Halfpage Ad | Media Impact

DE

Halfpage Ad

Desktop

The Halfpage Ad is a large format banner space that is integrated into both the Content and Sky sections of the website.

Technical data

MaßeDimensions

300 x 600 px

File formats

gif, jpg, png, html5, redirect I For Programmatic Guaranteed placements that are publisher hosted, please always deliver the ads as redirect or physical (jpg, png or gif).

Size

200 kB (hosted by us), max. 2MB reloaded (polite download from external sources)

GENERAL GUIDELINES

Animations must not exceed 30 seconds. Looping is not allowed (with special permit of the respective publisher only). This also applies to integrated videos

PUBLISHER-RELATED SPECIFICATIONS

For the additional publisher-related guidelines, please unfold the respective drop-down menu

BILD

No delivery on the index pages within the content area. Instead, delivery at the skyscraper position.

WELT

No delivery on the index pages within the content area. Instead, delivery at the skyscraper position.

HTML5 Specifications

Please note the following HTML5 specifications.

Redirect Specifications

Please note the following specifications.

SSL Capability

Please note the following specifications.

Sound & Video

Please note the following specifications.

Tracking Guidelines (engl.)

Please note the following tracking guidelines.

Tips

Media Impact Viewability Optimization

Media Impact Viewability Optimization

Prices

CPM & Data Ratecard 2023

Do you have any questions about the specifications? Then feel free to write to us.

Do you have any questions about the specifications? Then feel free to write to us.

VLMISpecs@axelspringer.de