The Video Wall consists of a total of three formats: one video is delivered together with two billboards. When the page is opened, a transparent billboard is visible and the video automatically starts playing in the background. By clicking on the transparent billboard or mouse-over for three seconds, the video opens fullscreen and starts playing from the beginning. Afterwards, a non-transparent billboard remains fixed on the homepage. The user can pause the video at any time and close it via a close button.

General Guidelines

• The video wall always runs with one FC1/day per user
• Generally, 2 billboard ads are required: a transparent billboard, which is initially displayed, and a non-transparent reminder billboard
• The initially visible transparent billboard should contain a clear notice/call-to-action indicating that the video is playing fullscreen
• When delivering the billboards via redirect, no styles that position the advertising material may be included
• Regarding the billboard: Animations must not exceed 30 seconds. Looping is not allowed (with special permit of the respective publisher only). This also applies to integrated videos
• For technical reasons, tablets will only be used with the reminder billboard
• Please make sure that an ad identifier is supplied
• The resolution of the video can increase to a sharp Full HD quality for the user. The selection of the video quality level is made automatically according to internet speed; the user has no active possibility to decide
• For Programmatic Guaranteed campaigns, please only deliver the billboards as redirect or physical (jpg, png or gif). The delivery of the video as an MP4 file remains unaffected
• Instead of a billboard, a sitebar can also be supplied as a reminder.