Rate Card WELT 2019

Berliner Morgenpost

Seven days a week, this modern media brand provides daily updates on the diverse offerings of Germany’s most exciting city.

With an inspiring and moving mix of national reporting, regional coverage and local news, Berliner Morgenpost is an indispensable guide through the capital.

Berliner Morgenpost’s online service offers up-to-date regional and national reporting and a wide range of other services. For a mobile generation: With Berliner Morgenpost Mobil our users are kept up to date at all times – no matter where they are.

Its optimal media mix allows you to reach your target groups with pinpoint accuracy. Regardless of the medium, newspaper, Internet or mobile – our product family offers you a customised cross-media presence.

Formats

1-1-seite 1/1 Page
Mon-Fri € 34.171,63
1-1-seite 1/1 Page
Sat-Sun € 43.138,66
1-2-seite-quer 1/2 page landscape
Mon-Fri € 17.085,82
1-2-seite-quer 1/2 page landscape
Sat-Sun € 21.569,33
1-4-seite-eckfeld 1/4 page
Mon-Fri € 11.167,20
1-4-seite-eckfeld 1/4 page
Sat-Sun € 14.097,60

Target group Readership

Men
40%
Women
60%
Adults, 30-59 years
51%
Net household income over € 3.000
55%
Consumer strenght upper third
53%

Key figures

Frequency
Mon-Sun daily
Copy price
Mon-Fri € 1.40, Sat € 1.50, Sun € 1.90
Paid circulation*
Mon-Sun: 77.876
Total reach**
306.000

Sources: *IVW II. Q. 2019, **ma Tageszeitungen 2019

Contact Person
Ingo Günther
Ingo Günther
Head of Advertising Regionale Tageszeitungen
Hamburg

Braunschweiger Zeitung

Braunschweiger Zeitung, with the total reach (including online) of its regional editions and the HarzKurier, is the number one newspaper in southern Lower Saxony.

It is a leading publication which, as a citizen newspaper, seeks dialogue with its readers and shapes public opinion with good journalism. Whether in the form of news, background reporting or expert analysis, Braunschweiger Zeitung offers its readers reliable information on politics, business, culture, sport and local affairs.

On Saturdays, the weekend supplement and an extensive column section also appear, attracting attention with numerous special forms of advertising in the job, car and real estate markets.

Our numerous print services are ideally complemented across the media by our service portals and magazine and news portals, as well as our mobile and out-of-home range. A presence on our platform helps you maximise your reach of relevant target groups on all channels.

Readership Braunschweiger Zeitung

Women
43%
Men
57%
Adults, 30-59 years
41%
Net household income over € 3.000
48%
Consumer strenght power upper third
42%

Sources: ma 2019 tz

Key figures

Frequency
Mon-Sat daily
Copy price
Mon-Fri € 1.60, Sat € 1.90
Sold copies IVW II/2019
110.077
Total reach ma Tageszeitungen 2018
283.000

Sources: IVW II. Q. 2019, ma Tageszeitungen 2019

Formats

1-1-seite 1/1 Page
€ 39.177,60 (Mon.-Fri.)
1-1-seite 1/1 Page
€ 44.660,00 (Sat.)
1-2-seite-quer 1/2 page landscape
€ 19.588,80 (Mon.-Fri.)
1-2-seite-quer 1/2 page landscape
€ 22.330,00 (Sat.)
1-4-seite-eckfeld 1/4 page
€ 9.794,40 (Mon.-Fr.)
1-4-seite-eckfeld 1/4 page
€ 11.165,00 (Sat.)

Gross prices, eligible for contract and discounts, plus VAT. „Regionale Medien l Braunschweiger Zeitung“ Nr. 2, from 01/01/2019 // mm price 4c: 12,72 (Mon - Fri), 14,50 (Sat)

Contact Person
Ingo Günther
Ingo Günther
Head of Advertising Regionale Tageszeitungen
Hamburg

Funke Media Group

News, stories and services on all channels – that’s what the daily newspapers of FUNKE MEDIENGRUPPE stand for. High-quality journalism is at the heart of our success and means that we are deeply rooted in the individual regions. The FUNKE daily newspapers achieve the highest regional coverage for dailies and this regional strength also makes them nationally relevant.

