million 2.01 million
Visits - - -
Page Impressions 34,933,846 12,299,984 22,633,862

Target Group

Men
85%
Women
15%
20 - 49 Years Old
64%
Employed
79%
HHNI above € 2,000
75%
High level of education
41%

Family

SPORT BILD
SPORT BILD
AUTO BILD Digital
AUTO BILD Digital
COMPUTER BILD Digital
COMPUTER BILD Digital
AUTO BILD
AUTO BILD
BILD
BILD
Nico Bitterlich
Nico Bitterlich
Marketing Manager
+49 (0)151 44 04 7136
Email Address
Berlin

Multiscreen Solutions

Multiscreen creative offensive

Are you looking for diversified advertising formats? Be inspired by our interactive multiscreen formats! Multiscreen Chameleon Ad The Chameleon Ad consists of two pages that automatically switch to user interaction (click/swipe from left to right). Put different facets of your product in scene or let the users experience a before and after situation. Learn more […]

Are you looking for diversified advertising formats? Be inspired by our interactive multiscreen formats!

Multiscreen Chameleon Ad

  • The Chameleon Ad consists of two pages that automatically switch to user interaction (click/swipe from left to right).
  • Put different facets of your product in scene or let the users experience a before and after situation.
  • Learn more here!

Multiscreen Mosaic Ad

  • The Mosaic Ad consists of several tiles that turn automatically and on user interaction.
  • Stationary the format is played out as Halfpage Ad and mobile as Mobile Medium Rectangle and thus offers you multiscreen maximum user attention.
  • Learn more here!

 

NEW in 2019: the do-it-yourself portal for house, flat and garden

myHOMEBOOK EN

myHOMEBOOK EN

myHOMEBOOK: The new do-it-yourself portal for more lifestyle in house, flat and garden - understandable and freshly edited

  • myHOMEBOOK encourages and activates readers to take the initiative and provides orientation on the topics  of living, building, diy and gardening.
  • myHOMEBOOK combines the knowledge of experts, influencers and hobby craftsmen – competently and authentically.
  • Helpful. Entertaining. Guidefull. Fresh – for men and women!
  • myHOMEBOOK – simply do it (yourself)!

***myHOMEBOOK.de***

Reach

Unique*
2.31 Mio.
Visits**
3.91 Mio.
Page Impressions**
5.24 Mio.

Quellen: *AGOF daily digital facts May 2020; **IVW April 2020

Target Group

men
53%
20 - 49 years old
57%
HHNI > 3.000€
48%
High level of education
42%

Quelle: AGOF daily digital facts May 2020

Content Vertical Family

FITBOOK
FITBOOK
STYLEBOOK
STYLEBOOK
TRAVELBOOK
TRAVELBOOK
BILD Digital
BILD Digital
NOIZZ
NOIZZ
TECHBOOK
TECHBOOK
Contact Person
Oksana Derjagin
Oksana Derjagin
Senior Managerin Digital Brand Management BILD + Verticals
+4930 2591 76814
Email Address
Berlin

Instagram Sponsored Posts

Instagram Sponsored Post

Instagram Sponsored Post

Multiscreen CPC Special

Multiscreen CPC Special

First stop for automotive content

AUTO BILD Digital

AUTO BILD Digital

autobild.de is the first stop for auto content on the German web and a digital market leader with its desktop and mobile services.   autobild.de offers the most up-to-date and complete range of auto news Germany’s most comprehensive test and driving report archive the highest competence in purchasing advice through detailed comparative tests the largest […]

autobild.de is the first stop for auto content on the German web and a digital market leader with its desktop and mobile services.

 

  • autobild.de offers the most up-to-date and complete range of auto news
  • Germany’s most comprehensive test and driving report archive
  • the highest competence in purchasing advice through detailed comparative tests
  • the largest Autotest video offer on the German web for all channels (WebTV, YouTube, DVD, Social Media)
  • 7 main channels: Auto Catalogue with every make, Test, News, Advice, Market, Promotions and Videos
  • 8 special interest sections: Sportcars, 4-Wheel Drive, Tuning, Motorsport, Classic, Auto Test, Motorhome and Connected Car

 

You can install the AUTO BILD app on your smartphone or tablet free of charge. Available on both Apple iOS and Android.
The newsfeed with up-to-date articles from AUTO BILD DIGITAL is also free! And you can even buy the current issue as an e-magazine at any time and download it directly onto your tablet or smartphone.

