The medium Rectangle is an advertising space that is directly integrated into the editorial content of a website.
Technical data
Dimensions
300 x 250 px
File formats
gif, jpg, png, html5, redirect
Size
200 kB initially, max. 2MB in second load (polite load)
GENERAL GUIDELINES
Alternative size: Retina display 600 x 500 px
If delivered as HTML5/Redirect: If the ad is delivered in 600 × 500 px, it must be created responsive/scalable to adapt to the given frame (300 x 250 px)
If delivered as jpeg, png or gif: 300 × 250 px or 600 × 500 px
For programmatic bookings the standard size must be supplied (300 × 250 px)
Animations must not exceed 30 seconds. Looping is not allowed (with special permit of the respective publisher only). This also applies to integrated videos