  • Reach: 3.13 million readers (source MA TZ 2019)
  • Total circulation: 1.04 million (source IVW II/2019)
  • including over 100 local editions

We continue to offer:

  • millions of readers of over 170 advertising papers (10.23 million copies distributed in 2019)
  • over 22.6 million unique users (Agof daily digital facts 07/2019)
  • 1.53 million radio listeners (ma 2019 Audio II)
  • more than 2.5 million Facebook fans
  • around 15 million people aged 14 and over live in the FUNKE distribution areas – that’s over 21% of the German population (ma 2019 TZ)

5 absolutely top locations
The Rhine-Ruhr, Berlin and Hamburg regions are the top 3 Nielsen metropolitan areas in Germany. Brunswick and Thuringia are two highly attractive, up-and-coming economic regions with numerous companies and a strong focus on research and innovation.

Formats

1-1-seite 1/1 page
420.903,25 € (Mon - Fri)
1-2-seite-quer 1/2 page landscape
210.685,48 € (Mon - Fri)
1-4-seite-eckfeld 1/4 page
116.385,63 € (Mon - Fri)

All prices plus VAT, from the Nr. 4 price list of Funke Media Group, from 01/01/2019.

Target group

Men
47%
Women
53%
Adults, 30-59 years
43%
Net household income over 3000 €
43%
Consumer strength upper third
38%

Sources: ma Tageszeitungen 2019

Key figures

Paid circulation IVW III/2018, Mo.-Sa. bzw. Mo.-So.
1.041.756
Total reach ma 2019 TZ
3.128.000

Sources: IVW II/2019, ma Tageszeitungen 2019

Contact
Ingo Günther
Ingo Günther
Head of Advertising Regionale Tageszeitungen
Hamburg

FUNKE WOMEN COMBO SERVICE

The most powerful service-oriented women's combo in Germany

The most powerful service-oriented women’s combo in Germany.

High reach & strong circulation.

Combination of two success stories: The biggest women’s magazine and most successful women’s TV programme magazine.

Two likeable guides with heart and mind.

Two innovative personal coaches for the modern, trend-conscious woman.

Two successful service magazines offer top performance in classic women’s target groups.

The combination of two success stories.

Top performance in classic women’s target groups.

For women who are in charge of their lives.

Key figures

Paid circulation*:
994,916 copies
Total reach**:
5.24 Mio.
Reach Women**:
4,91 Mio.

Quellen: *IVW II. Q. 2019, **ma 2019 Presse II

Formats

1-1-seite 1/1 page
€ 58,500
1-2-seite-quer 1/2 page
€ 42,070
1-3-seite-eckfeld 1/3 page
€ 32,550
Contact Person
Mohamed Bezzaz
Mohamed Bezzaz
Advertising Manager BILD der FRAU
Hamburg
Martina Knop-Sydow
Martina Knop-Sydow
Advertising Manager Country- & Mindstyle Title
Hamburg

FUNKE WASO WOMEN FOUR

Authentic and aware of values for generations. Popular traditional brands with an unbeatable CPM

  • For women with a traditional outlook and awareness of values.
  • Homogeneous target-group structure for women 50 years and older.
  • The economic combo for traditional women’s target groups.

Combo savings: 5 %

Key figures

Paid circulation*:
597,766 copies
Total Reach**:
3.06 Mio.

Sources: *IVW II. Q. 2019, **ma 2019 Presse II

Formats

1-1-seite 1/1 page
€ 24,850
1-2-seite-quer 1/2 page
€ 17,800
1-3-seite-eckfeld 1/3 page
€ 12.370
Contact Person
Martina Knop-Sydow
Martina Knop-Sydow
Advertising Manager Country- & Mindstyle Title
Hamburg

FUNKE BEST LIFE COMBO

The new FUNKE BEST LIFE KOMBI: High reach with convincing cost effectiveness.

  • The big general interest combination with a strong focus on women and individuals responsible for the household.
  • Experts in health and nutrition matters.
  • Weekly high reach for fast sales.
  • Strong multiplicator for pharma & food.
  • High reach in competitive comparison.
  • Best cost effectiveness – Low CPM!
  • For Best Agers!

