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Drucken
Billboard
  • Description
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Billboard

Desktop

The large dimensions give the advertiser plenty of space for design and information. The best way to get into the user’s field of vision.

Technical data

Dimensions
see publisher-related specifications
File formats
gif, jpg, png, html5, redirect
Size
200 kB (hosted by us), max. 2MB reloaded (polite download from external sources)

GENERAL GUIDELINES

  • Animations must not exceed 30 seconds. Looping is not allowed (with special permit of the respective publisher only). This also applies to integrated videos
  • No styles that position the ad may be transferred over via redirects
  • Billboards do not have a placement guarantee and can be displayed either above the fold or below the fold
  • For daily fixed bookings the billboard will be displayed above the navigation. For exceptions (below the navigation) – see additional publisher-related guidelines

PUBLISHER-RELATED SPECIFICATIONS

For additional publisher-related guidelines, please unfold the respective drop-down menu

Autobild

  • 1020 x 250 px

Bild

  • 992 x 250 px 

BZ-Berlin

  • 992 x 250 px
  • For daily fixed bookings the billboard will be displayed below the navigation

BUSINESS INSIDER

  • 1230 x 250 px 
  • For daily fixed bookings the billboard will be displayed below the navigation

CLEVER-TANKEN

  • 1000 x 250 px
  • For daily fixed bookings the billboard will be displayed below the navigation

COMPUTER BILD

  • 1020 x 250 px

FITBOOK, MYHOMEBOOK, PETBOOK, STYLEBOOK, TECHBOOK, TRAVELBOOK

  • 992 x 250 px

Run of Portfolio

  • 970 x 250 px

Sportbild

  • 992 x 250 px

Welt

  • 970 x 250 px
  • For daily fixed bookings the billboard will be displayed below the navigation

HTML5 Specifications

Please note the following HTML5 specifications.

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Redirect Specifications

Please note the following specifications.

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SSL Capability

Please note the following specifications.

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Sound & Video

Please note the following specifications.

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Tracking Guidelines (engl.)

Please note the following tracking guidelines.

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Tips

Media Impact Viewability Optimization

Media Impact Viewability Optimization

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Prices

CPM & Data Ratecard 2025

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Do you have any questions about the specifications? Then feel free to write to us.
Do you have any questions about the specifications? Then feel free to write to us.
Email Address
VLMISpecs@axelspringer.de
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We at Media Impact are the fastest and most creative customer care representatives in Germany. Together with our partner Ad Alliance, we reach up to 90% of Germans in print and digital media.

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