media impact Logo
  • DE
  • NEWS
    • VIEWSLETTER
  • OFFERS
  • PORTFOLIO
    • PRINT
      • PRINT-PORTFOLIO
      • PRINT RATECARD
    • DIGITAL
      • PORTFOLIO DIGITAL
      • DIGITAL RATECARD
      • DATA
      • DISPLAY
      • VIDEO
      • NATIVE
      • PERFORMANCE
      • PROGRAMMATIC
      • SOCIAL MEDIA
      • SPECIFICATIONS
  • BEST CASES
  • SPECIFICATIONS
  • GREEN ID
  • CONTACT
    • SALES
    • INTERNATIONAL SALES
    • ABOUT
    • CAREER
  • Home
  • Formate
  • TwoFace
Drucken
TwoFace
  • Description
  • Technical data for desktop
  • Technical data for mobile
  • Prices

TwoFace

Multiscreen

Two images, which become visible by moving the mouse. For the Mobile Interscroller, the two creatives become visible by swiping.

For a visualisation example, please click HERE or scan this QR code:

Technical data for desktop

Dimensions Sitebar
For physical delivery as jpg, png or gif: 600 x 1200 px | For physical delivery as HTML5: 300 x 600 px & dynamic/scalable | 4 pieces (2 left, 2 right)
Dimensions Billboard
See object dimensions | 2 pieces
Size
200kB each
File formats
jpg, png, HTML5
Background colour
HEX colour code

GENERAL REQUIREMENTS FOR DESKTOP

The advertising medium consists of 4 site bars and 2 billboards. An additional colour is required for the background colouring. The sitebars are divided into 2 to the left of the content and 2 to the right of the content. The billboards are above the navigation.

The creatives are on top of each other so that the bottom one is visible when the user swipes over it with the mouse. The creatives can be designed with transparent elements so that the background colour is visible underneath.
The sitebars behave dynamically and are therefore also visible on smaller screens and are not cut off.

A billboard is required for Tablet.

Alternatively, 2 full-screen background images and a transparent billboard can also be supplied:

  • 2 background images in the dimensions 1920×1080 px must be supplied.
  • Billboard:
    • A transparent billboard (as a png file) can be supplied. If a transparent billboard is supplied, the background images are visible at the billboard position. The transparent billboard can contain design elements such as logos or CTAs.
    • The billboard does not have to be transparent. A non-transparent billboard can also be supplied in jpg or png.
    • Only 1 billboard needs to be supplied.

AUTOBILD

  • Billboard: 1024 x 250 px

BZ-BERLIN

  • Billboard: 1024 x 250 px

BUSINESS INSIDER

  • Billboard: 1230 x 250 px

COMPUTERBILD

  • Billboard: 1020 x 250 px

FITBOOK, MYHOMEBOOK, PETBOOK, STYLEBOOK, TECHBOOK, TRAVELBOOK

  • Billboard: 1024 x 250 px

SPORTBILD

  • Billboard: 1024 x 250 px

WELT

  • Billboard: 970 x 250 px

Technical data for mobile

Dimensions
320x480 px
Size
200kB each
File formats
jpg, png

GENERAL REQUIREMENTS FOR MOBILE

  • 2 creatives with the dimensions of 320×480 px are required.
  • The creatives must be physically delivered.
  • Due to different smartphone display sizes, a white border may appear above and below the advertising material. This can also be colored if desired (please include HEX color code).

 

For a visualisation example for mobile, please click HERE or scan this QR code:


SSL Capability

Please note the following specifications.

Load PDF

Tracking Guidelines (engl.)

Please note the following tracking guidelines.

Load PDF

Tips

Media Impact Viewability Optimization

Media Impact Viewability Optimization

Load PDF

Prices

CPM & Data Ratecard 2025

Load PDF
Haben Sie Fragen zu den Spezifikationen?  Dann schreiben Sie uns gerne.
Haben Sie Fragen zu den Spezifikationen? Dann schreiben Sie uns gerne.
Berlin
Email Address
VLMISpecs@axelspringer.de
media impact Logo

We at Media Impact are the fastest and most creative customer care representatives in Germany. Together with our partner Ad Alliance, we reach up to 90% of Germans in print and digital media.

  • ABOUT
    • News
    • Press
    • Career
  • CONTACT
    • NATIONAL SALES
    • INTERNATIONAL SALES
  • Imprint
  • General Terms and Conditions
  • Data Protection
  • About Our Ads