Combo savings: 12 %

Key figures

Frequency:
weekly
Paid circulation*:
1,509,574 copies
Total reach**:
6.5 Mio.

Sources: *IVW II. Q. 2019, **ma 2019 Presse II

Formats

1-1-seite 1/1 page
€ 65,500
1-2-seite-quer 1/2 page
€ 44,550
1-3-seite-eckfeld 1/3 page
€ 33,090
Contact Person
Martina Knop-Sydow
Martina Knop-Sydow
Advertising Manager Country- & Mindstyle Title
Hamburg

FUNKE MILLIONS COMBO plus

Reach about one third of all adult women with one placement!

Bigger: Over 15.47 million total reach and a reach of over 12 million among Germany’s women.

Stronger: 3,574,414 copies sold.

  • 52 times per year: 11 weekly updated paid magazines and strong traditional brands.
  • 24 times per year: Extended by the biweekly published title
    TV für mich
  • Quick establishment of contacts.
  • Top advertising carrier – especially for pharma, food, retail and mail-order.
  • Powerful combo for the mass market.
  • Promotes sales cause of highest reach.
  • Circulation and reach at a cost-efficient CPM.

Combo savings: 14 %

Key figures

Paid circulation*:
3,433,520 copies
Total Reach**:
12.94 Mio.
Reach Women**:
10.09 Mio.

Sources: *IVW II. Q. 2019, **ma 2019 Presse II

Formats

1-1-seite 1/1 page
€ 163,100
1-2-seite-quer 1/2 page
€ 141,660
1-3-seite-eckfeld 1/3 page
€ 84,000
Contact Person
Matthias Franzen
Matthias Franzen
Director Marketing
Hamburg

FUNKE BESTSELLER PROGRAMME COMBO

Bestseller in young male target groups

  • The high subscription circulation of TV DIGITAL and strong sales of TVdirekt at the newsstand make this combination unbeatable.
  • High reach
  • Young, masculine and sporty : a readership with a strong affinity for upscale lifestyle and high discretionary income.
  • Technology-conscious, interested in cars and trend-oriented – everything that men desire.
  • Multimedia

Combo savings: 20 %

Key figures

Publication Date:
Friday
Frequency:
14 daily
Paid circulation*:
2,127,679 copies
Total Reach**:
4.96 Mio.
Reach men**:
2.79 Mio.

Sources: *IVW II. Q. 2019, **ma 2019 Presse II

Formats

1-1-seite 1/1 page
€ 60,900
3-4-seite-hoch 3/4 page
€ 49,520
1-2-seite-quer 1/2 page
€ 36,000
1-3-seite-eckfeld 1/3 page
€ 24,960
Contact Person
Julia Hartz von Zacharewicz
Julia Hartz von Zacharewicz
Advertising Manager TV DIGITAL, TVdirekt, nurTV plus
Hamburg

FUNKE MILLIONS COMBO

Big. Strong. Fast.

Big: Over 14,5 million total reach and number one among Germany’s women with a reach of over 11 million.

Cost effectiveness: Top CPM.

Strong: 3,169,777 copies sold.

Fast:

  • 52 times per year with 11 weekly updated paid magazines and strong traditional brands.
  • Quick establishment of contacts.
  • Germany’s largest paid magazine advertising vehicle (by reach plus circulation).
  • With 11.17 million women, it is the highest-reach
    PRINT advertising vehicle in the women’s target group!
  • Top advertising carrier – especially for pharma, food, retail and mail-order.
  • Powerful combo for the mass market.
  • Promotes sales cause of highest reach.
  • Circulation and reach at a cost-efficient CPM.

Combo savings: 14 %

Key figures

Paid circulation*:
3,058,010 copies
Total reach**:
12.58 Mio.
Reach Women**:
9.79 Mio.

Sources: *IVW II. Q. 2019, **ma 2019 Presse II

Formats

1-1-seite 1/1 page
€ 151,300
1-2-seite-quer 1/2 page
€ 101,220
1-3-seite-eckfeld 1/3 page
€ 77,450
Contact Person
Matthias Franzen
Matthias Franzen
Director Marketing
Hamburg

FUNKE WOMEN COMBO WEEKLY

Women's premium combo weekly

  • Four great classics in the womens’s magazines segment.
  • Attractive cost effectiveness compared to competitor’s combos.
  • People stories, destinies and reports creates emotions and involvement.
  • High editorial standards represent quality.
  • People & lifestyle: high reach in upscale, established womens’s target groups.