Key Figures

Total Desktop Mobile
Unique User 11,13 m 3,25 m 8,67 m
Visits 56,80 m 11,19 m 54,61 m
Page Impressions 219,04 m 49,14 m 169, 89 m

Source: *AGOF daily digital facts, Basis: digitale BUG 16+ years (61,17 m); single month Dec 2020; **IVW Dec 2020

Target Group

Men
70%
Women
30%
20 - 49 years
54%
Employed
72%
HHNI 3.000 € +
46%
Contact Person
Benedikt Faerber
Benedikt Faerber
Senior Director Digital Sales
+49 30 2591 72569
Email Address
Berlin

Bundesliga bei BILD

Bundesliga bei BILD

BILD IS BUNDESLIGA
A league full of triumphs, drama and spectacle. A league of great emotions and passion. 18 teams, 34 match days, 306 games and more than 27,000 minutes of play.

BILD DEFINES BUNDESLIGA TOPICS
BILD will be in the middle of it reporting 24/7 about all events on-, next to and around the field. BILD has the largest reporter network in germany and reveals over 100 exclusive stories a year.

BILD SHOWS HIGHLIGHTS OF ALL MATCH DAYS
Official video-license material of german soccer league with highlights of all matches and in-house produced video formats in BILD typical style.

THE BUNDESLIGA AT BILD IS A REAL HIT FOR YOUR BRAND!
An emotional and daily environment provides the perfect setting for your campaign. Content-oriented, large- format advertising media ensure high attention and the maximum visibility of your advertising message. Direct playout of your commercial in front of the official video license material.

 

Key Figures

Total Display Mobil
Unique User 5.210.000 2.000.000 3.050.000

Target Group

Men
79%
Women
21%
20 - 49 years
68%
Employed person and retiree
81%
HHNE 3.000 € and more
47%
Highschool or University Qualification
44%
Media Facts
Contact Person
Ole Wiedenhöft
Ole Wiedenhöft
Marketing Manager
+49 (0)30 2591 79915
Email Address
Berlin

Germany's most modern news page

Business Insider

Business Insider

Business Insider is Germany's most modern news page on topics such as business, careers, tech, digital culture and science.

This new type of economic journalism offers a competent and unconventional view of the world of business and financial markets.

 

User DNA

  • Business Insider is aimed at young, global-minded and technology-savvy readers who, as future leaders, will shape the economy and society.
  • Business Insider addresses the need of the younger generation to lead a balanced work life as well as a balanced leisure life.
  • Business Insider also explains complex relationships clearly and understandably for an active generation.

 

The leading platform for the German startup economy has been part of Business Insider since 2020. Gründerszene is the dominant media brand in the startup world and offers specific topic and industry reports, a career area with recruiting services as well as numerous online and offline events from seminars to network events.

Key figures

Unique users*
9,72 million
Visits**
15,8 million
Page impressions**
43,12 million

Sources: *AGOF daily digital facts, Basis: digital WNK 16+ years (60.12 Mio.); single month March 2021; accessed on: 08.04.2021; **IVW March 2021

Target group

Men
55%
19 - 49 years
55%
Employed
70%
Net household income €3,000 or above
50%
High level of education
45%

Source: AGOF daily digital facts; Basis: digital WNK 16+ years, single month/average day December 2020; accessed on: 11.01.2021

Contact
Pascal Ziegler
Pascal Ziegler
Digital Marketing Manager
0151/72181370
Email Address
Berlin

Clever-tanken.de offers price and service comparisons of petrol stations in Germany

Clever-tanken.de

Clever-tanken.de

Clever-tanken.de offers price and service comparisons of petrol stations in Germany. Clever-tanken is one of the first to offer this service since 1999. The latest price comparison of Super E 10, Super E 5 (Super 95), Superplus, premium fuels and special fuels (liquid gas, natural gas, biodiesel fuel and more) Access to services of petrol […]

Clever-tanken.de offers price and service comparisons of petrol stations in Germany. Clever-tanken is one of the first to offer this service since 1999.

