The billboard is characterized by its position below the horizontal navigation bar. The large dimensions give the advertiser plenty of space for design and information. The best way to get into the user’s field of vision.

Specials
- No styles that position the ad may be transferred over with redirects.
- The following applies to ROP bookings on bild.de: ROP-level billboards have no placement guarantee and can be displayed both above the fold or below the fold.
The specifications apply to the folliwing Channel:
- Channel Automotive: 970 x 250 px
- Channel Entertainment: 800 x 250 px
- Channel Decision Maker: 900 x 250 px
- Channel Family: 840 x 250 px
- Channel Fashion & Lifestyle: 840 x 250 px
- Channel Food & Health: 840 x 250 px
- Channel Women: 840 x 250 px
- Channel Soccer: 800 x 250 px
- Channel Real Estate: 970 x 250 px
- Channel Jobs & Career: 900 x 250 px
- Channel Men: 800 x 250 px
- Channel News & Politics: 900 x 250 px
- Channel Companion: 840 x 250 px
- Channel Travel: 970 x 250 px
- Channel Sport: 970 x 250 px
- Channel Technology & Multimedia: 800 x 250 px
- Channel Trends: 800 x 250 px
- Channel Economy & Finance: 900 x 250 px