Combo savings: 8 %.

Key figures

Paid circulation*:
1,241,157 copies
Total reach**:
6.94 Mio.
Reach Women**:
6.42 Mio.

Sources: *IVW II. Q. 2019, **ma 2019 Presse II

Formats

1-1-seite 1/1 page
€ 76,650
1-2-seite-quer 1/2 page
€ 53,410
1-3-seite-eckfeld 1/3 page
€ 41,100
Contact Person
Mohamed Bezzaz
Mohamed Bezzaz
Advertising Manager BILD der FRAU
Hamburg
Martina Knop-Sydow
Martina Knop-Sydow
Advertising Manager Country- & Mindstyle Title
Hamburg

FUNKE COUNTRY & MINDSTYLE COMBO

Quality. Sustainability. Responsibility.

The first and single Combo of a Country- and a Mindstyle Magazine.

Combo savings: 10 %

Key figures

Paid circulation*:
347,584 copies
Total reach**:
1.62 Mio.
Reach Women**:
1.30 Mio.

Sources: *IVW II. Q. 2019, **b4p 2018 III

Formats

1-1-seite 1/1 page
€ 25,600
1-2-seite-quer 1/2 page
€ 17,270
1-3-seite-eckfeld 1/3 page
€ 11,160
Contact Person
Martina Knop-Sydow
Martina Knop-Sydow
Advertising Manager Country- & Mindstyle Title
Hamburg

Funke Media NRW

Target group

Men
48%
Women
52%
Adults, 30-59 years
41%
Net household income over 3000 €
43%
Consumer strength upper third
39%

Sources: ma Tageszeitungen 2019

Key figures

Frequency
Mon-Sat, daily
Paid circulation IVW II/2019
473.310
Total reach ma 2018 TZ
1.444.000

Sources: IVW II. Q. 2019, ma Tageszeitungen 2019

Formats

1-1-seite 1/1 page
Mon-Sat € 208.126,50
1-2-seite-quer 1/2 page landscape
Mon-Sat € 104.297,10
1-4-seite-eckfeld 1/4 page
Mon-Sat € 62.360,00

Gross prices, eligible for contract and discounts, plus VAT.

Contact Person
Ingo Günther
Ingo Günther
Head of Advertising Regionale Tageszeitungen
Hamburg

FUNKE WOMEN’S BEST COMBO

Efficient, effective and feminine.

  • One of Germany’s most powerful women’s offers
  • High circulation and high reach
  • Cost efficient!
  • High affinity to beauty and pharma
  • Fast reach in women’s target groups = Fast sales in women’s target groups

Key figures

Paid circulation*:
1,219,517 copies
Total reach**:
5.21 Mio.
Reach Women**:
4.72 Mio.

Sources: *IVW II Q. 2019, **ma 2019 Pressemedien II

Formats

1-1-seite 1/1 page
€ 54,400
1-2-seite-quer 1/2 page
€ 37,370
1-3-seite-eckfeld 1/3 page
€ 27,350
2-1-seite 2/1 page
€ 108,750
1-1-2-seite 2 x 1/2 page
€ 54,400
Contact Person
Martina Knop-Sydow
Martina Knop-Sydow
Advertising Manager Country- & Mindstyle Title
Hamburg

FUNKE PEOPLE POWER COMBO

Strong circulation power in the people market segment.

High reach with cost-effective CPM.

Top CPM in all target groups related to fashion, beauty and food.

Strong performance, high involvement and quality environment.

Classic people magazine with premium standard – for mainstream women with values and style.

Combo savings: 8 %

Key figures

Paid circulation:*
537,790 copies
Total reach**:
4.0 % / 2.85 Mio.
Reach Women**:
2.53 Mio.

Sources: *IVW II. Q. 2019, **ma 2019 Presse I

Formats

1-1-seite 1/1 page
€ 23,200
1-2-seite-quer 1/2 page
€ 15,170
1-3-seite-eckfeld 1/3 page
€ 11,390
Contact Person
Martina Knop-Sydow
Martina Knop-Sydow
Advertising Manager Country- & Mindstyle Title
Hamburg

Gong plus

Top readership: prosperous, with traditional value concepts and above-average purchasing power.