  • The latest price comparison of Super E 10, Super E 5 (Super 95), Superplus, premium fuels and special fuels (liquid gas, natural gas, biodiesel fuel and more)
  • Access to services of petrol stations and service products for the automobile.
  • Highest topicality of information. As one of the first providers of consumer information services clever-tanken.de is registered at the market transparency unit for petrol (MTS-K, belongs to the German Federal Cartel Office).

Key Figures

Unique User* (Desktop)
1.2 mill.
Visits**
5.45 mill.
Page Impressions**
11.78 mill.

Source: *AGOF daily digital facts, Basis: digital BUG 16+ years (59,14 mill.); single month March 2019; recalled on 03.04.2019, **GA March 2019

Target Group

Men
66%
Women
34%
20 - 49 years
50%
Employed
68%
HHNI 3.000 Euro+
43%
Contacts
Benedikt Faerber
Benedikt Faerber
Senior Director Digital Sales
+49 30 2591 72569
Email Address
Berlin

The expert for technology and technic

COMPUTER BILD Digital

COMPUTER BILD Digital

computerbild.de accompanies its users in the ongoing digitization of everyday life. As a trusted and strong brand, it confidently provides clear recommendations and assessments of technology trends.

Topics on smart home, computers, cell phones, navigation, PC and console games, audio, video, TV and photography at a high editorial level

Comprehensive information on 120,000 technology products and more than 8,000 computer/console games

Over 5,000 free and guaranteed virus-free software downloads

Interactive applications such as Germany’s leading DSL speed test

Key figures

Total Desktop Mobile
Unique User 18,67 m** 15,82 m** 5,35 m**
Visits 75,62 m* 63,50 m* 24,32 m*
Page Impressions 208,06 m* 183,74 m* 23,38 m*

Source: *IVW Dec 2020; **AGOF ddf 2020-12

Target group

Men
56%
Women
44%
20 - 49 years
57%
Employed
71%
net household income over €3,000
49%
Contact
Frederik Krenz
Frederik Krenz
Unit Manager Digital Marketing
+49 1514 4619935
Email Address
Berlin
Michael Müller
Michael Müller
Senior Manager Marketing
Tel: +49 1514 3867563
Email Address
Berlin
Waranyoo Ketbanjong
Waranyoo Ketbanjong
Senior Manager Marketing
+49 178 5629819
Email Address
Berlin

The portal for finance and stock exchange

Finanzen.net

Finanzen.net

finanzen.net is the most comprehensive and fastest growing portal for finance and stock exchange in Germany

  • finanzen.net provides daily data on current developments on the world markets
  • Realtime-push-prices for indices, commodities and foreign exchange improve the profile in addition to information on shares, companies, certificates, funds and the economy
  • Interactive tools for chart analysis, sample depots and personal message pages enable a customizable offer

Key figures

Unique user*
5,62 mio.
Visits**
49,12 mio.
Page impressions**
314,68 mio.

Sources: *AGOF daily digital facts 16.09.2020, basis: digital users of the last 3 month 16+ years (59.14 million); Single Month August 2020; **IVW August 2020

Target group

Men
74%
16 - 49 years
56%
Employed
70%
Net household income over €3.000
48%
High level of education
50%

Source: AGOF daily digital facts 16.09.2020, basis: digital users of the last 3 month 16+ years (59.14 million); Single Month August 2020

Contact
Pascal Ziegler
Pascal Ziegler
Digital Marketing Manager
0151/72181370
Email Address
Berlin

The New Fitness and Active Lifestyle Portal

FITBOOK

FITBOOK

The new editorial magazine promoting fitness and a healthy lifestyle is accessible and inspirational for everyone. Being fit means staying healthy.

