Superbanner | Media Impact

DE

Superbanner

Desktop

The Superbanner uses the entire page width of a website and thus offers plenty of room for a creative implementation of the advertising message. Due to its exclusive position in the head-section of the website, it attracts a lot of attention from the user.

Technical data

Dimensions

728 x 90 px. See exceptions under publisher-related specifications below

File formats

gif, jpg, png, html5, redirect

Size

200 kB, max. 2MB in second load (polite load)

GENERAL GUIDELINES

Animations must not exceed 30 seconds. Looping is not allowed (with special permit of the respective publisher only). This also applies to integrated videos

PUBLISHER-RELATED SPECIFICATIONS

For the additional publisher-related guidelines, please unfold the respective drop-down menu

Bild

728 x 90 px, Optimal dimensions: 1000 x 90 px

Computerbild

728 x 90 px, Optimal dimensions: 1000 x 90 px

Metal-Hammer, Musikexpress

728 x 90 px, Optimal dimensions: 970 x 90 px

HTML5 Specifications

Please note the following HTML5 specifications.

Redirect Specifications

Please note the following specifications.

Sound & Video

Please note the following specifications.

SSL Capability

Please note the following specifications.

Tracking Guidelines (engl.)

Please note the following tracking guidelines.

Tips

Media Impact Viewability Optimization

Media Impact Viewability Optimization

Prices

CPM & Data Ratecard 2025

Do you have any questions about the specifications? Then feel free to write to us.

Do you have any questions about the specifications? Then feel free to write to us.

VLMISpecs@axelspringer.de