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  • Double Dynamic Sitebar
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Double Dynamic Sitebar
  • Description
  • Specifications
  • Prices

Double Dynamic Sitebar

Desktop

The site bar is fully visible at all times thanks to its dynamic adaptation to the screen size, making it ideal for a wide variety of screen sizes.

Technical data

Dimensions
For physical delivery as jpg, png or gif: 600x1200px each | For delivery as redirect or HTML5: dynamic/scalable (no minimum width)
File formats
gif, jpg, png, html5, redirect | For Programmatic Guaranteed placements that are publisher hosted, please always deliver the ads as redirect or physical (jpg, png or gif).
Size
200 kB (hosted by us), max. 2MB reloaded (polite download from external sources)

General guidelines

  • The sitebars must not be sticky; they must scroll along.
  • The left sitebar is not displayed on tablets and smartphones.
  • No minimum width is required for the ads in either of the sitebars. This is to ensure the same high-quality design at different sizes.

Please note the following for redirects: When using redirects, please make sure that the delivered scripts only return a static image in the specified size. In the case of responsive elements, make sure that 100% of the available space is filled. This also means that the scripts do not make any changes to the HTML elements that were not created by the scripts. The positioning, calculation and other necessities are carried out by the publisher.

PUBLISHER-RELATED specifications

For the additional publisher-related guidelines, please unfold the respective drop-down menu

autobild

  • The sitebars must not be sticky; they must scroll along.
  • No minimum width is required for the ads in either of the sitebars. This is to ensure the same high-quality design at different sizes.
  • Double Dynamic Sitebar is not displayed on tablets and smartphones. Please provide a billboard for the tablet view in the billboard specs for the Autobild

business insider

  • The sitebars must not be sticky; they must scroll along.
  • The left sitebar is not displayed on tablets and smartphones.
  • For fixed placements we recommend the delivery of a billboard for the tablet placements, since sitebars can be cut off in the representation.
  • No minimum width is required for the ads in either of the sitebars. This is to ensure the same high-quality design at different sizes.
  • Animations may not exceed 30 seconds. Looping is not permitted. Also applies to video.
  • In case of large-screen animations (e.g. also video in the complete background) an animation is only allowed on one side of the sitebar (right or left).
  • Restrictions regarding running time (max. 30 seconds) and looping (not allowed) also apply here.
  • Please also make sure that the advertising material (with onClick variant) contains a clearly visible symbol with which the sound can be switched on and off at an appropriate volume (e.g. loudspeaker symbol) 
  • The sound can only start user-initiated (onMouseover/ onClick), not automatically with an animation. 
  • The advertising medium must (for onClick variant) contain a clearly visible symbol with which the sound can be switched on and off at an appropriate volume (e.g. loudspeaker symbol).
  • 2:1 aspect ratio

bild

  • The sitebars must not be sticky; they must scroll along.
  • The left sitebar is not displayed on tablets and smartphones.
  • For fixed placements we recommend the delivery of a billboard for the tablet placements, since sitebars can be cut off in the representation.
  • No minimum width is required for the ads in either of the sitebars. This is to ensure the same high-quality design at different sizes.
  • Animations may not exceed 30 seconds. Looping is not permitted. Also applies to video.
  • In case of large-screen animations (e.g. also video in the complete background) an animation is only allowed on one side of the sitebar (right or left).
  • Restrictions regarding running time (max. 30 seconds) and looping (not allowed) also apply here.
  • Please also make sure that the advertising material (with onClick variant) contains a clearly visible symbol with which the sound can be switched on and off at an appropriate volume (e.g. loudspeaker symbol) 
  • The sound can only start user-initiated (onMouseover/ onClick), not automatically with an animation. 
  • The advertising medium must (for onClick variant) contain a clearly visible symbol with which the sound can be switched on and off at an appropriate volume (e.g. loudspeaker symbol).

finanzen.net

  • The sitebars must not be sticky; they must scroll along.
  • The left sitebar is not displayed on tablets and smartphones.
  • For fixed placements we recommend the delivery of a billboard for the tablet placements, since sitebars can be cut off in the representation.
  • No minimum width is required for the ads in either of the sitebars. This is to ensure the same high-quality design at different sizes.
  • Animations may not exceed 30 seconds. Looping is not permitted. Also applies to video.
  • In case of large-screen animations (e.g. also video in the complete background) an animation is only allowed on one side of the sitebar (right or left).
  • Restrictions regarding running time (max. 30 seconds) and looping (not allowed) also apply here.
  • Please also make sure that the advertising material (with onClick variant) contains a clearly visible symbol with which the sound can be switched on and off at an appropriate volume (e.g. loudspeaker symbol) 
  • The sound can only start user-initiated (onMouseover/ onClick), not automatically with an animation. 
  • The advertising medium must (for onClick variant) contain a clearly visible symbol with which the sound can be switched on and off at an appropriate volume (e.g. loudspeaker symbol).
  • 2:1 aspect ratio

HTML5 Specifications

Please note the following HTML5 specifications.

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Redirect Specifications

Please note the following specifications.

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SSL Capability

Please note the following specifications.

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Sound & Video

Please note the following specifications.

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Prices

CPM & Data Ratecard 2023

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Do you have any questions about the specifications? Then feel free to write to us.
Do you have any questions about the specifications? Then feel free to write to us.
Email Address
VLMISpecs@axelspringer.de
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We at Media Impact are the fastest and most creative customer care representatives in Germany. Together with our partner Ad Alliance, we reach up to 90% of Germans in print and digital media.

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