FITBOOK offers valuable information from experts, doctors, athletes, scientists and innovation researchers, but also from stars and influencers.

FITBOOK energises its readers and provides guidance on the topics of health, fitness, nutrition and self-improvement.

Helpful. Relevant. Fresh. Energising. Straightforward. Honest. Instructional. #touching.

FITBOOK – active living!

 

Editorial concept

  • A fresh take on quality fitness and health journalism from the Axel Springer publishing house
  • Stars & influencers – BILD and Stylebook expertise and contacts are also taken advantage of by the FITBOOK team
  • Short & long tail – fitness news, evergreen stories, tips and tricks
  • Shareable content – deliberate design of content in terms of social network shareability
  • Move and enjoy – motivating and energising users
  • Trends – both first movers and followers are inspired

Key figures

Unique users*
2.18 Mio.
Visits**
4.11 Mio.
Page Impressions**
6.06 Mio.

Sources: *AGOF daily digital facts; Basis: digitale WNK 16+ Jahre, single month January 2020; **IVW December 2019

Target group

Men
58%
Women
42%
20 - 49 years
66%
Employed
79%
Net household income €3,000 or above
46%
High level of education
46%

Source: AGOF daily digital facts; Basis: digitale WNK 16+ Jahre, single month January 2020

Contact
Oksana Derjagin
Oksana Derjagin
Senior Managerin Digital Brand Management BILD + Verticals
+4930 2591 76814
Email Address
Berlin

Formel1.de is the leading Formula One website in German language

Formel1.de

Formel1.de

365 days/year red-hot news, fascinating background reports and exclusive interviews from the world of Formula One as well as lifestyle and boulevard topics. License holder of Formula One World Championship Average of 0.0.53 million unique users in the Formula 1 season   SPECIALS Take advantage of our multifaceted special formats for your campaign: Cross media […]

  • 365 days/year red-hot news, fascinating background reports and exclusive interviews from the world of Formula One as well as lifestyle and boulevard topics.
  • License holder of Formula One World Championship
  • Average of 0.0.53 million unique users in the Formula 1 season

 

SPECIALS

Take advantage of our multifaceted special formats for your campaign:

  • Cross media packages with the AUTO BILD
  • Fixed placements on the homepage
  • Advertorials
  • Channel fixed placements – presenter ships for news / specials / channels
  • Strong coverage combinations with autobild.de

Key Figures

Unique User* (desktop)
580,000
Visits**
2.84 mill.
Page Impressions***
6.64 mill.

Soruce: *AGOF daily digital facts, Basis: digitale BUG 16+ years (59.14 mill.); single month July 2018; recalled on: 02.08.2018, **Google Analytics Juli 2018, ***IVW June 2018

Target Group

Men
79%
Women
21%
20 - 49 years
61%
Employed
74%
HHNI 3,000 €+
45%
Contact
Benedikt Faerber
Benedikt Faerber
Senior Director Digital Sales
+49 30 2591 72569
Email Address
Berlin

Professional Solutions for the Retail Industry

kaufDA

kaufDA

Let us help you discover the best daily offers in your area.

kaufDA offers professional solutions for traditional retailers in the area of location-based services and is thus paving the way for the future of digital advertising to households. In addition to brochures, you will also find current offers, coupons and the opening hours and telephone numbers of retailers in your area.

In Germany, the brands kaufDA and MeinProspekt are the alliance with the widest reach in its segment, with more than 12 billion brochure pages accessed to date and 8 million enthusiastic users per month.