Editorial Concept

This offers an especially large range of programmes with an extensive presentation of broadcasts and a target group-oriented rating system for the entire family.
All films are rated in detail by the in-house editorial team and reviewed on their family suitability, which provides high quality for the readers!

Many editorial guide topics ranging from health to knowledge/nature, society/family, automotive, sport, technology, money/law to cinema/culture and current events provide readers with much use value in addition to the TV programme!

USPs

  • Strong performance: 74% of the total circulation goes to subscribers. This strong currency guarantees stability in the media plan and stands for high reader-magazine loyalty.
  • High-level efficiency and reach are the basis for effective advertising.
  • Main reader focus is on areas with strong purchasing power in the south and west of Germany.

Key figures

Publication Date:
Friday
Frequency:
weekly
Copy price:
€ 1.90
Paid circulation*:
290,057 copies
Total Reach**:
1.56 Mio.

Sources: *IVW II. Q. 2019, **ma 2019 Presse II

Formats

1-1-seite 1/1 page
€ 15,000
3-4-seite-hoch 3/4 page
€ 13,800
1-2-seite-quer 1/2 page
€ 9,710
1-3-seite-eckfeld 1/3 page
€ 7,660
1-4-seite-eckfeld 1/4 page
€ 5,880
Contact Person
Matthias Franzen
Matthias Franzen
Director Marketing
Hamburg

Thuringia Media Group

Thuringia Media Group is the most visited website for high-quality journalism and communication services in the heart of Germany.

We are firmly established in our homeland and feel committed to the state and to its people. We are passionate about innovative ideas for Thuringia.

With the strong newspaper brands Thüringer Allgemeine, Ostthüringer Zeitung, Thüringische Landeszeitung and a diverse digital portfolio, we offer the people in our distribution area, the Free State and beyond a wide range of journalistic content.

Our three titles appear with 36 local booking units in 33 local editions for readers in Thuringia. With its diverse range of firmly established regional and local multimedia brand families, Media Group Thuringia offers over 8 popular print, online and mobile brands.

Take advantage of our excellent reach to target your customers.

Target group

Women
46%
Men
54%
Adults, 30-59 years
41%
Net household income over 3.000 €
25%
Consumer strength upper third
20%

Key figures

Frequency
Mon-Sat, daily
Copy price
€ 1.70
Paid circulation*
224.350
Total reach**
661.000

Sources: *IVW I. Q. 2019, **ma Tageszeitungen 2019

Formats

1-1-seite 1/1 page
Mon-Sat 82.118,40 €
1-2-seite-quer 1/2 Seite page landscape
Mon-Sat 41.059,20 €
1-4-seite-eckfeld 1/4 page
Mon-Sat 20.529,60 €

All prices plus VAT from 01/01/2019. Fixed prices are subject to be postponed for three days and with no discounts available. // Millimeterpreis 4c: 24.44 €

Contact Person
Ingo Günther
Ingo Günther
Head of Advertising Regionale Tageszeitungen
Hamburg

nurTV plus

nurTV plus addresses a young, benefit oriented target group.

nurTV plus offers the complete TV listing for 4 weeks for a price of only € 0.98!

The quick summary on all movie highlights of every week offers best navigation to the readers.

The benefit of nurTV plus is in the focus!

The 12 riddle pages Rätsel in every issue are very popular and intensively used by the readership.

  • Biggest 4-weekly published magazine combination which is used in an extremely high frequented way and kept for a long time in the household.
  • Offering reliably high response rates it is the ideal medium for response driven advertising.
  • Considerably increased printed circulation of 750,000 copiers.

Key figures

Publication Date:
Friday
Frequency:
4-weekly
Paid circulation*:
816,120 copies

Source: *IVW II. Q. 2019

Formats

1-1-seite 1/1 page
€ 17,200
1-2-seite-quer 1/2 page
€ 9,790
Contact Person
Julia Hartz von Zacharewicz
Julia Hartz von Zacharewicz
Advertising Manager TV DIGITAL, TVdirekt, nurTV plus
Hamburg