  • Brochures of digital offers for around 220,000 individual retailers
  • Opening hours, address and telephone numbers of the individual retailers
  • Convenient product search allows comparison of offers
  • Geolocation or postcode entry directs you to the retailers closest to you

Key figures

Unique user*
6,86 Mio.
Visits**
13.442.765
Page impressions**
36.450.106

Sources: *AGOF daily digital facts; Basis: digitale WNK 16+ Jahre, single month October 2018; **IVW October 2018

Target group

Women
58%
Men
42%
20 - 49 years
58%
High level of education
34%

Source: AGOF daily digital facts; Basis: digitale WNK 16+ Jahre, single month October 2018

Conact
Kerstin Scharwatz
Kerstin Scharwatz
Marketing Manager
015144047486
Email Address
Berlin

The First German Health Portal

Lifeline.de

Lifeline.de

The competent and clear companion

The competent and clear companion

Lifeline.de went online more than 20 years ago as the first German-language health service. It provides competent and clear information about different types of illnesses and their causes as well as treatment and prevention options. Lifeline.de offers its users reliable support and information with over 110 expert panels, making it the health portal with the highest level of consulting competence.

Lifeline domains and booking units:

  • Lifeline.de
  • 9monate.de
  • Qualimedic.de
  • Herzberatung.de
  • Special-Harninkontinenz.de
  • Yavivo.de

Key figures

Unique users*
3.39 million
Visits**
7,050,607
Page Impressions**
17,896,944

Sources: *AGOF daily digital facts; Basis: digitale WNK 16+ Jahre, single month February 2020; **IVW February 2020

Target group

Women
73%
20 - 49 years
61%
Net household income over €3,000
45%
Higher level of education
45%

Source: AGOF daily digital facts; Basis: digitale WNK 16+ Jahre, single month February 2020

Contact
Lea Sophie Dahm
Lea Sophie Dahm
Junior Marketing Manager
Email Address
Berlin

Lighthouse Brand of the Genre

METAL HAMMER Digital

METAL HAMMER Digital

METAL-HAMMER.de is the leading website for those who love metal and the harder subgenres of rock.

METAL HAMMER is seen as a lighthouse brand of the genre and is the rock site with the widest reach in Germany.

The target group has a high activation potential and commitment, with over 310k likes on Facebook among other achievements.

Metal Hammer is a popular hangout destination for a very large fan base of some of the biggest bands in the world (AC/DC, Metallica, Guns N’ Roses, Rammstein).

Key figures

Total Desktop Mobile
Unique User 568,888 172,765 396,526
Visits 1,327,825 261,904 1,065,921
Page Impressions 2,258,349 981,722 1,449,109

Source: *Google Analytics, April 2020

Target group

Male
70%
Female
30%
20 - 39 years
45%
Net household income 3,000€ or above
44%
High level of education
49%
Contact persons
Stefan Böttcher
Senior Manager Music Sites
+49 (0) 30 3 08 81 88- 1 73
Email Address
Berlin
Nico Heister
Manager Content Creation & Content Marketing
+49 (0)30 308 81 88 – 150
Email Address
Berlin
Eva Hirschinger
Junior Business Development Manager
+49 (0) 30 3 08 81 88- 2 36
Email Address
Berlin

Motorsport-Total.com is the leading motorsports website in German language

Motorsport-Total.com

Motorsport-Total.com

Motorsport-Total.com is the leading motorsports website in German language with all information on  Formula One, DTM, motorcycling and more exciting motorsports series   Official media partner of the DTM, WTCC, ERC and NASCAR.com License holder of Formula One World Championship Ideal advertising medium for innovative ad formats surrounded by a high quality editorial content During […]

Motorsport-Total.com is the leading motorsports website in German language with all information on  Formula One, DTM, motorcycling and more exciting motorsports series

 

  • Official media partner of the DTM, WTCC, ERC and NASCAR.com
  • License holder of Formula One World Championship
  • Ideal advertising medium for innovative ad formats surrounded by a high quality editorial content
  • During the motorsports‘ season up to 1.6 million Unique User (AGOF digital facts 2017-03 bis 2017-11)

 

SPECIALS

Benefit from our variety of special formats for your campaign:

  • Cross media concepts (e.g. events) with the AUTO BILD media group
  • Fix Rates for Homepage Events
  • Advertorials
  • Presentership for channels / specials
  • High reach media combination with autobild.de

Key Figures

Unique User* (Desktop)
1.2 mill.
Visits**
4.85 mill.
Page Impressions
12.57 mill.

Source: *AGOF daily digital facts, Basis: digitale BUG 16+ years (59.14 mill.); single month July 2018; recalled on 02.08.2018, **GA July 2018, ***IVW June 2018

Target Group

Men
80%
Women
20%
20 - 49 years
54%
Employed
74%
HHNI 3.000 €+
45%
Contacts
Benedikt Faerber
Benedikt Faerber
Senior Director Digital Sales
+49 30 2591 72569
Email Address
Berlin

Always Moving with the Times

MUSIKEXPRESS Digital

MUSIKEXPRESS Digital

MUSIKEXPRESS.de is always moving with - and is usually well ahead of - the times.

In our daily news feeds we cover the pop and indie stars of today and tomorrow, in our interviews we get all up in the artists’ grill and with our high-quality pictures we add a splash of colour to the world of music and festivals. And, of course, we also offer information, reviews and streams of all the latest must-have and must-hear music.

And because pop culture is about more than ‘just’ music, we also dedicate ourselves to films, series and many related things. Because for enthusiastic cinephiles and culture lovers, series are the new pop and film festivals the superior concerts.

Key figures

Total Desktop Mobile
Unique User 1.107.127 290.966 817.030
Visits 1.461.057 365.342 1.065.921
Page Impressions 2.422.585 1.179.240 1.418.843

Source: *Google Analytics, April 2020

Target group

Male
58%
Female
42%
20 - 39 years
48%
Net household income 3,000€ or above
47%
High level of education
58%

Brand family

MUSIKEXPRESS
MUSIKEXPRESS
ROLLING STONE Digital
ROLLING STONE Digital
METAL HAMMER Digital
METAL HAMMER Digital
ROLLING STONE
ROLLING STONE
METAL HAMMER
METAL HAMMER
Contact persons
Stefan Böttcher
Senior Manager Music Sites
+49 (0) 30 3 08 81 88- 1 73
Email Address
Berlin
Nico Heister
Manager Content Creation & Content Marketing
+49 (0)30 308 81 88 – 150
Email Address
Berlin
Eva Hirschinger
Junior Business Development Manager
+49 (0) 30 3 08 81 88- 2 36
Email Address
Berlin

The World-Renowned Music Journalism Brand

ROLLING STONE Digital

ROLLING STONE Digital

ROLLING STONE is the world renowned music journalism brand and an authority on pop culture news coverage.

ROLLING STONE Online brings you in-depth news from the rock and pop scenes which are reliable and entertaining at the same time. It also offers advice and opinions on the most important new album releases and reissues, exclusive acoustic sessions and video interviews, elegant photo galleries cover-ing 60 years of music history and international rankings, as well as blogs and exclusive contributions from the magazine’s authors. It also reports on live events and festivals, which have a high service value.

And what’s more, pop-culture topics such as film & TV, culture and politics are receiving increasing coverage. This includes news items and longer texts on political developments, as well as historical analyses of films and television, cinema reviews and blogs. All this gives the brand a high cultural relevance even outside of music.

Key figures

Total Desktop Mobile
Unique User 3,069,317 556,456 2,514,988
Visits 5,280,840 742,712 4,538,128
Page Impressions 9,280,192 4,507,203 5,997,647

Source: *Google Analytics, April 2020

Target group

Male
58%
Female
42%
20 - 39 years
42%
Net household income 3,000€ or above
45%
High level of education
49%

Brand Family

ROLLING STONE
ROLLING STONE
MUSIKEXPRESS Digital
MUSIKEXPRESS Digital
METAL HAMMER Digital
METAL HAMMER Digital
MUSIKEXPRESS
MUSIKEXPRESS
METAL HAMMER
METAL HAMMER
Contact persons
Stefan Böttcher
Senior Manager Music Sites
+49 (0) 30 3 08 81 88- 1 73
Email Address
Berlin
Nico Heister
Manager Content Creation & Content Marketing
+49 (0)30 308 81 88 – 150
Email Address
Berlin
Eva Hirschinger
Junior Business Development Manager
+49 (0) 30 3 08 81 88- 2 36
Email Address
Berlin